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Chevy, GMC and Ram dealers are worried they'll run out of new pickups

One of the unexpected side effects of the ongoing coronavirus pandemic is a shortage of pickups at Chevrolet, GMC and Ram dealers. Supplies are running out, and the factories that build these trucks remain closed. Stores across the nation began increasing incentives in March, when the first stay-at-home orders were issued, in a bid to continue luring buyers into showrooms. They also launched online sales channels, or expanded their existing digital business. Sales nonetheless plummeted in April 2020, but in-demand vehicles, like the Ram 1500 and the Chevrolet Silverado, are still selling relatively well thanks in part to the aforementioned incentives. Pickups outsold sedans for the first time in April 2020, according to The Detroit News, by 17,000 units. The problem is that General Motors, Fiat Chrysler Automobiles (FCA), and Ford temporarily closed their factories in March. "The pipeline is very dry," said Mike Maroone, the CEO of a large dealership group named Maroone USA, in an interview with Automotive News. He told the publication his Chevrolet stores are sitting on a 30-day supply of the Silverado, which is one of America's best-selling vehicles. "That is a problem for us," he concluded. Coronavirus-related lockdowns and factory closures compound problems already faced by dealerships who represent General Motors-owned brands. They entered 2020 with a thinner inventory than a year earlier due to the 40-day United Auto Workers (UAW) strike that paralyzed the company late in 2019, and the 0%, 84-month offers announced in March have sapped supply. Ram wasn't affected by a strike, but it has relied heavily on generous incentives to move trucks off lots. Ford, on the other hand, limited incentives to 2019 models. Inventory levels differ greatly from region to region. The national average for the Silverado stood at an 82-day supply in March 2020, down from 120 in March 2019. Ram stores had a 114-day supply of the 1500 (compared to 134 a year earlier), while Ford bucked that trend with a 111-day supply versus 84 in 2019. Don't panic if you're in the market for a truck; we're not facing a complete drought. Automotive News added that America's light-duty pickup inventory could fall to 400,000 units by the end of May, and drop further to 260,000 units in June. For context, there were about 700,000 light-duty trucks in stock in May and June of 2019. That's unquestionably a sharp drop, but there will still be over a quarter of a million trucks to choose from.

Ram Laramie Longhorn's interior is a crass cacophony of cowboy cues

When we think of quality luxurious interiors, some of the first brands that come to mind are Audi and Volvo. They have elegant, simple interiors constructed from high-quality materials that are beautiful to see and to touch, and that's what makes them feel special and genuinely premium. The 2017 Ram 2500 Laramie Longhorn in our short-term fleet didn't get that message. What the Laramie Longhorn does is yell at you. It yells at you at that it's LUXURIOUS, and it's WESTERN. Open the door, and you're confronted with loads of saddle tan leather with contrasting black leather on the doors, armrest, and seat piping. This is reasonably modest, but if you pick a different color scheme than our Ram, that leather will have tooled filigree patterns, raising the volume of the interior's message. Right on the center console and on the seat backs there are huge brown embossed logos stitched into them proclaiming the trim level of the truck. It's all meant to evoke high-quality leather goods like saddles. But it's the same thin leather you've found in almost every other automobile on the market. The cushy cowboy theme continues on the dash. The satin-finish wood trim would normally be a nice touch, but it's overshadowed by the glitzy and chintzy rose-gold colored fake metal accents all over the dashboard, and even the instrument cluster. Perhaps it's meant to be more warm and down-to-earth than the cold aluminum-look panels usually in cars, but it's an odd color, and it looks more fake than faux-aluminum. It gets even worse when you discover that Ram stuck leather tooling design stickers all over that rose-gold plastic trim. And then you see them on the chrome plastic rings surrounding the gauges. Not only that, but those rings have some sort of stud shape molded into them. Is this Western enough yet? No! Of course not! Hop in the back seat, and you'll discover that the map pockets aren't just simple slots. They have a full flap with metal belt buckles like saddlebags (though the flap actually closes with magnets). And naturally, those buckles have fancy filigree designs in them. Then take a look at the floor, and the rubber floor mats have barbed-wire fence designs molded into them. Get it? Because there are barbed-wire fences on ranches out West where cowboys work! Yet, for all our complaining about cheap materials and a complete lack of subtlety, we're sure this sort of thing appeals to many truck buyers.

Jeep Wrangler 4xe's hybrid powertrain: Could it be headed to other FCA products?

On its own, the 2021 Jeep Wrangler 4xe plug-in hybrid is a big deal for the brand and the model line. It's the most powerful and most efficient Wrangler by significant margins, and it doesn't give up the off-road capability that makes the Wrangler so special. But another great thing about this hybrid powertrain is its potential to be transplanted into other FCA vehicles. Just to recap, the layout of the Wrangler's hybrid powertrain, front to back, is as follows: engine, clutch, electric motor, clutch, transmission. The engine is the same 2.0-liter turbocharged four-cylinder that's a standalone engine for the Wrangler. The transmission and electric motor are sort of one unit, with the motor and clutch replacing the torque converter of the transmission. And the transmission itself is the ubiquitous eight-speed ZF automatic gearbox. Its transmission code name is 8HP75PH. The ZF eight-speed is available in every FCA product with a longitudinally-mounted engine and rear-wheel drive or four-wheel drive, with variations in the amount of power and torque it can handle. Not only that, but the Ram 1500 and 2500 and the Jeep Wrangler and Gladiator all have powertrains that utilize the non-hybrid version of the 8HP75 transmission specifically. Even the gear ratios for that transmission as well as the 8HP70 used in the Jeep Grand Cherokee, Dodge Durango, Dodge Charger and Chrysler 300 are nearly identical to those in the 8HP75PH. And a Fiat-Chrysler representative confirmed that the transmission portion of the hybrid drivetrain is basically carry-over from the regular 8HP75. So a transplant could be a relatively simple process. As for which of these models would be the most likely to receive the hybrid powertrain first, the Jeep Gladiator and Ram 1500 would seem like good bets, since they likely have the most similar transmissions, and the Gladiator in particular because of its closely-related underpinnings to the Wrangler. Both are also highly profitable trucks that sell well and could justify the development costs of adapting another powertrain. And in the case of the Ram, there's the impending F-150 hybrid to think about. Although Ram isn't going after a fully electric model, a PHEV could be a nice middle ground. A potential limiting factor would be whether the hybrid powertrain would be sufficiently robust to handle heavy payload and towing demands, particularly over longer periods.