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2023 Ram 1500's Built to Serve EMS edition honors medics

Ram's latest iteration of its Built to Serve line of Ram 1500 pickups is out, and this time the truck maker honors emergency medical services personnel, the folks who bring lifesaving aid to your door. As we've emerged from a pandemic and are settling into an endemic, the choice to honor EMTs and other emergency field workers seems a natural one. It's a group of folks who have a critical role in society, especially in the past couple of years. “The Ram 1500 ‘Built to ServeÂ’ EMS edition is our way of honoring and expressing deep gratitude to the frontline heroes who serve or have served our country,” said Ram CEO Mike Koval Jr. “At Ram, we are pleased to recognize the important work emergency medical service workers provide to their communities every day.” The EMS edition comes in two colors, the Hydro Blue that you see here, and Bright White. The interior is black, with "performance" cloth and vinyl seats that have blue accent stitching. You'll also know it, along with others in the Built to Serve line, by the American flag and Built to Serve branding on the quarter-panel. It has a black grille and dark accents that include the side steps and exhaust tips, 20-inch gray aluminum wheels, and it's equipped with 4x4 Off-Road Equipment Group content so you can go wherever you're needed: all-terrain tires, skid plates, locking rear axle and hill-descent control. Inside, it shares features from the other Built to Serve trucks: the Velcro upholstery panels that allow you to adhere department or unit patches, along with the PALS/MOLLE webbing on the front seat backs for organizing gear. And of course there's badging inside the truck as well as outside. So far, there have been Built to Serve editions to honor the U.S. Army, Navy, Air Force, Marines, Coast Guard and Firefighters. (But nothing for Space Force?) A second round of trucks is meant to honor first responders: firefighters, police and now EMS workers. Built to Serve packages are based on Big Horn/Lone Star Crew Cab models. You've got a choice of the 3.6-liter Pentastar V-6 or 5.7-liter eTorque and non-eTorque V-8. The Built to Serve EMS starts at $56,810, which includes the $1,895 destination charge. It's on sale now, with builds starting soon. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The 2021 Ram 1500 TRX is the most intense off-road truck ever built

Do you like TRX? New Ram 1500 coming to rock the Raptor off-road

BOLOCCO, Italy — Since the brand was spun off in 2009, Ram sales have been on a roll. Although it had some of the oldest vehicles on the market, the automaker sold nearly 700,000 models in 2017, marking its eighth consecutive year of sales growth. At FCA's Italian proving grounds, Ram head Mike Manley talked loyalty, conquest and the brand's next five years. Look for models like the Ram 1500 TRX, new versions of the Ram Heavy Duty and increased electrification and autonomy. At FCA's last five-year extravaganza, we heard a lot of grand plans for Ram. Unlike a lot of things from other brands at that presentation, most of Ram's products hit the market, though not as soon as FCA would have liked. Still, things are looking positive for the automaker. While the product line isn't going to expand much in the North American market, FCA plans to expand the Ram nameplate to new markets worldwide. We'll see finally see new versions of the Ram Heavy Duty at the 2019 Detroit Auto Show. FCA promises the new truck will have the segment's most powerful diesel engine. By 2022, we'll see the debut of the production version of the Ram TRX, a performance-focused truck that should go head-to-head with the Ford F-150 Raptor. Related Video:

Ram 1500 Marines-inspired Built to Serve edition wears tank-like green paint

Ram rolled out the latest addition to its military-inspired Built to Serve lineup of trucks right before Thanksgiving. Based on the hot-selling 1500, it's available in two distinct colors named Tank and Flame Red, respectively. Each branch of the U.S. armed forces is getting a variant of the truck, and the newest member of the range honors the Marine Corps. Like the three previously-unveiled 1500s, it receives a decal of the American flag and Built to Serve stickers on each quarter panel, black exterior trim pieces, body-colored fender flares, and 20-inch aluminum wheels finished in a shade called Technical Gray. Ram expects active-duty service members and veterans will scoop up most of the production run, so it added Velcro panels on the side of each front seat that let motorists display the patch of their choice, whether it's a flag, a name badge, or a unit insignia. It also added front sport seats upholstered in cloth and vinyl, all-weather floor mats, and an emblem on the dashboard, while the Marines-inspired model gets Medium Greystone accent stitching. Buyers can combine the Built to Serve appearance package with all body styles and powertrains, even if they haven't served in the armed forces. Every truck comes with the 4x4 Off-Road Group, which bundles features like all-terrain tires, an electronic-locking rear axle, hill descent control, tow hooks, and four thick skid plates. Ram will start taking orders for the latest Built to Serve 1500 in December 2020, and production is scheduled to start in early 2021 at the firm's Sterling Heights, Michigan, plant. Pricing information hasn't been published yet, but production will be limited to 1,000 trucks finished in Tank and an additional 1,000 units painted Flame Red. The fifth and final member of the range, honoring the Coast Guard, will be unveiled in early 2021.  Related Video: