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Is your brain predisposed to make you love Rolls-Royce?

XCAR has taken a look at what could very well be one of the most quintessential British cars ever built: the 1973 Rolls-Royce Corniche. The question at hand is whether or not expensive luxury items like artisan foods, designer clothing and yes, high-end automobiles are worth their monetary cost. Do they bring some undefined additional value to the table over their low-buck counterparts, or are they simply an excellent way to part a fool from his dollar bills? While the video below can't comment on four-course meals or $400 jeans, our valiant host does have a word or two on the joy a Rolls-Royce can bring to your life.
That's even true of a model like the '73 Corniche. Built during one of the darker days of the company's history, the convertible was designed and manufactured by an automaker on the verge of collapse. Still, it manages to hold on to that essential spirit of luxury so crucial to the Rolls-Royce brand. Check out the video below to see what we mean.

King Charles' electric I-Pace goes to auction next month

Never mind the Bentley State Limousines, the Aston Martin DB6 Volante that Queen Elizabeth II bought him on his 21st birthday, or the Rolls-Royce Phantom VI valued at more than $600,000. The car of the moment, if we’re talking about the garage of King Charles III of England, is a far more ordinary — and all-electric — Jaguar I-Pace purchased in 2018 by His Majesty “for his personal use." The royal Jag is set to be auctioned off March 2 at the famed Ascot Racecourse; estimated selling price is as high as $88,000. If you miss out on the auction of a president's former ride, here's one from a king. The SUV, notable as the first all-electric vehicle to be embraced by the royal family, is the range-topping I-Pace EV400 HSE all-wheel-drive luxury five-seater that the king — prince of Wales at the time — bought in September 2018 for $75,000. According to the auction site, the Jag was "purchased with his own money." Charles had Jaguar install a fast charger at Clarence House, his residence. The vehicle was returned to a Jaguar dealership after two years — itÂ’s not clear if it had been leased — with only 3,000 miles on the clock. Subsequently, the SUV was sold to one Karen French of Oxfordshire. She said in a statement offered by Historics Auctioneers, “This I-Pace was exactly what I was looking for and pretty much on my doorstep. It was only when I agreed to buy it that I discovered its extraordinary history — I was absolutely thrilled. Having driven it over 30,000 miles,” she added, ”I decided in the New Year that it was time for a change.” Noted by the auctioneers in typical British understatement, the high-specification car was uniquely finished in Loire Blue and remains the only I-Pace “to be painted in this colour, whilst those inside the car enjoyed a sumptuous, contrasting leather interior in, fittingly, Light Oyster Windsor.” A revised Jaguar I-Pace is scheduled to arrive next year. Regarding the KingÂ’s affection for automobiles — British automobiles — he reportedly overseas a fleet worth more than $17 million. And while heÂ’s fond of driving conventional vehicles, he told the BBC some years ago that “my old Aston Martin, which I've had for 51 years, runs on — can you believe this — surplus English white wine, and whey from the cheese process.” Essentially the classic had been converted to run on E85 bio-ethanol. "The engineers at Aston said, 'Oh, it'll ruin the whole thing,'" Charles shared with The Telegraph in 2018.

Rolls-Royce Ghost Zenith Collector's Edition is the ultimate Ghost

This generation of Rolls-Royce Ghost is coming to a close. We’ve seen a couple of prototypes for the new Ghost out testing in the wild, but it looks like Rolls has one more ace to play on the current car: the Zenith CollectorÂ’s Edition. If youÂ’re an avid Rolls-Royce enthusiast, you may remember that the British marque introduced a Zenith edition of the Phantom in 2016 when that generation of Phantom was wrapping up its 13-year tenure. WeÂ’ve had the current Ghost for about 10 years now, which means a new one is right around the corner. Before itÂ’s finished, Rolls-Royce is screwing together 50 of these Zenith Edition cars. Rolls says these 50 cars “will feature the highest levels of bespoke ever seen on a Ghost Collection car.” ThatÂ’s saying something for a company that will pretty much do anything you ask so long as your bank account can back it up. Take a gander through the photos above to see what the 1 percenters are riding around in these days. Changes to this Ghost versus a regular one are inspired from the 200EX Concept, which was the concept car for the Ghost back in 2009. Each Zenith Edition will house a commemorative ingot made from the 200EXÂ’s Spirit of Ecstasy — itÂ’s melted down, then part of it is being placed into the center console of each of the 50 Zeniths. There is a plaque that explains exactly what it is to anyone wondering. The center console features an engraving of some part of the 200EX Concept. The owner gets to choose exactly what part it is. All the door pockets are illuminated with some rather fantastic-looking lights shining through perforated leather. A special clock and door sill commemorates this Ghost as the Zenith Edition. From the outside, youÂ’ll notice that all Ghost Zenith cars have a two-tone paint scheme with only three options, all shown here. Rolls doesnÂ’t say how much they cost, but it does warn that order books for the Zenith will close imminently. The cars are being manufactured in West Sussex as we speak.