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The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

Ram granted patent for in-bed ramp system

Most of the patent filings we report on these days are of a pretty high-tech nature: everything from "humanized" navigation systems to 11-speed transmissions. But cool innovations can be lower-tech and clever, too. At least that's our feeling after seeing some proposed plans from Ram. FCA has filed a patent for a system of built-in ramps recessed inside of a truck bed. While stowable ramps aren't new – Ford offers a similar system for the F-150 ­– the level of integration shown in these diagrams seems to be. Drawings show ramps that run on channels in the bed and tailgate, hinged at the end of the extended gate for a gentle upslope into the cargo area. What's more, the system seems changeable, with two ramps set wide or narrow, or just one centrally mounted. Just the thing for switching from motorcycle-loading season to snowmobile-loading season. A granted patent doesn't always lead to a product brought to market, of course. Issues with cost, durability, and demand all have a lot to say about what makes it from design to showroom. Still, we think the proposed RamRamp (feel free to use that, FCA) shows a ton of promise. Speak up truck owners, is a factory-installed ramp system like the one you see here something you'd pay for on your next vehicle? Get into Comments, below, and let us know. Related Video: Featured Gallery Ram in-bed ramps patent drawings News Source: USPTO via Allpar RAM Truck patent

2015 Ram 1500 Rebel priced from $43,985

Ram has announced the prices for the two newest members of its 1500 family, with the new Rebel starting at $43,985 and the Laramie Limited kicking off at $51,870. Those prices include the $1,195 destination charge. The Rebel's starting price is only for the two-wheel-drive variant. Adding four-wheel drive elevates the price to $45,915 and includes the 3.6-liter Pentastar V6. If you fancy four-wheel drive and FCA's 5.7-liter Hemi V8, you'll need to write a check for $47,565. The luxurious Laramie Limited comes in a few more varieties, and can be had with either two- or four-wheel drive, and gas or diesel power. The base model uses the 5.7-liter Hemi V8 and rear-wheel drive, for a total price of $51,870. Plan on an extra $3,120 to replace the Hemi with the 3.0-liter EcoDiesel V6. Adding four-wheel-drive adds $3,505 regardless of engine. Scroll down for the official pricing release from Ram, and then hop over to our original coverage of the Laramie Limited and Rebel for even more details on the new trucks. Related Video: Ram Truck Announces Pricing for 2015 Ram 1500 Rebel and Ram 1500 Laramie Limited • Ram 1500 Rebel makes a statement with increased ride height, standard 33-inch tires, skid plates, tow hooks and unique interior starting at $42,790 • Chrome accents, prominent badges, Argento wood and premium leather are key ingredients of new Ram 1500 Laramie Limited with a starting price of $50,675 The Ram 1500 continues to move forward with two mid-year 2015 offerings that carry into the 2016 model year – the Ram 1500 Rebel and Ram 1500 Laramie Limited. The Ram 1500 Rebel brings a one-of-a-kind off-road design to the full-size truck segment. The Rebel drops right into a core segment of the truck market with unique design cues and mechanical innovation backed by Ram Truck engineering. Rebel features an all-new grille with a prominent billet silver "RAM" letter badge. Departing from the brand's iconic "crosshair" designs, the blacked-out Rebel grille tops a completely new black off-road front bumper design with a durable powder-coated surface. It also incorporates a powder coated, billet silver skid plate, front tow hooks, 33-inch Toyo tires and an all-new 17-inch aluminum wheel. Inside, Rebel is every bit as brawny and rugged as it is outside. The truck features industry-exclusive seating elements finished in Radar Red and black with fabric inserts embossed with the Toyo tire tread pattern, matching the Rebel's actual footprint.