2013 Ram 1500 Tradesman on 2040-cars

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FCA goes all-in on Jeep and Ram brands on cheap gas bet

It's no surprise that as SUV and truck sales remain strong in the wake of unusually cheap gas, Jeep and Ram sales are taking off. What is a surprise is that FCA CEO Sergio Marchionne thinks that cheap gas will be a "permanent condition," and feels strongly enough about it to change up North American manufacturing plans. Jeep appears to be the biggest beneficiary of the product realignment. In addition to increasing the sales estimates for the brand worldwide upwards to 2 million units a year by 2018, the brand will get a flood of investment for new product and powertrains. Consider the Wrangler Pickup to be part of the salvo, as well as the Grand Wagoneer three-row announced in 2014 as part of the original five-year plan. The Wrangler four-door will get at least two new powertrains, a diesel and mild hybrid version, in its next generation. That mild hybrid powertrain may utilize a 48-volt electrical system like the one that's being developed by Delphi and Bosch – which the suppliers think will be worth a 10 to 15 percent fuel economy gain at a minimum. Down the road, in the 2020s, the Wrangler could adopt a full hybrid system. The diesel powertrain is planned for 2019 or 2020. The Ram 1500 is also pegged to receive a mild hybrid system, again potentially based on 48-volt architecture, sometime after 2020. Lastly, Jeep and Ram will take over some of the production capacity of existing plants. The Sterling Heights, MI, plant that builds the Chrysler 200 will now build the Ram 1500; the Belvidere, IL, facility that produces the Dodge Dart will take over Cherokee output; the big Jeep facility in Toledo, OH, will be used for increased Wrangler demand. In 2015, according to FCA's numbers, car and van demand went down by 10 percent, but SUV demand went up 8 percent and truck demand 2 percent. Considering that these are high-margin vehicles, FCA can't ignore the math. FCA also won't build any new factories to supplement production to meet demand, but instead are reshuffling production priorities. Think of it this way: FCA is gambling on cheap gas being a permanent part of our lives, at least into the 2020s. By doubling down on SUVs and trucks, the company stands to win big, unless a spike in gas prices changes the landscape. FCA isn't talking about a Plan B, so they're all in. It'll be interesting to see how this plays out.

2022 Ram 1500 Review | Still great, but is it still best?

Things have gotten interesting. The 2022 Ram 1500 remains every bit the exceptional pickup it's been since being completely redesigned three years ago. From the humble Tradesman all the way up to the indulgent Limited (with the stupefying Ram TRX on its own high-octane plane of existence), the Ram is a thoughtfully designed truck with distinctive features and a compelling lineup of build combinations. It satisfies the nuts-and-bolts capability requirements of a serious truck, while boasting shockingly refined road manners and a knock-out interior. It's a winner. The wrinkle is that this winner's league just got a whole lot harder this season. Last year's updated Ford F-150 saw the addition of a hybrid powertrain Ram can't match, plus chassis refinements that wipe out much of the Ram's previous on-road advantages. For 2022, there's an all-new Toyota Tundra that counts a rear coil-spring suspension (just like the Ram) among its multitude of improvements, while the 2022 Chevy Silverado and GMC Sierra see their laughable interiors get replaced by what appear to be cabins that are every bit the equal (if possibly better) than the Ram in terms of design, quality and feature content. Apart from the Ford, we have yet to spend enough time with these updated competitors to make any definitive statements about which is now the best (OK, so it's probably not the Tundra), but the Ram definitely remains in the running. Interior & technology   |   Passenger & cargo space   |   Performance & fuel economy What it's like to drive   |   Pricing & features   |   Crash ratings & safety features What's new for 2022? The new Uconnect 5 tech interface is added to the Ram 1500, starting with the Big Horn trim level. It's four times faster and has three times more memory than Uconnect 4 (which was one of the better systems out there as-is). The Trailer Tow Group adds four LED lights directly above the hitch, and a new Clean Air system is now standard, filtering out 95% of air particulates. Then there's the annual Ram tradition of new models and appearance packages, most of which are pictured in the above gallery. The new Laramie G/T and Rebel G/T (pictured above left) are fully described here. The BackCountry, which builds upon the Big Horn/Lone Star, adds a body-color grille surround, black-accented two-tone paint and various black-painted exterior parts. On the other end of the trim level spectrum, the mighty TRX gains an Ignition variant.

Ram wants 'your wickedest and most outrageous designs' for a truck — now

Car coloring book pages have been a handy distraction during quarantine, but Fiat Chrysler has a better idea: Make your own coloring book page and perhaps win accolades in the FCA Design Sketch Battle. The automaker runs an annual Drive for Design competition for U.S. high school students in grades 10-12, and has just opened a contest-within-a-contest that's open to anyone in the world. The brief is to sketch "your wickedest and most outrageous designs for a Ram truck." For all those times you've had an idea about a pickup and thought, "This is what [insert OEM] needs to make! If I could only get to the boss!," now is your chance to get to the boss. Post your sketch — or sketches — into the comments section of the contest on FCA's Facebook page, or upload the drawing(s) to Twitter and call out the automaker with @FiatChrysler_NA. Each drawing needs to have "FCADriveforDesign.com" written on it somewhere, and each social media post needs to be garnished with the hashtag #DriveforDesign.  The contest judges are Mark Gilles, Fiat Chrysler head of design, and Mark Trostle, head of design for Ram and Mopar. They've attempted to juice the creative brain with a punch to the prefrontal cortex called the RAMpage. Playing off the name of a car-based pickup from the go-go 1980s that lasted two years — about how long 2020 feels already — the RAMpage is a Ram 1500 hood and upper fascia, a Dodge Charger SRT Hellcat Widebody lower front and body, a pickup bed, and it's accented with obligatory yellow splitter guards that have matured into a properly racy splitter. You can take the RAMpage as a cue that your drawing doesn't need to threaten the living with massive bulk and post-apocalyptic looks. Ricky Ryan Goimarac, one of the entries so far, made his own version of the RAMpage that looks pretty sexy. And with the Chevrolet Colorado ZR2, ZR2 Bison, and Ford Ranger Raptor still not quite there for some people, why wouldn't a mid-size Dakota TRX be a good idea right now? Here's the crucial part: All entries need to be submitted today, April 9th, no later than 5 p.m. Eastern. So yeah, there's not much time, but ... quarantine. Tomorrow, April 10, Gilles and Trostle will post their favorites to Instagram. For all those design-focused high-schoolers, entries for the official Drive for Design contest are due by May 1, 2020. Related Video: