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FCA goes all-in on Jeep and Ram brands on cheap gas bet

It's no surprise that as SUV and truck sales remain strong in the wake of unusually cheap gas, Jeep and Ram sales are taking off. What is a surprise is that FCA CEO Sergio Marchionne thinks that cheap gas will be a "permanent condition," and feels strongly enough about it to change up North American manufacturing plans. Jeep appears to be the biggest beneficiary of the product realignment. In addition to increasing the sales estimates for the brand worldwide upwards to 2 million units a year by 2018, the brand will get a flood of investment for new product and powertrains. Consider the Wrangler Pickup to be part of the salvo, as well as the Grand Wagoneer three-row announced in 2014 as part of the original five-year plan. The Wrangler four-door will get at least two new powertrains, a diesel and mild hybrid version, in its next generation. That mild hybrid powertrain may utilize a 48-volt electrical system like the one that's being developed by Delphi and Bosch – which the suppliers think will be worth a 10 to 15 percent fuel economy gain at a minimum. Down the road, in the 2020s, the Wrangler could adopt a full hybrid system. The diesel powertrain is planned for 2019 or 2020. The Ram 1500 is also pegged to receive a mild hybrid system, again potentially based on 48-volt architecture, sometime after 2020. Lastly, Jeep and Ram will take over some of the production capacity of existing plants. The Sterling Heights, MI, plant that builds the Chrysler 200 will now build the Ram 1500; the Belvidere, IL, facility that produces the Dodge Dart will take over Cherokee output; the big Jeep facility in Toledo, OH, will be used for increased Wrangler demand. In 2015, according to FCA's numbers, car and van demand went down by 10 percent, but SUV demand went up 8 percent and truck demand 2 percent. Considering that these are high-margin vehicles, FCA can't ignore the math. FCA also won't build any new factories to supplement production to meet demand, but instead are reshuffling production priorities. Think of it this way: FCA is gambling on cheap gas being a permanent part of our lives, at least into the 2020s. By doubling down on SUVs and trucks, the company stands to win big, unless a spike in gas prices changes the landscape. FCA isn't talking about a Plan B, so they're all in. It'll be interesting to see how this plays out.

Is Ram bringing a trick tailgate to the Chicago Auto Show?

Last week featured running jokes and mirth on truck Twitter. It started when the GMC account played off the Super Bowl, posting a short video that started with the caption, "The Rams already lost." Then came a picture of a current Ram tailgate, followed by a short pictorial demonstration of the six-function MultiPro tailgate available on the GMC Sierra (pictured). Ram responded with a pigskin play of its own, calling GMC out for a false start and requesting everyone "Check back with us on 2/7/19." That is the first media day of the Chicago Auto Show. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The easy inference is that Ram has plans to reveal a clever tailgate of its own. The easy question is, will it be the split tailgate we first saw in a patent application in 2014, then in spy photos in 2017? That patent application detailed a gate split down the middle, with a traditional handle on the left-side door. The entire unit could open like a standard tailgate, or, each half could fold down like a tailgate as well as swing out like a door. The Honda Ridgeline has a similar option, but not being split, the Ridgeline's whole tailgate swings out like a door. Another novel feature of the Ram patent application was that the doors could be operated with a touchpad. When spy photographers caught a 2020 Ram prototype in Detroit with a split tailgate, the split was no longer 50/50, but about 65/35. After snapping the silver truck that day, the split tailgate was never seen again. Thursday in Chicago might be the day that changes, since it's fair to expect Ram to show something that will get the 1500 current with proliferating tailgate trickery. GMC and Ram weren't finished, though. The Ram 1500 won the Motor Trend Truck of the Year award at the Detroit Auto Show, and two hours after GMC's first tweet, GMC got around to sending this bit of congratulations: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

NHTSA investigating over 600,000 Ram trucks due to stalling engine

More than 600,000 heavy-duty pickups built by Ram during the 2019 and 2020 model years are the target of a National Highway Traffic Safety Administration (NHTSA) investigation due to a faulty fuel pump. Only trucks powered by the 6.7-liter turbodiesel engine are affected. Documents posted on NHTSA's website explain that the agency's Office of Defects Investigation has received 22 complaints and two field reports claiming that the 6.7-liter turbodiesel straight-six either lost power or stalled completely while driving. The issue potentially affects 604,651 trucks, including the 2500, 3500, 4500, and 5500 variants of Ram's popular pickup. The 1500 model is not included. The agency notes that the high-pressure fuel pump is to blame; stalling occurs when the part fails. It adds that the issue mostly happens above 25 mph, and that the engine can't be started again after it turns off. Interestingly, while the investigation was announced in October 2021, Ram has been looking into it since November 2019. It asked dealers to "collect, monitor, and correct quality issues" on some trucks powered by the 6.7-liter Cummins. It has collected and inspected several pumps as a result of this campaign, according to NHTSA. As of writing, there have been no crashes, fires, injuries, or fatalities linked to the alleged defect. NHTSA officials explained they're looking into "the scope, frequency, root cause, and potential safety-related consequences" of the problem. If the issue is deemed a safety hazard, the agency could ask Ram to recall affected trucks and fix them. Ram said it's complying with investigators but provided no further details. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. 2019 RAM Heavy Duty | Everything You Need To Know About The New RAM Trucks