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Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.

Here's what Ram may name its electric pickup

Ram's answer to the Ford F-150 Lightning and the Chevrolet Silverado EV is due out in 2024. Official details about the electric pickup are few and far between, but a recent trademark filing might have revealed the nameplate that the model will wear when it lands in showrooms. Parent company Stellantis asked the United States Patent and Trademark Office (USPTO) to trademark the name "Ram Revolution" in January 2022. Discovered by CarBuzz, the filing applies to "motor vehicles, namely, passenger trucks" so it's not for a toy or an event. The filing has fueled speculation that Revolution will be the name given to the 1500's electric sidekick. It's a move that would make sense; Ram pledged to redefine the segment, so the pickup will be more of a revolution than an evolution, and the word "revolution" has "EV" in it. Unlike rival Ford, Ram doesn't have an EV-friendly nameplate in its attic that's waiting to be dusted off. Dodge's trucks were lumped under the D-Series umbrella for decades, and its limited-edition models wore names like The Dude, Warlock, and Macho Power Wagon. We suppose that the Li'l Red Express could become the Li'l Green Express, but that territory is arguably best left unexplored. And, following Chevrolet's lead by tacking "EV" after the "1500" nameplate is seemingly not creative enough for the company's marketing department. As always, a trademark filing is not a guarantee that a nameplate will see the light that awaits at the end of a production line. If it was, Volkswagen would sell the Amarok in the United States and the Falcon would again be part of the Ford lineup. Ram hasn't commented on the trademark filing, and it hasn't revealed what it plans to call its first series-produced electric truck. More details should emerge in 2022.

Chrysler called out over lackluster Ram Runner by racer who helped develop it

Fans of off-roading and desert blasting might recall that Chrysler offers an aftermarket conversion that can turn a Ram 1500 into a road-legal desert racer, called the Ram Runner. The kit, sold through Mopar, includes some significant suspension upgrades, body tweaks and a brawnier cat-back exhaust for the truck's 5.7-liter V8.
Considering all of this, comparisons with the almighty Ford F-150 SVT Raptor are common. Among the off-road community, that makes these two a sort of Chevrolet Camaro and Ford Mustang for people that prefer driving on dirt. In the Race-Dezert forum, the discussion as to which truck was better was proceeding as normal - Ram fans said their piece and Ford fans said theirs. Then, a man named Kent Kroeker offered up his two cents.
See, Kroeker is a Baja racer, and the man that helped develop the Ram Runner. Despite his association with the truck, though, he had some less than kind words for Chrysler and the Ram Runner.