1975 Rolls-royce Silver Shadow One on 2040-cars

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Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.

Someone turned a Rolls-Royce Ghost into a real Crazy Taxi

One of the unexpected perks of the Autoblog office is that we get to see some pretty amazing cars, and not just what's in our review fleet. Right next door is Platinum Motor Cars, a premium used car dealer, and while they have some pretty stunning exotics on display, we noticed something a bit more unusual this week. And this Rolls-Royce Ghost is certainly unusual: It features a vinyl wrap that makes it look like a rusty yellow taxicab. The distinctive logo on the rear door also shows that this Ghost is a rolling tribute to Sega's classic arcade racer Crazy Taxi. Fortunately, we haven't seen it tearing through outdoor restaurants and up sidewalks like you might in the game. We wanted to know more about the car, so we talked to Jonathan Smith from Platinum Motor Cars. He told us that he and the car's owners participate in various cross-country rally events and they needed a car for the Motor City Rally on August 3. Smith explained they picked up a Ghost they weren't worried about putting miles on, and because, as he put it, they "are kids at heart," looked to a video game from their past for inspiration. Smith said they were in a tight spot getting the car wrapped, since the Ghost arrived only two days before the start of the rally. But he explained they were fortunate Envy Auto Group was able to finish the job in just 36 hours. This car also continues their trend of using fun cars for their rallies. Smith told us about the various themes they've had for past vehicles such as a Love Bug-themed Audi RS7, and a "Family Truckster" Mercedes-Benz E63 wagon. The latter of which got the complete olive green and faux wood color scheme to match the movie car. Smith said that the Motor City Rally was the only rally the Ghost will participate in, but they will show it at the M1 Concourse Cars and Coffee, at the Woodward Dream Cruise, and probably a few other local events. So if you happen to be in the Birmingham area, keep an eye out for the yellow Rolls. It's hard to miss. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Image Credit: Jonathan Smith / Platinum Motor Cars Auto News Toys/Games Rolls-Royce Luxury Sedan video games rolls royce rolls-royce ghost

2022 Rolls-Royce Cullinan Review | Three things I learned driving a $429,400 SUV

TROY, Mich. — Rolls-Royce is the epitome of the vehicle as a luxury good. It has features that are expensive and luxurious rather than functional, and they create an image that separates a Rolls-Royce from almost everything else, save perhaps Bentley. I recently spent a few days in the 2022 Rolls-Royce Cullinan, the brandÂ’s first and only SUV. ItÂ’s a legit people-hauler. Good luck getting your retriever and her food in the Ferrari Purosangue, but the Cullinan borders on a #vanlife operation. HereÂ’s three things I learned after driving in the opulent $429,400 Cullinan.  Fear not, itÂ’s easy to drive The intimidation factor is not what I expected. The Cullinan is about as long as a Chevy Tahoe and four inches wider. It does not drive that way. The steering is light but direct and communicative. Factor in four-wheel steering, and itÂ’s like driving a much smaller car. The driverÂ’s seating position is excellent and provided a clear view of my surroundings. With the Spirit of Ecstasy hood ornament leading the way, it felt majestic. ThatÂ’s what Rolls is going for, but the setting also gave me confidence with both corners clearly visible. It doesnÂ’t matter how much a car costs if you feel like you know what youÂ’re doing. RollsÂ’ famous Magic Carpet Ride makes for perhaps the smoothest experience IÂ’ve had in any car or SUV. The suspension is always adjusting, and almost no bumps or potholes could bother me or my passengers. It really is next-level comfort. Given that the chassis is working with 22-inch wheels, itÂ’s all the more impressive. The V12 engine puts out 563 hp and 627 lb-ft of torque. Get on the throttle and it will move, but with decorum. Yes, thereÂ’s an aura IÂ’ve driven plenty of luxury cars that donÂ’t live up to the hype. The Cullinan is not one of them. My Rolls had the Shooting Star headliner, a $7,975 option that turns your vehicle into a rolling planetarium. ItÂ’s one of those features that sounds contrived until you experience it. The celestial sky is mesmerizing, and when your passengers see the shooting-star feature, get ready for the oohs and ahhs. Rolls first launched the headliner in 2006 as a custom option, but now itÂ’s on most of its vehicles. The stars are illuminated by fiber-optic cables and six powerful light cannons, according to Rolls-Royce, and thereÂ’s up to 1,600 hand-cut holes in the headliner. You can personalize the constellations.