2024 Ram 1500 Big Horn/lone Star on 2040-cars

Auto blog

2015 Ram ProMaster City Tradesman First Drive [w/video]

From the perspective of a reviewer, there's a refreshing clarity to be hand when approaching a vehicle like a small commercial van. Where the inherent value equation for most vehicles is composed of both objective facts (price, fuel economy), and subjective opinions (looks, emotional response while driving), the reckoning of something like the new Ram ProMaster City is more straightforward. The light commercial van segment in the US has seen a remodel over the last half-decade, moving from paneled-over minivans to the versatile, economical, European-style boxes on wheels you see with increasing frequency today. Ford, Nissan and Chevrolet are all players here (though Chevy's City Express is essentially a rebadged version of Nissan's NV200), and though Ram's entry could be seen as late to the party, it also matches up very nicely in many of those straightforward areas of measure. Kindly, Ram brought along both the Nissan and the Ford for us to test alongside its new product, so we could get firsthand comparative impressions. The 2015 ProMaster City is roomier, more powerful and more maneuverable than its competition, though it trades those advantages for a higher price and a thirstier engine around town. We headed down to Texas where, between breaks for tacos and Topo Chicos, our goal was to see if Ram had created the new best box van in the US. Based on the already successful Fiat Doblo van from Europe, the baby ProMaster's visual transformation after its continental hop isn't radical. Ram has fitted a crosshair grille, new headlights and taillights, but largely the curvaceous, nose-forward styling remains the same. As we mentioned at the top: style is going to be very low on this list of priorities for a buyer of light commercial vans. Still, we'd rate the City as mid-pack for the options in the US; more attractive than the Nissan/Chevy twins and less so than the crisp Ford Transit Connect. (Though the optional five-spoke wheels of our test vehicle make it seem downright sporty in this group). Open the driver's side door and slide into the almost totally flat front seat, and any notion of "style" goes right out the window. Surfaces are almost exclusively black and gray, with workaday textures and frustratingly easy-to-scratch-plastics. This is a functional space though; trays, cubbies, cupholders and bins are far more numerous than you'd expect from a compact, two-seat cabin.

Ram increasing EcoDiesel production [w/video]

The Ram 1500 EcoDiesel shot out of the gate with strong sales by filling its initial allocation of 8,000 orders in just three days, in February. At the time, Ram expected that the oil-burning variant would account for around 10 percent of 1500 output, but it knew there was room to grow if the demand was there. Apparently it is, as the truck maker is doubling the diesel's production mix for the 2015 model year to 20 percent of the pickup's total volume.
Since hitting the market, the EcoDiesel has been a smashing success, according to Ram. The company claims that nearly 60 percent of its sales have been conquests from other truck brands, and its popularity has boosted the 1500's average transaction price, as well. In an accompanying video, brand president Bob Hegbloom said that customers have been demanding more of them.
"Innovation sometimes comes with risk, but being first to market with a diesel engine for the half-ton segment has shown to be a great decision for the Ram Brand," said Hegbloom in the company's release.

2020 Ram Heavy Duty Limited Black Edition answers the call of the void

Ram buyers overcome by the lure of the Sith or the call of the void when configuring their pickups have had a variety of ways to go dark on their trucks, from 1500 to the heavy duty line. Now the 2020 Ram 2500 and 3500 HD's top Limited trim is getting access to all the darkness possible with the Black Edition, creating a truck that says "lights out" in about six different ways. The package blacks out the heavy duty rigs entirely, starting with the black grille with black RAM lettering, black bumpers front and back, black tow hooks, black door handles, black side-view trailer tow mirrors, black bezels around the LED headlights and taillights, dark-tinted taillights, and matte badges. Any colored lenses, such as the clearance lights above the cab, are clear. Because on the Ram Heavy Duty Black Edition, black means black. The Black Edition can be optioned on the Ram 2500 or 3500 in 4x2 or 4x4, in single- or dual-rear-wheel trims. When outfitted with single wheels in back, the Black Edition sits on 20-inch black wheels. When dual wheels hang off the back axle, buyers will find 17-inch black wheels with machined eyelets. Engine choices are the regular trio of 6.4-liter Hemi V8 with 410 horsepower and 429 pound-feet of torque, the normal 6.7-liter Cummins straight-six diesel making 370 hp and 850 lb-ft, or a high-output version of the 6.7-liter restricted to the 3500 that puts out 400 hp and 1,000 lb-ft. The three-quarter- and one-ton darkness rolls into dealerships in a few months starting at $64,440 for the Ram 2500 2,745 after a $1,695 destination charge. That's a $1,095 premium over the standard Limited Trim. Assuming the same premium for the Ram 3500 Black Edition means a starting price of $65,790. Related Video: