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Rolls-Royce announces one Ghost of a recall

Recalls come in all sizes, some numbering in the hundreds and some in the millions. Given the small volume that Rolls-Royce sells, we wouldn't expect a recall of any of its vehicles to be all that large in scope. But this one is as small as it gets. In the latest campaign announced by the National Highway Traffic Safety Administration, the BMW Group (owner of Rolls) is calling in one – yes, just one – example of the Rolls-Royce Ghost. It's a 2015 model manufactured on Jan. 23, 2014, and includes some potentially problematic airbags. According to the statement below, the thorax airbags in both the front seats may not be up to code, and therefor do not protect the occupants as they're supposed to. As a result, the automaker is prompting the local dealer to replace the relevant modules on both the driver's and passenger's side. Given that it's just one vehicle, and that the 'effort' already began a couple of weeks ago, we wouldn't expect this one to drag on for very long. RECALL Subject : Side Impact Crash Worthiness/FMVSS 214 Report Receipt Date: OCT 23, 2015 NHTSA Campaign Number: 15V695000 Component(s): AIR BAGS Potential Number of Units Affected: 1 Manufacturer: BMW of North America, LLC SUMMARY: BMW of North America, LLC (BMW) is recalling one model year 2015 Rolls-Royce Ghost manufactured on January 23, 2014. The affected vehicle has thorax air bags fitted to both front seats that may fail to meet the side impact performance requirements for the front seat occupants. As such, this vehicle may fail to comply with Federal Motor Vehicle Safety Standard (FMVSS) number 214, "Side Impact Protection." CONSEQUENCE: In the event of a vehicle crash necessitating air bag deployment, this may increase the risk of injury to the front seat passengers. REMEDY: A Rolls-Royce dealer will replace the driver-side and passenger-side thorax air bag modules, free of charge. The recall began October 22, 2015. Owners may contact Rolls-Royce at 1-877-877-3735. NOTES: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.safercar.gov. Related Video: Featured Gallery 2015 Rolls-Royce Ghost Series II: First Drive View 43 Photos News Source: National Highway Traffic Safety AdministrationImage Credit: Copyright 2015 AOL Recalls Rolls-Royce Luxury Sedan rolls-royce ghost

Rolls-Royce Digital Dawn Launch | Autoblog Minute

Rolls-Royce unveils its newest vehicle in grand modern fashion.he four seater was revealed with a multi-platform global digital event. The British automaker originally teased Dawn using social media, with the grand reveal coming via a live web feed. Rolls-Royce Autoblog Minute Videos Original Video rolls-royce dawn

One-off Boat Tail is the tapered tip of Rolls-Royce's coachbuilding iceberg

Rolls-Royce is open to taking additional requests for one-off cars from its wealthiest clients in the coming years. It doesn't plan to make coachbuilt vehicles the norm in order to maintain their exclusivity, however. Rumored to cost nearly $30 million, the Boat Tail (pictured) introduced in May 2021 demonstrated what the BMW-owned British firm is capable of when money is truly no object. It's the product of a four-year development process that presumably cost several million dollars, and it was built at the request of three anonymous clients. It's the first car made since Coachbuild was promoted to a standalone division with the group, and it's very likely not the last. "Our idea is to maybe do one project every second year. Whether it's three cars or one car will hinge very much on the idea of the clients, and also on our appetite for doing it," explained company boss Torsten Muller-Otvos in an interview with British magazine Autocar. He added Rolls-Royce has the luxury to turn down requests it doesn't like. Precisely what will receive the firm's proverbial green light for production hasn't been specified. We're guessing future one-offs will need to adhere to the company's image, so transforming a humble Fiat 500 into a luxury car, Aston Martin Cygnet-style, is probably very low on the firm's list of priorities. Regardless, one-of-a-kind models won't roll out of the Rolls-Royce workshop on a weekly basis. Executives want to keep them "very rare," the CEO added, even if they receive numerous requests. Supply won't necessarily keep up with demand. What comes next depends on what customers request (and are willing to pay for). Rolls-Royce is open to experimenting with different body styles and different powertrain types, including a fully electric system. It's reportedly working on its first electric model, which could be called Silent Shadow when it enters production, and this foundation could be used to make a coachbuilt car if a customer commissions it. "There is no intention to boost any volume, because the intention clearly is to create projects that are significant for the brand's history in 70 or 100 years or so, and that are truly unique pieces. That also fits quite nicely into the heritage of Rolls-Royce with coachbuilding projects in the 1920s and the 1930s," Muller-Otvos concluded. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.