2010 Rolls Royce Ghost. Jubilee Silver With Seashell. on 2040-cars

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One-off Boat Tail is the tapered tip of Rolls-Royce's coachbuilding iceberg

Rolls-Royce is open to taking additional requests for one-off cars from its wealthiest clients in the coming years. It doesn't plan to make coachbuilt vehicles the norm in order to maintain their exclusivity, however. Rumored to cost nearly $30 million, the Boat Tail (pictured) introduced in May 2021 demonstrated what the BMW-owned British firm is capable of when money is truly no object. It's the product of a four-year development process that presumably cost several million dollars, and it was built at the request of three anonymous clients. It's the first car made since Coachbuild was promoted to a standalone division with the group, and it's very likely not the last. "Our idea is to maybe do one project every second year. Whether it's three cars or one car will hinge very much on the idea of the clients, and also on our appetite for doing it," explained company boss Torsten Muller-Otvos in an interview with British magazine Autocar. He added Rolls-Royce has the luxury to turn down requests it doesn't like. Precisely what will receive the firm's proverbial green light for production hasn't been specified. We're guessing future one-offs will need to adhere to the company's image, so transforming a humble Fiat 500 into a luxury car, Aston Martin Cygnet-style, is probably very low on the firm's list of priorities. Regardless, one-of-a-kind models won't roll out of the Rolls-Royce workshop on a weekly basis. Executives want to keep them "very rare," the CEO added, even if they receive numerous requests. Supply won't necessarily keep up with demand. What comes next depends on what customers request (and are willing to pay for). Rolls-Royce is open to experimenting with different body styles and different powertrain types, including a fully electric system. It's reportedly working on its first electric model, which could be called Silent Shadow when it enters production, and this foundation could be used to make a coachbuilt car if a customer commissions it. "There is no intention to boost any volume, because the intention clearly is to create projects that are significant for the brand's history in 70 or 100 years or so, and that are truly unique pieces. That also fits quite nicely into the heritage of Rolls-Royce with coachbuilding projects in the 1920s and the 1930s," Muller-Otvos concluded. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Rolls-Royce Ghost Series II rolls in with some subtle updates [w/video]

Downsizing is a relative term - especially when it comes to a Rolls-Royce. But that's just what the British luxury automaker did with the release of the Ghost in 2010. Sure, it's over seventeen and a half feet long (over eighteen in Extended Wheelbase form), but that's still shorter than the 19 feet the standard Phantom stretches, and that much shorter than the twenty-foot-long Phantom EWB.
The Ghost has now been on the market for four years, high time Rolls gave it a little refresh - and that's just what it's done here in Geneva with the release of the Ghost Series II. It's essentially the same vehicle as the outgoing model, but the Ghost Series II (like the Phantom Series II released in 2012) benefits from a host of minor updates. The styling has been subtly revised, and the sumptuous cabin space has been updated with such features as a new infotainment display, rotary controller and trim.
Although Goodwood hasn't released official output figures, the 6.6-liter twin-turbo V12 (only the second twelve-cylinder engine in Rolls-Royce history) carries over from the existing model. We might hope for some of the power upgrades released for the Wraith or the Ghost V-Specification, but what we know for sure is that it's mated to a Satellite Aided Transmission that uses GPS data to 'read' the road ahead and choose the right gear for the turns coming up. It's a nifty technology pioneered by parent company BMW, and along with the other updates rolled out for the Series II, promises to make the hyper-luxurious driving experience that much more so.

Former BMW M boss and Maserati CEO killed in freak motorcycle accident

It's a tragic coincidence that on the same weekend the BMW M4 Coupe Concept was introduced in Monterey, one of the men most integral to BMW's M and Motorsports divisions, Karl-Heinz Kalbfell, was killed in England. Kalbfell, a vintage motorcycle enthusiast, was set to compete in the Lansdowne Classic Series at Brands Hatch and had an accident during a practice session. After going wide at Druids Corner and falling, he was hit by a competitor following close behind and died of his injuries after being transported to hospital.
Kalbfell, an engineer, began his career at BMW in 1977 in the communications department; a decade later he was chairman of BMW M GmbH, overseeing development of some of the cars responsible for the myth of M. In 1994 he was named chairman of BMW Motorsport, and his cap full of feathers includes getting the BMW V12 into the McLaren F1, getting the BMW V8 into two Morgan cars, along with developing BMW's Formula One engine and return to the sport. Not incidentally, he also assumed leadership of Project Rolls-Royce after BMW bought the British marque in 1998, which means he oversaw the Goodwood factory upfit and the creation of the Phantom.
He left Rolls-Royce for a brief stint at Fiat, heading Alfa Romeo and Maserati, then went into consulting for clients like Lotus and Paragon, who built the Artega GT. As Autocar notes, Kalbfell "had an abiding sense that customers needed to be attracted to cars by their aura and reputation, not just their engineering." He will be missed.