11 Ram 2500 Regular Cab St, V8 Engine, Work Truck, We Finance! on 2040-cars

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Ram Truck's Gear Up! hunting series teaches you how to gut a deer

Ram knows that hunters and other outdoor enthusiasts make up a key demographic of its trucks' sales, so late last year it started an Internet hunting video series called Gear Up! on YouTube hosted by a variety of attractive ladies dressed in camouflage. (Ram knows its target audience, eh?).
This series has been going since October, but it caught our eye with a recent episode that gives instructions on how to properly gut (or dress) a deer. There are no graphic images, but Megan (this episode's host) does provide detailed and frank - if slightly surreal - deer-processing tips in a cheerful tone. For example: "Begin sliding your knife up the deer's belly towards its neck" and "sever the final tubes of the rectum." Oh, and this gem: "At this point, you'll need to get a little limber and actually stick your hand and knife up through the hole that is now visible leading into the deer's throat..."
Keep in mind, this is one of the advanced videos, so if you're really trying to learn how to hunt deer, you should start from the earlier, beginner-level videos in this Hunting 101 series. Scroll down if you'd like to learn how to clean a deer carcass Ram-style, and we've even included a few of the other how-to videos (including how to choose a taxidermist!) in this somewhat bizarre lifestyle marketing series.

Superman-themed Ram Power Wagon hits the block for charity

If you were tired of seeing Batman get all the cool cars while your favorite superhero was left to his own considerable devices, you may have been intrigued when Chrysler unveiled a special Ram Power Wagon last summer. Tied in to the premier of Man of Steel, the unique truck packed a blueish-grey vinyl wrap (textured like Superman's outfit), gloss-black accents, anodized red trim, 17-inch alloys and an interior decked out with Superman logos.
It was a nice tribute to the superest of superheros, but Ram only made the one, and it wasn't offered for sale. That is, at least, until now. With the movie's debut now long behind us, the one-off Power Wagon is being auctioned off to benefit LA Family Housing, a charity dedicated to helping disadvantaged families in Southern California.
Citing our favorite car site, the online auction page places the donated vehicle's value at $112,674, but bidding as we go to press currently stands at $47,500 with three days remaining. Head on over to Charity Buzz to help out a worthwhile cause and give yourself the chance to get your hands on a one-of-a-kind vehicle and piece of cinematic history.

2016 Ram 3500 Heavy Duty now offers 900 lb-ft of torque

After last year's bump to a massive 865 lb-ft of torque for its 2015 3500 Heavy Duty pickup, Ram certainly isn't taking a rest. The model already offers the best towing capacity and most torque in its class, but both figures are growing even higher for the 2016 model year. Now, customers that really need some grunt can order the Cummins 6.7-liter inline-six diesel in the 3500 with a staggering 900 pound-feet of torque and 385 horsepower. Ram claims that this huge figure is the most torque ever available in a mass production vehicle, and it tops the 2015 model by a healthy 35 lb-ft. The added grunt comes thanks to adjustments to the fuel delivery and the turbo's boost, and to better handle things, the rear axle gear now is held with 16 bolts, rather than 12. The tweaks also push the tow rating to an SAE J2807-certified 31,210 pounds, which is absolutely monumental. While not available with the 900 lb-ft version of the Cummins, the Ram 2500 also sees a tiny boost in its max tow rating. The trucks are now capable of hauling up to 17,980 lbs, versus 17,970 lbs last year. The 2016 Ram Heavy Duty trucks go into production in the third quarter and should start arriving at dealers during the fourth quarter of 2015. Prices for the 3500 start at $33,185 and $32,680 for the 2500, after the $1,195 destination charged, respectively. The company hasn't yet announced the cost for the 3500 with the 900 lb-ft Cummins diesel. 2016 Ram Heavy Duty Widens its Leadership Gap With a Triple-decker Presence: Best-in-class Power, Towing Capacity and Payload Capacity • 2016 Cummins 6.7-liter calibration hits a best-in-class 900 lb.-ft. of torque. The most torque ever offered in a mass-production vehicle • 2016 Ram 3500 crushes the competition with up to 31,210 pounds of SAE J2807-spec.