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Rolls-Royce Cullinan Series II unveiled with subtle design updates

Rolls-Royce set another sales record in 2023, and it's giving the Cullinan — its best-selling model — a round of mid-cycle updates to keep the momentum going. The Series II model stands out from the outgoing Cullinan with design changes and more technology inside. The exterior updates are relatively subtle, and Rolls-Royce notes that's intentional; the Cullinan has been so popular since its debut in 2018 that it didn't want to risk alienating buyers by giving the SUV a major overhaul. It nonetheless points out that the changes represent "the most extensive Series II development" in its history. Market research shaped many of the updates: the Cullinan was Rolls-Royce's first entry into the SUV segment, and executives have learned a lot since production started. One interesting detail relates to the driver. In 2018, when the Cullinan went on sale, less than 70% were self-driven. That's changed: in 2024, less than 10% are driven by a chauffeur. Up front, the Cullinan features more streamlined-looking headlights accented by thin daytime running lights that stretch into the bumper and bigger air intakes. The grille has been redesigned and it's illuminated for the first time, while the trim around the exhaust outlets has a new look. There's also a brushed stainless-steel plate in the middle of the rear bumper that runs under the car, and buyers can order 23-inch wheels for the first time. They're milled from a billet of aluminum and they feature a three-dimensional design that can be fully polished. The popular Black Badge trim returns, and it will be available at launch. It gets an assortment of blacked-out design details inside and out. Many of the changes made to the interior reflect how much technology has evolved since the Cullinan made its debut. Rolls-Royce added a glass panel that stretches across the entire dashboard. It includes the digital instrument cluster and the infotainment system's display (which is better integrated into the dashboard than the outgoing Cullinan's display). Most of this interface is shared with the Spectre. The part of the dashboard that's ahead of the front passenger is illuminated thanks to 7,000 dots laser-etched into a strengthened type of glass. While some motifs are pre-loaded into the system, customers can also create their own by working directly with Rolls-Royce's designers. Rolls-Royce looked to the outdoors to design new types of upholstery and trim materials.

Rolls-Royce Cullinan configurator delivers a near-bespoke experience

Earlier this month we configured a McLaren Senna with the assistance of two representatives of McLaren Special Operations. In that piece we wrote about few chances there are for the online "shopper" to get a feel for the coachbuilt experience; the Ferrari LaFerrari configurator offered just three color options, for instance, and Bugatti removed the few variables it presented for the Chiron. McLaren didn't build a public configurator for the Senna. It's the Rolls-Royce Cullinan to the rescue — at least for now — with a brand new configurator that can keep you busy for hours. The Cullinan configurator lists seven categories: Inspired Specs, Exterior Style, Exterior Options, Interior Style, Interior Options, Personalization, and Accessories. Inspired Specs comprises eight themes, such as the sassy Urban (Hero), and the self-evident Wellness or Indulgence. To play outside the lines, go to Exterior style to choose one of 16 colors, 23 Coachlines (pinstripes) in single or double lines, seven wheels, and two wheel detail options — whether or not to have the wheel centers matched to the body color. Polish the exterior details with four options for the Spirit of Ecstasy, a satin silver hood, or a tow hitch. View 30 Photos Take a breather and a cup of Lady Grey tea, then dive in again with the interior, starting with six potential "schemes" or a bespoke interior module. We haven't worked out the permutations, but you can create a wildly large number of different cabins with the 20 different interior colors. The seats alone offer color choices for the inserts, gussets, inners, main body, and valance and seat backs. You can specify a color for the sun visors. Harley Quinn would love it. And after all that, you've still got three more categories to work though. We chose a Cullinan in Anthracite, with a double coachline in Creme Light, on 22-inch wheels, and with a trailer hitch — to tow our Icon A5 amphibious plane, because we already have a Ford F-450 Super Duty for the boat. A Tan interior mixed with Seashell accents should be a fine place to hear nothing of the outside world thanks to Rolls-Royce's sandwiched windows. But we're considering going with Ardent Red instead, so we'll see you over at the configurator. Related Video:

Rolls-Royce gets down to testing new aluminum architecture

Rolls-Royce is preparing to step – or serenely glide – into modernity. It has a new aluminum architecture under development that's set to underpin all its future products. And now it's giving us a taste of what's to come. Goodwood first announced the new platform in February when it revealed intentions to build its first SUV. Now it's saying the architecture won't just underpin the crossover known tentatively as Project Cullinan – it'll form the basis of every model it makes from 2018 onwards. Rolls is already testing the new platform with mules like the one pictured above. The vehicle would appear to be a Phantom behind a mask, but the way that Rolls has disguised the rear end of the prototype tells us it might be wearing a more wagon-like roofline, the likes of which we'd expect to see on the crossover when it arrives. The company's also been testing its first all-wheel drive system for the same project with another type of test mule entirely. Once Project Cullinan is complete, Goodwood's first SUV will launch into a market filled with high-end products. Porsche is firmly established in the sector, and Range Rover is making ever-more expensive models. Soon Bentley, Jaguar, Aston Martin, Maserati, and Lamborghini will also join the fray, but the Rolls-Royce will likely be the most expensive and most luxurious of them all. ROLLS-ROYCE MOTOR CARS ANNOUNCES FUTURE ENGINEERING DEVELOPMENTS In February 2015, Rolls-Royce Motor Cars announced the development of an all-new aluminium space-frame architecture that will underpin all future Rolls-Royce models arriving in market from early 2018. The company today announced that it has begun the testing phase of this new architecture, with early preparatory activity seeing new engineering mules tested in public around the world. The Architecture of Pure Luxury The future of pure luxury motoring is already taking shape as Rolls-Royce Motor Cars begins testing its new aluminium space-frame architecture which will underpin all future Rolls-Royce model lines. The architecture will arrive in market from early 2018. Engineering mules will be assessed on public roads in various locations around the world. The current testing phase aims to ensure that the new space-frame structure perfectly delivers Rolls-Royce's trademark 'magic-carpet ride' on a variety of surfaces and that it is resilient to extreme weather conditions.