2016 Ram 2500 Powerwagon Tradesman Crew Cab 4wd on 2040-cars

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Huge, pricey trucks haul jobs and profits for the Detroit Three

DECATUR, Texas — Mickey McMaster is on his 12th pickup truck. The 61-year old farm equipment dealer in Decatur, Texas, two weeks ago treated himself to a 2019 GMC Denali for around $69,000 — a reward for long hours at work. "For me this is the Cadillac of trucks, it's a real luxury vehicle," McMaster said. "I've worked my way up to afford a truck like this and it shows that I've earned it." McMaster is the kind of customer General Motors Co is banking on as it plans to add 1,000 jobs at a plant in Flint, Michigan that will build a new generation of its largest pickups. Demand from Texas and other heartland states for big pick-ups is providing a lifeline to many workers the No. 1 U.S. automaker is laying off at plants elsewhere. The Detroit Three automakers and thousands of their U.S. workers are counting on customers like McMaster to keep buying bigger and more luxurious pickup trucks even if overall U.S. vehicle demand weakens this year, as most analysts predict. At Flint, GM will build a new generation of its heavy-duty Chevrolet Silverado and GMC Sierras, including luxury models that are some of the most profitable vehicles on the planet. GM, Ford Motor Co and Fiat Chrysler Automobiles NV's Ram division own the segment and are each doubling down with new or redesigned models launching this year. Sales of heavy-duty pickups in the United States have grown to more than 600,000 vehicles a year, up more than 20 percent since 2013, according to industry data. Prices for luxury models can easily top $70,000. GM on Tuesday celebrated the launch of a new generation of heavy-duty GMC and Chevrolet pickups at the assembly plant in Flint, Michigan, that is now building all such trucks for the company. At the same time that GM is laying off thousands of U.S. workers and planning to shutter five North American factories, Flint is hiring. The plant runs on three daily shifts, six days a week. As the new model's assembly system ramps up, the plant's capacity will increase by more than 25 percent, plant manager Mike Perez told Reuters. The Flint plant plans to add 1,000 workers, more than half of the 1,500 factory workers who have asked to transfer from plants GM has targeted for shutdown as part of CEO Mary Barra's restructuring plan. "We're bringing in 50 to 100 people every week," said Perez. Workers last week were still finishing the job of retooling the Flint factory to build the new heavy-duty trucks as part of a $1.5 billion investment project.

Chrysler Uconnect gets dealer-activated navigation, new infotainment features

Get in just about any mid-level Chrysler product these days, and you'll see a touchscreen head unit that would be perfect for a navigation system. The only thing is that some of these cars equipped with the head unit for Chrysler's Uconnect infotainment system were not optioned up with navigation at the time of purchase, leaving drivers looking for turn-by-turn directions relying on either an aftermarket nav system or a smartphone. Starting on select new Chrysler products, however, customers with Uconnect will now be able to upgrade to navigation as a dealer-activated option.
Announced at the 2013 Consumer Electronics Show, this new element of Uconnect will allow owners to have an in-dash navigation system installed quickly and easily; Chrysler said that this will be a major benefit for used-car buyers. Unfortunately, it doesn't sound like this system will be retroactive on previous Uconnect head units, but it will launch this year on the 2013 Ram 1500, 2013 SRT Viper and the 2014 Fiat 500L. Chrysler did not announce the expected MSRP to have dealers activate the navigation capabilities.
Another infotainment option for Chrysler buyers is the Uconnect Access system that can allow WiFi, voice text messaging, emergency assistance, remote vehicle operation (such as starting the engine or locking/unlocking the doors) and limited POI searches using Bing. Also introduced at CES, the new Uconnect Access via Mobile system builds on this by allowing users to add in-car apps such as iHeart Radio, Pandora and Slacker by connecting to the system via a smartphone. This system will first be offered on the 2013 Ram and Viper.

2022 Ram 1500 Laramie now offers Front Lighting Value Package

Were Audi dealers onto something with their Semiconductor Shortage Package? A few days ago, we posted about the Ingolstadt brand's cars adorned by Monroneys featuring the aforementioned package. That line item summarized the vehicle's missing features thanks to global semiconductor woes, and how much money had been subtracted from the MSRP because of the exclusions. Now, Mopar Insiders reports that the Build & Price tool for the 2022 Ram 1500 Laramie includes a Front Lighting Value Package. Choosing the option swaps the Laramie's standard-fit LED headlights and fog lights for halogen headlights and fog lights, saving buyers $495. The image above is a side-by-side of trucks configured with the standard LEDs (left) and the halogens (right). Playing around with the configurator, it appears the change can't be ordered with the Laramie's standard 3.6-liter Pentastar V6. When attempting to add the value package, a dialogue box requires choosing one of the two optional 5.7-liter Hemi V8 engines or the 3.0-liter V6 EcoDiesel, and one of the 8HP75 eight-speed automatic transmissions fitted to those three engines. The Pentastar comes with the 850RE eight-speed auto.  Thankfully, the Front Lighting Value Package is an option; you can get all the way to the end without selecting it. Nevertheless, we're intrigued by the order constraints. Seems to us that a buyer happy with the entry-level engine might prefer to save some dosh on the headlights, as opposed to buyers spending either $2,795 for a V8 Hemi or $4,995 for the oil-burner. And that's before one considers the savings. The luxury-oriented Laramie trim sits in the lineup $9,000 above the Bighorn, $7,000 below the Limited Longhorn. Swapping the standard halogen headlights and fog lights on the Bighorn to LED units costs $995 for the Premium Lighting Group, the discount to take LEDs off the Laramie is half that. Getting aftermarket LED headlights for the Laramie would cost at least $300, and that's before the hassle of install and questions of quality. So where is the point in saving $500 for objectively worse lighting that will likely cost more to add later? As if it needed saying again: These are strange days. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. 2020 Ram 2500 Power Wagon POV drive