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Watch the video that inspired Ram's Farmer Super Bowl commercial

Chrysler may have the Super Bowl's most popular commercial for a third year in a row. Eminem and Eastwood helped it earn that distinction the last two years, and while Oprah did the voiceover for this year's Jeep ad, it's Chrysler's other spot that's in the running for Most Valuable Ad after the big game this year.
So where did the Ram brand's commercial about farmers come from? As it turns out, the ad appears to be inspired, shall we say, by a video produced by Farms.com that was uploaded to YouTube in June, 2011. Greg Mitchell of The Nation pointed out the similarities between the two in an article published this morning. The video uses the same speech given by famed radio broadcaster Paul Harvey played over a slideshow of farming images. It's the same concept as Ram's ad, though the truck brand did go out and commission its own images shot by very well-known photographers for its version.
Did Ram steal the idea? That does not appear to be the case. A message left on the Farms.com YouTube video says "Farms.com is pleased to be working with Ram Trucks and support the 'Farmer' Super Bowl commercial." When you play the video, a link even pops up to watch Ram's version.

Win a Ram TRX and a stunning $4.3 million Lake Tahoe dream home

Autoblog may receive a share from purchases made via links on this page. Pricing and availability are subject to change. No donation or payment necessary to enter or win this sweepstakes. See official rules on Omaze.   If you’re looking for an insanely capable off-road pickup, as well as a mountain lodge and lake house to store it, look no further, because with this one giveaway you can win a 5,200 sq-ft Lake Tahoe dream home and a Ram TRX.  Win This $4.3 Million Lake Tahoe Dream House and a Ram TRX - Enter at Omaze HereÂ’s what we said about the TRX when we last drove it: “The TRX hardware is firmly in the realm of absurdity, allowing it to attack just about any terrain or surface – assuming it can physically fit through. The 6.2-liter supercharged V8 supplies 650 pound-feet of torque to all four wheels that lets it power out of mud and muck by aggressively flinging it skyward as though it has a vendetta against both the sky above and Earth below. This sort of driving is best done in Mud/Sand mode, as it sets the four-wheel-drive system, throttle response, transmission, suspension and steering into their ideal settings to have the most fun in the slick stuff. It works as advertised. “Going 0-60 mph in 4.5 seconds in a truck so large is already a mind-altering experience, but having the traction and ability to properly launch off-road is where the TRX truly sets itself apart. Those 35-inch Goodyear Wrangler Territory all-terrain tires, developed specifically for the TRX, dig into the mud and dirt, shooting you forward with far less scrambling and scrapping for purchase than youÂ’d expect from such a sloppy surface. The Dana 60 solid rear axle, axle-hop damper and electronic limited-slip differential that Ram claims help those launches are all putting in the work that needs to be done. No matter the terrain, the TRX digs in, growls and shoots where you point it. If youÂ’d rather move sideways, a quick stab of the traction control button relaxes the truck's nannies to do just that. “The suspension is just as hardcore with the Bilstein Black Hawk e2 adaptive dampers and their remote reservoirs making this 6,396-pound lead weight of a truck more agile than it should be, yet forgiving at the same time. Its damping characteristics donÂ’t provide the same pillowy and graceful off-road ride as, say, the Multimatic dampers on the much lighter Colorado ZR2 do, but thatÂ’s comparing apples to oranges on the weight scale.

FCA recalls 2 million Ram trucks over airbag issues

Airbag issues have prompted Fiat Chrysler Automobiles to issue another pair of recalls. The two separate issues both affect Ram pickups, one campaign stemming from oversensitive sensors, the other from a wiring harness. Between them, the problems affect an estimated combined total of some 2 million units. The first recall affects 2013-15 Ram 1500, 2500, and 3500 trucks, specifically four-door models, manufactured between June 20, 2012, and January 26, 2015. The calibration of the side impact sensor in those affected units may to be too sensitive. As a result, if the door is slammed too hard, the side-curtain airbag and seatbelt pre-tensioner may inadvertently activate. FCA reports that this issue affects an estimated 667,406 units in the United States, plus 153,011 in Canada, a further 8,272 in Mexico, and another 14,847 in markets outside of North America, amounting (in Chrysler's estimation) to less than 0.005 percent of those vehicles produced. The automaker says it is aware of two minor injuries (but no accidents) that may have resulted from the glitch, and is taking action to have the Occupant Restraint Control module recalibrated in the affected units. The second issue also affects Ram pickups, including 1500, 2500, 3500, 4500, and 5500-series models from the 2012 to 2014 model years, built between January 18, 2011, and October 7, 2014, and fitted with the optional Electronic Vehicle Information Center. The problem here stems from a wiring harness in the steering wheel that may rub against a retainer spring in the air bag control module, which in turn could cause an electrical short and deploy the driver's side air bag unexpectedly. In the United States alone, the issue is estimated to affect 1,060,531 units, which will need to be inspected and, where necessary, have their steering wheel wiring harnesses secured, with protective caps added to the ends of the airbag retainer spring. These do not represent the first issues we've seen from Fiat Chrysler in recent days. The automaker recently issued a recall for approximately 1.4 million vehicles to have their Uconnect software updated to prevent hacking. A few days ago it also announced a recall for 350,000 Dodge Journey (and Fiat Freemont) crossovers to secure loose engine covers. And the National Highway Traffic Safety Administration is expected to issue Fiat Chrysler Automobiles a $105-million fine for mishandling other recent recalls and safety issues.