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Ram launches perfectly predictable ads [UPDATE]

Correction: A previous version of this story incorrectly stated these commercials were Super Bowl ads. This is not the case, and the text has been corrected to reflect that they are not, in fact, Super Bowl ads. Ram has released some new commercials, and they're pretty boring. They're not bad by any means, it's just that they're exactly what you'd expect from a truck commercial. The two 30-second spots deal with the themes of doing truck things and being a strong, community-focused American. The first of the two shows Rams performing such kind-hearted duties as pulling a fallen tree off a road, or towing a church to its pastoral new home. In the background, the narrator repeats words tied to strength, courage, assistance, and longevity. To paraphrase Mr. Spock, this Ram will be strong, live long, and help your community prosper. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The second spot shifts more to the community-focused and family-minded theme. Clearly, it's meant to show that the tough guy in the Ram has a soft side. But don't worry, he can still pound through snow with his mega-sized plow, which is perfect for making sure people can go ice-skating in the middle of nowhere. While they're adequate ads that deliver a pretty clear message, they cover the same ground most other truck commercials have. They're just generic truck commercials we'll forget about an hour after they've aired. Here's hoping other automakers step up their game. Related Video:

2020 Ram EcoDiesel gets a price, will be a $4,995 option

Ram just officially announced pricing for the 2020 Ram 1500 EcoDiesel pickup truck. The cheapest diesel you’ll be able to buy starts at $38,585, including the $1,695 destination charge. That price gets you the Tradesman Quad Cab with rear-wheel drive. As a standalone option, the engine is listed at $4,995, which makes it the priciest engine on the Ram 1500Â’s list of powertrains. The next most expensive engine is the 5.7-liter V8 eTorque powertrain, which lists for $2,645 on RamÂ’s 2019 configurator. YouÂ’ll be able to get the EcoDiesel engine on any trim, including the Ram Rebel — this marks the first time that the Rebel is offered with a diesel option. The base price of only $38,585 on the Tradesman trim makes it the cheapest diesel option of the bunch, with both FordÂ’s and ChevyÂ’s diesel engines coming in at higher trims and higher prices. FordÂ’s F-150 Power Stroke starts at $46,255, and the Silverado Duramax comes in at $42,385. Step up to comparable trim levels in the Ram, and things get more competitive. However, if you want the cheapest diesel out there, the Ram is your best bet. What youÂ’re getting is a 260-horsepower 480-pound-foot 3.0-liter turbocharged V6 engine. The max towing capacity is also the highest among the three at 12,560 pounds. You can pair rear-wheel drive or four-wheel drive with the engine.  WeÂ’re still waiting on EPA fuel economy figures, but itÂ’ll be difficult to beat the Chevy Duramax in this area. That truck is capable of 33 mpg on the highway, while the F-150 can hit 30 mpg in its most fuel-efficient trim. Chevy says it gave a little bit up in towing to hit that spectacular figure, so weÂ’ll be curious to see what the towing king of the segment will be able to muster. Ram says the numbers will be available when the truck goes on sale early in the fourth quarter this year. Until then, the 2019 Ram 1500 Classic is available with the previous-generation EcoDiesel engine, and it can be had for $40,835.

Car Club USA: Louisiana Mudfest

There's nothing quite like mudding. Big tires, huge power, and crazy-wild gearheads that like to throw down on a mud pit almost as much as a thirty rack of Coors. In the latest, and some might argue greatest yet episode of Car Club USA, we head to Louisiana to throw some dirt at Mudfest. As Louisiana's one and only Mouth of the South puts it, "If you don't mud ride... go to Texas I guess." Joining The Mouth and friendly rivals The Most Hated Mud Sluts, we dive in. Beyond the obvious V8 blasting and tractor-tire spinning, those who know best describe Mudfest as, "Good cooking, good friends, good fun, and a lot of partying." It's a motorsport spectacle unlike any you're likely to find up North or out West, though no less impressive to behold. Follow along with the fun, the impromptu drag racing, the trash talking, and the mechanical madness. And find out why, at Mudfest, "if we don't tear it up, we ain't done it right." Each Car Club USA episode features a different car club or event from across the US, where passionate owner communities gather to share automotive experiences and embark on incredible adventures. From Main Street cruises to off-road trails, catch all the latest car club activity on Autoblog. Chevrolet Ford Jeep RAM Truck Off-Road Vehicles Car Club USA Videos autoblog black