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Chrysler flooded with over 8,000 Ram 1500 EcoDiesel orders in 3 days

The diesel, half-ton pickup has long been a Holy Grail to many truck fans, largely because of its potential to achieve both high payload and great fuel economy. Strange, then, that auto companies have seemingly been slow to react. However, Chrysler is finally wading into the pool for the 2014 model year with a version of its Ram 1500 pickup, and early claimed returns are showing the advantage of being first on the market. The Auburn Hills automaker has just revealed that its initial allocation of 8,000 EcoDiesel trucks has been filled by dealers in just three days.
That flood of orders came from February 7-10, and that strong surge of interest apparently amounts to a new Ram record for the number of customer orders placed for a vehicle in such a short period of time. In fact, EcoDiesel models accounted for over half of Ram 1500 orders over that period, despite the fact that the diesel option costs several thousand dollars more than a comparable gasoline-engined model. That impressive total did not come entirely as a shock to Ram officials, however: "We knew customers have been asking for it," Nick Cappa, Ram Truck communications officer, tells Autoblog.
The 2014 Ram 1500 with its 3.0-liter EcoDiesel V6 and standard eight-speed TorqueFlight automatic makes 240 horsepower and 420 pound-feet - a combination good for 9,200 pounds of towing. Despite that pulling power, its fuel economy is rated at 28 miles per gallon highway (the best among trucks in its class), 20 mpg city and 23 mpg combined. Four-wheel drive variants gives up a single mpg in all categories.

Ram raises a quick $1 million for farmers with Super Bowl ad

While Chrysler has been behind the Super Bowl's most talked-about commercials for the past few years, this is the first year the automaker has added an element of charity to its marketing plans for the big game.
Chrysler aired a pair of two-minutes ads during the Super Bowl this year, one for Jeep called Whole Again, and the other for the Ram brand called Farmer. As we mentioned earlier in the week, Jeep has promised to give up to $300,000 to the United Services Organization (USO). The brand, whose own history is forever tied to this country's military, will donate $1 for every tweet with the hashtag #joinOSR, or visit to Yahoo.com or the Jeep Operation SAFE Return website.
Ram had somewhat loftier goals, pledging to give up to $1 million to the Future Farmers of America. The plan was to donate $100,000 for every 1 million times the commercial was seen, shared or emailed from its website. Now we have word from Ram brand chief Fred Diaz that the million-dollar goal has been reached less than five days after the ad first aired.

Jeep, Ram EcoDiesels recalled for fuel pump failures

Stellantis is recalling nearly 140,000 Jeep and Ram models equipped with its 3.0-liter EcoDiesel six-cylinder to address potential high-pressure fuel pump failures that can render vehicles undrivable.  Per the company's defect report, 2014-2020 Jeep Grand Cherokees and 2014-2019 Ram 1500s shipped with a pump that can fail prematurely. While little detail about the issue was provided, it appears as though Stellantis expects the failures to come on gradually, rather than spectacularly, meaning drivers may notice noise from the pump or even a check engine light before the vehicle becomes undrivable.  "A HPFP failure may introduce internally failed component debris into the fuel system potentially causing fuel starvation," the report said. "Fuel starvation may result in an unexpected loss of motive power, which can cause a vehicle to crash without prior warning." Stellantis says it is aware of more than 200 incidents of premature pump failure within the recall population, however no accidents or injuries have been associated with the problem. Customers should begin receiving notices in late July or early August.  Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. 2021 Jeep Gladiator Rubicon EcoDiesel Inside and Out