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Stellantis will give its brands 10 years to prove they deserve to live

Formed by the merger of PSA Peugeot-Citroen and Fiat-Chrysler Automobiles, Stellantis has 14 brands under its roof, a number that makes it one of the largest groups in the industry. Rumors claimed not every brand would survive, with Chrysler often earmarked to get axed, but the firm said it will give them all a chance to shine. "We're giving each (brand) a chance, giving each a time window of 10 years and giving funding for 10 years to do a core model strategy. The CEOs need to be clear in brand promise, customers, targets, and brand communications," announced Stellantis boss Carlos Tavares during the Financial Times' Future of the Car event. His comments confirm Chrysler fans and dealers don't need to worry about the future — at least not yet. And, against all odds, Lancia enthusiasts can breathe a sigh of relief, too. Former FCA head Sergio Marchionne warned of the brand's demise on several occasions. Alfa Romeo is safe for now, too, as is Vauxhall, which are basically just Opels sold in the United Kingdom with a different badge. The engagement made by Tavares also means Stellantis won't divest any of its brands to raise capital until at least 2031. It's now up to each executive team to make a case for the brand they run, an unusual survival-of-the-fittest strategy in an era when cutting costs is more common than spending cash. Diving into the vast Stellantis parts bin should help even the most troubled brands turn their fortunes around on a relatively tight budget. It seems likely that survive Chrysler will need to look beyond the 300 and the Pacifica/Voyager, the only models in its range, and completely reinvent its image, which is currently nebulous at best. Lancia, once the champion of luxury, performance, and innovation, faces the same challenge. It's not starting quite from scratch, it's relatively popular in its home country of Italy, but it will need to think globally and expand outside of the city car segment to survive. Featured Gallery 2020 Chrysler 300 View 24 Photos Chrysler Dodge Fiat Jeep RAM Citroen Lancia Opel Peugeot Vauxhall

Ram Rebel X Concept wishes it could go offroad at SEMA [w/video]

Given the truck's defiant spirit, the Ram 1500 Rebel simply can't appear subdued. For the Rebel X Concept at the SEMA Show, Mopar goes all out to make the already tough looking pickup even more brash. The Rebel X certainly stands out in the vast ocean of customs at SEMA with its orange-tinted Copper paint. Thanks to 35-inch Toyo tires on 17-inch beadlock wheels underneath flared fenders, there's also no question that this truck wants to be offroad. In addition to the vibrant body, the front end wears black trim, and a concept, two-piece skid plate underneath offers a little visual contrast. The interior actually tones down the bold look slightly by combining black leather seats with Rebel X embroidery and Copper stitching. Rather than being just about style, Mopar beefs up the 5.7-liter V8 with a cold-air intake and cat-back exhaust. The division also tweaks the suspension by fitting a concept, air-ride setup. Get a better look at the Rebel X by checking out our gallery from SEMA above or the video below of the modded pickup at the show. Related Video: Ram Rebel X The Ram 1500 Rebel makes a statement by itself. Mopar helps proclaim its all-terrain credentials even louder with the Ram Rebel X, a full-size pickup outfitted with a catalog of production parts and accessories. The unique dark Copper exterior extends to the functional sport performance hood, accented with a Matte Black graphic trimmed with a Mopar Blue tracer. Mopar wheel flares extend over the 35-inch Toyo tires, which wrap around 17-inch cast-aluminum beadlock wheels that equip the 1500 Rebel for rumbles over off-road terrain. Painted functional beadlock rings with fasteners are also featured on the beadlock wheels, with Mopar center caps providing another highlight to the rims. The front features the distinctive Rebel grille with the RAM logo painted in Satin Black and a concept two-piece skid plate. The bed is stylishly secured with a soft tri-fold tonneau cover, and a Mopar dual exhaust bed step helps reach tools or equipment stored in the rear. Black tubular side steps provide a lift into the interior, which features prototype Katzkin leather seats embroidered with the Rebel X name outlined in silver in a black field, with a blue field for the "X." Copper stitching accents the armrest and steering wheel. Additional features inside include all-weather slush mats, a pedal kit and door sills.

Omaze is giving away a luxurious, custom Ford F-250 off-roading machine

Autoblog may receive a share from purchases made via links on this page. Pricing and availability are subject to change. No donation or payment necessary to enter or win this sweepstakes. See official rules on Omaze.  Enter to win this giveaway or any other Omaze experience between now and November 26, 2020, use code UNWRAP300 and receive 300 bonus entries. Winning this sweepstakes will be the best Black Friday deal you’ll ever find. Personally, IÂ’m not much of a heavy-duty pickup guy. I donÂ’t have a camper to tow, nor the garage space for a big truck. But I can appreciate them. Driving a Ram Power Wagon off-road in the Nevada desert is boatloads of fun. If you need to tow 15,000 pounds and love off-roading, thereÂ’s nothing better than a heavy-duty pickup, and this custom F-250 that Omaze is giving away is one youÂ’d love to take off-road in the wide open space of a desert. Win a Custom Ford F-250 4x4 Diesel and $20,000 - Enter at Omaze This truck, customized by LGE-CTS, is a monster. It features a 6.7-liter Power Stroke V8 turbodiesel under the hood that produces 475 horsepower and over 1,000 lb-ft of torque, 1,050 to be exact. You read that right. Four-figure torque. It also has a towing capacity of 15,000 pounds and a payload of 3,320 pounds.  Here are some of the other off-road customizations, according to Omaze: “Baja Forged 5” bulge carbon fiber fenders and bed sides, Baja Forged front and rear tubular bumpers, bed cage spare tire rack, rigid light bar and accessory lights, Warn 9,500-lb winch, ICON Stage 5 Coilover conversion suspension with 3.5” lift, 8” Method wheels w/ 37” Toyo tires, Banks cat-back exhaust, iDash and Pedal Monster.” While it may look like an off-road brute on the outside, the interior is all luxury, with a panoramic sunroof, and luxurious leather heated and cooled seats. Another addition to the interior: $20,000 in cash. And like most Omaze giveaways, taxes and delivery fees are covered, so you can spend that cash however you want. The best part is that every donation supports First Responders ChildrenÂ’s Foundation, which, for almost two decades, “has provided financial support to children who have lost a parent in the line of duty as well as families enduring significant hardships due to tragic circumstances.