2012 Ram 2500 4wd Crew Cab Laramie Limited on 2040-cars

Auto blog

Chrysler teases upcoming outlay of SEMA cars

Fiat Chrysler Automobiles is hauling a multitude of modified models to the annual SEMA show in Las Vegas this November, and the company is releasing the first teasing sketches of many of them.
Unfortunately, FCA isn't giving many solid details on any of the concepts other than saying the vehicles from Chrysler, Jeep, Dodge, Ram and Fiat all benefit from tuning from its Mopar performance brand. The teaser photos include a sinister-looking Chrysler 200S, Fiat 500 Abarth with two-tone paint and a scorpion on the hood, a red and black 500L, seemingly two different takes on the Jeep Renegade, a green Dodge Challenger wearing the T/A badge, an orange and black Dart, a very neon Charger, just the outline of a red and black Viper, a Ram ProMaster in Mopar livery and a Ram pickup called the Outdoorsman.
Take a look through the gallery to see what you think of the sketches for these concepts, and scroll down for the full announcement from FCA.

2019 Ram 1500 spy shots further hint at a trick tailgate for the Chicago Auto Show

It seems all but guaranteed that the 2019 Ram 1500 is going to get some kind of fancy tailgate for the 1500. The latest evidence comes from our spy shooters who just caught an extremely suspicious truck running around with the whole bed and tailgate area covered. Everything other than the bed is ours to see, so Ram is obviously trying to hide something out back. We reported this morning about some Twitter shenanigans between Ram and GMC during the Super Bowl last night. The back and forth between the two companies resulted in Ram hinting that we'll see something new at the Chicago Auto Show this Thursday. Here's the Tweet thread below: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. In dissecting these spy shots, there isn't a whole lot to tear apart. We've got a normal Ram 1500 with a secret or two in the rear. As we zoom into the small patch of white we see through the camouflage, the normal outline of a recessed handle is somewhat visible. It's hard to determine exactly what is under there, because the recessed area is black and doesn't define itself next to the black camouflage. We can say there might be a grab handle in the normal spot you'd find one. There seem to be countless forms for this tailgate to take shape in. Spy photos of a Ram over a year ago with a strange 60/40 split caught our eyes that would probably have the option of opening in a barn-door style. Fiat-Chrysler has experience with split tailgates with its foreign-market Fiat Toro pickup, plus the company filed a patent on split tailgates a few years ago. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. A split design is most likely, but if we let the speculative parts of our brains run amok, we could even see a swing-out style tailgate similar to the Honda Ridgeline as possible. A major benefit to Ridgeline's swinging tailgate is easy access to the bed itself, as well as the in-bed trunk. None of the competition has such a useful area under the bed. But it would be hard to see Ram introducing its own trunk, especially when it offers the RamBox bedside storage system. Still, speculation can run wild on this one. The nice part about this mystery is that we won't have to wait long for the solution, since Ram has indicated it'll be solved at the Chicago Auto Show. We'll be on the ground there to try out whatever new-fangled tailgate Ram has to offer. Related video:

Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.