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Rolls-Royce bringing one-off Serenity to Geneva

Rolls-Royce is bringing Serenity of the Phantom kind, not the Joss Whedon kind, to the Geneva Motor Show. In case being driven around in 19-feet of extravagance wasn't enough, the firm's Bespoke Design team has stitched together a silk interior inspired by its historic cars, European furniture and Japanese Royal Kimono designs. We're told the result is a "haven of tranquility," as if that weren't the case before. It's also called "the most opulent interior of any luxury car," which makes us think Rolls-Royce won't let us get within 30 feet of it with our half-finished convention hall coffee and ham sandwich. We'll start cleaning up for the privilege now; there's a press release below in the meantime. Show full PR text ROLLS-ROYCE MOTOR CARS TO BRING SERENITY TO THE 2015 GENEVA INTERNATIONAL MOTOR SHOW 12.02.2015 -- The Rolls-Royce Motor Cars stand at this year's Geneva International Motor Show will be a haven of tranquility as the celebrated marque brings Serenity to Switzerland. Celebrating the historical role played by silk as a symbol of regal and imperial power, the Rolls-Royce Motor Cars Bespoke Design team has created a magnificent one-off motor car which will set a new benchmark for luxury individualisation in the motor industry, and reaffirm that Bespoke is Rolls-Royce. Delivering authentic modern luxury, Serenity will reintroduce the finest of textiles to create the most opulent interior of any luxury car. This unique design demonstrates the levels of craftsmanship, creativity and attention to detail only Rolls-Royce Motor Cars can offer. The marque's Bespoke Design team has taken inspiration from the opulent interiors of Rolls-Royces that have conveyed Kings and Queens, Emperors and Empresses and world leaders throughout history, whilst using contemporary interpretations of European furniture combined with Japanese Royal Kimono designs to deliver a truly innovative, modern and tranquil Rolls-Royce interior. The new benchmark in super-luxury motor cars will be unveiled at a press conference in Hall 6 of the Geneva International Motor Show at 13.30hrs on 3rd March. The car will be on the stand for visitors to admire from 5th to 15th March. Design/Style Geneva Motor Show Rolls-Royce Luxury Sedan rolls-royce phantom

2021 Rolls-Royce Ghost has a fascinating new part to make it one of the most comfortable cars in the world

One of the neat things about Rolls-Royce is the extraordinary lengths the company will go to for maximum comfort. It's like how supercar builders will look for every little advantage to make their cars a tenth of a second faster. On the 2021 Rolls-Royce Ghost, the company is employing something called the Planar Suspension System, a nebulous designation for the collection of systems and parts employed. Some are straight forward, such as the four-wheel independent air suspension, and the way the GPS and forward cameras inform what level of firmness should be employed on the road. But one part left us perplexed: the upper control arm damper. We spoke to Jon Simms, lead engineer for the Ghost, for more information, and now we have a better grasp on what it is and what it does. As for what it is, it's the roughly horseshoe-shaped object highlighted in purple in the above photo. The yellow parts are bumpstops, and it's mounted on the same joint as the upper control arm. And it turns out it's a pretty simple piece of equipment. It works very much like the harmonic balancer on the end of an engine. It's a weight with a rubber-y flexible hinge, and going over smaller bumps, it absorbs some of the extra vibration and movement from the suspension. Those bumpstops in yellow give the damper some extra purchase on the control arm, and they absorb impacts from larger bumps that may move the control arm suddenly so that the arm and damper don't bang into each other. This may seem like a pretty minor thing, but remember, Rolls-Royce and its buyers are out for maximum comfort, so there's reason to invest in ironing out every possible ride quality issue, no matter the size. And even if it's a minor improvement, that's not necessarily a bad thing. Simms told us that existing Ghost customers they talked to during development had one key request about the driving experience: "don't break it." So making sure that the new car was basically like the last one, but a bit better, would seem to be what customers would want. 2021 Rolls-Royce Ghost View 29 Photos The Ghost is the first Rolls-Royce to adopt this full suite of Planar Suspension System parts, though other Rolls-Royce models have had pieces of the system. And considering the fact the Ghost shares its platform with the Phantom and Cullinan, now, we wouldn't be surprised if later versions of those models pick-up parts like this damper. Related Video:

2016 Rolls-Royce Dawn opens up in public [w/video]

This is the third time I've seen this exact car. Rolls-Royce first showed me the Dawn at a private residence in Beverly Hills, then I saw it behind closed doors in Pebble Beach. Now it makes its official public debut at the Frankfurt Motor Show, and even though the car is old news to me, it's drawing quite a crowd. Of course, there's always reason to get excited when someone says, "New Rolls-Royce." The Dawn is a really pretty, four-seat convertible. It shares a lot of its underpinnings with the Ghost and Wraith, but nearly 80 percent of the body panels are new. Under that long hood sits Rolls' 6.6-liter, twin-turbo V12, producing 563 horsepower and 575 pound-feet of torque, mated to the silky-smooth ZF eight-speed automatic transmission. Rolls-Royce says the Dawn will be its most versatile canvas yet, with nearly endless possibilities for customization. I like the blue and orange of the showcar, but I'm excited to see how different colors look on this nicely sculpted, elegant convertible. If you haven't checked out the Dawn already, see it from all angles in our live gallery above. Everything else you could ever want to know about the new Rolls-Royce can be found in the press blast, below. ROLLS-ROYCE DAWN – UNCOMPROMISED DROPHEAD LUXURY September, 8 2015 – Goodwood UK "Our new Rolls-Royce Dawn promises a striking, seductive encounter like no other Rolls-Royce to date, and begins a new age of open-top, super-luxury motoring. Dawn is a beautiful new motor car that offers the most uncompromised open-top motoring experience in the world. A true four-seater, it will be the most social of super-luxury drophead motor cars for those who wish to bathe in the sunlight of the world's most exclusive social hotspots. Quite simply, it is the sexiest Rolls-Royce ever built. The name 'Dawn' perfectly suggests the fresh opportunities that every new day holds – an awakening, an opening up of one's senses and a burst of sunshine. In its tentative, inchoate, anticipatory state, dawn is the world coming to light from the ethereal dark of the night. The early-day chill of dawn provides an erotic tingle on the skin, awakening the senses and passions as the day begins.