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The Ram Macho Power Wagon concept is totally in your face with its cool rack system

The Ram brand isn't being very subtle with this year's SEMA concept. It's called the Macho Power Wagon, and it's painted in Macho Mango. Yeah, it's for dudes. We apologize if you start hearing a Village People song in the back of your head. This bigger, badder Ram is a throwback to the Macho Power Wagon of the late 1970s. Along those lines, it bears the retro, vertical Power Wagon graphics that line the C-pillar, and it also has vintage-style eight-spoke beadlock wheels inspired by its '70s namesake. Those wheels are shod in huge 37-inch tires, which fit thanks to a four-inch suspension lift, and custom, conceptual fender flares. View 20 Photos The truck is powered by the normal Power Wagon's 6.4-liter V8, rather than the crazy TRX concept's supercharged Hemi, and it has the stock front winch. This Ram also sports quite a few concept parts besides the wheels and fender flares. Starting at the front and moving rearward, the Macho Wagon gets custom bumpers with skid plates and tow hooks, a new hood with big heat extractors, an LED light bar, a roof rack, single-piece running-boards, and five-inch exhaust tips. There's one more custom piece in back. Immediately behind the C-pillar is a sport hoop, under which hides another hoop that can slide along tracks on the bed. These hoops together are called the Ramrack, and when the second hoop is moved back along the bed, it works together with the cab's roof rack to create a long utility rack. It's a thoroughly clever way of adding practicality without sacrificing appearances. We would love to see something like this reach production, since it could be very handy on quad cab pickups with short beds, allowing them to carry long objects without having to drop the tailgate to get them to fit. Because there's nothing macho about that. Related Video:

2019 Ram 3500 Regular Cab Big Horn Review | No B.S., just lots of truck

While luxury trucks of all sizes from all makes are growing in popularity, they are particularly prevalent in the heavy-duty segment, where they tow toys worth far more than the truck itself. Want proof? The volume-selling GMC Sierra HD is actually its most expensive version: the Denali, slathered with leather and chock full of convenience features. But the person who buys this 2019 Ram 3500 4x4 Big Horn Regular Cab would say they don't care about any of that crap. This is a dedicated tool for towing and especially hauling — even more dedicated than the Ram 2500 HD that was also overhauled for 2019. It has a regular cab with a three-person bench and no back seat. It has the longest bed available at 8 feet with the heftiest payload. Packing a standard 6.4-liter 410-horsepower Hemi V8, it can tow as much as 17,490 pounds. The 3500 is also the only Ram pickup that doesn't have a coil spring rear suspension. The five-link setup with coils in the 1500 and 2500 are abundantly strong for their respective segments, while providing superior ride and handling to boot, but when you enter 3500 territory, the old-fashioned leaf spring is still required (an auto-leveling rear air suspension that still utilizes the leaf springs is optional, but our truck was not so-equipped). Remember this when you're choosing between 2500 and 3500 trucks, because if you don't need the 3500's extra capability (more on that later), you're going to be suffering when the bed isn't loaded or the tongue isn't attached to something humongous. The ride is quite simply appalling, crashing over bumps and launching you from your seat into the shoulder belt. The 2500's is far superior. But of course, anyone who has ever driven a "1-ton" pickup would find such a comment charming. "No kidding," they'd likely say, "tell us something we don't know." Well, it probably wouldn't be that the ride settled down substantially when I loaded it with a relatively paltry amount of weight. The 500 pounds of mulch I dropped into the bed was quite obviously a light lift for a truck with a 4,660-pound payload, but I can't dump river rock into every truck I test. I also didn't have a 17,000-pound something around to tow. I hereby apologize. Yet, the point of this heaviest-duty regular-cab pickup was still made. If you owned a number of different vehicles or needed something to keep on a ranch for working purposes only, this is exactly the type of truck to keep on hand.

Ram goes all-in on SAE J2807 tow ratings [w/video]

Thanks to the Society of Automotive Engineers (SAE), when car shoppers look at horsepower and torque figures on vehicles, they know that all the automakers are calculating them the same way. However, that isn't the case when it comes to truck buyers and max towing capacity ratings because each company figures the value differently. That practice finally changes with the SAE's standardized J2807 system, though, and Ram Truck is the first one to apply the new test procedure to its entire light- and heavy-duty pickup range.
All models of the Ram 1500, 2500 and 3500 use the new, standardized rating for the 2015 model year, but buyers might not notice too much difference. According to the company, in 99 percent of cases the max towing weights are unchanged or even improve slightly from last year. That's a strong result compared to the 2015 Chevrolet Silverado and GMC Sierra that are seeing few increases but mostly decreases under the new testing procedure.
"For too long, an uneven playing field existed and towing capacities went unchecked. We're happy to be the only pickup truck manufacturer to align with the SAE J2807 towing standard across our pickup truck lineup," said Mike Cairns, director of Ram Truck engineering, in the company's announcement of the new specs.