2001 Dodge Ram 1500 Slt Larimie 4x4 on 2040-cars

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2014 Ram 1500 EcoDiesel gets 9,200-pound tow rating

The current-generation Ram 1500 is entering its fifth year on the market, but Ram's half-ton truck is not showing its age whatsoever. While we continue to wait for the fuel economy figures for the all-new EcoDiesel V6, Ram has released towing figures for trucks equipped with this new engine, as well as models fitted with the upgraded gasoline-powered V6.
The EcoDiesel - a $2,850 option - will help the Ram compete with V8-powered trucks with its max towing capacity of 9,200 pounds, which is just 50 pounds shy of the 2013 Ram 1500 with the 5.7-liter V8. The true benefit here is that the diesel should return impressive fuel economy in the process, and even though official estimates have yet to be released, Chrysler has promised that it will achieve more than 25 miles per gallon on the highway.
But even with the Pentastar 3.6-liter V6, upgrades to the eight-speed automatic transmission have resulted in an increase in towing capacity, now up to 7,450 pounds. This number is expected to be best in class for base-engine trucks.

2023 Ram 1500's Built to Serve EMS edition honors medics

Ram's latest iteration of its Built to Serve line of Ram 1500 pickups is out, and this time the truck maker honors emergency medical services personnel, the folks who bring lifesaving aid to your door. As we've emerged from a pandemic and are settling into an endemic, the choice to honor EMTs and other emergency field workers seems a natural one. It's a group of folks who have a critical role in society, especially in the past couple of years. “The Ram 1500 ‘Built to ServeÂ’ EMS edition is our way of honoring and expressing deep gratitude to the frontline heroes who serve or have served our country,” said Ram CEO Mike Koval Jr. “At Ram, we are pleased to recognize the important work emergency medical service workers provide to their communities every day.” The EMS edition comes in two colors, the Hydro Blue that you see here, and Bright White. The interior is black, with "performance" cloth and vinyl seats that have blue accent stitching. You'll also know it, along with others in the Built to Serve line, by the American flag and Built to Serve branding on the quarter-panel. It has a black grille and dark accents that include the side steps and exhaust tips, 20-inch gray aluminum wheels, and it's equipped with 4x4 Off-Road Equipment Group content so you can go wherever you're needed: all-terrain tires, skid plates, locking rear axle and hill-descent control. Inside, it shares features from the other Built to Serve trucks: the Velcro upholstery panels that allow you to adhere department or unit patches, along with the PALS/MOLLE webbing on the front seat backs for organizing gear. And of course there's badging inside the truck as well as outside. So far, there have been Built to Serve editions to honor the U.S. Army, Navy, Air Force, Marines, Coast Guard and Firefighters. (But nothing for Space Force?) A second round of trucks is meant to honor first responders: firefighters, police and now EMS workers. Built to Serve packages are based on Big Horn/Lone Star Crew Cab models. You've got a choice of the 3.6-liter Pentastar V-6 or 5.7-liter eTorque and non-eTorque V-8. The Built to Serve EMS starts at $56,810, which includes the $1,895 destination charge. It's on sale now, with builds starting soon. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The 2021 Ram 1500 TRX is the most intense off-road truck ever built

Here's why automakers roll out those Texas-themed pickup trucks

Every year, automakers with a full-size truck link make a big show of the Texas State Fair, usually involving a reveal of a new model. Sometimes they show a whole new truck, and other times a special edition centered on the Lone Star state. While some people might write this off as a quirk of the industry, others might be wondering, "What's the big deal with Texas?" As it turns out, part of the big deal with Texas is big truck sales. According to Dave Sullivan, product analysis manager at AutoPacific, Texas buys more trucks than any other state in the country. It's not a small margin either. Edmunds.com, one in five trucks sold in the US are sold in Texas. The state also accounts for 15 percent of the country's large truck sales, which is more than twice that of California, the second largest truck market in America. Even when you break down sales only in Texas, trucks are a huge piece of the pie - Sullivan says that a quarter of new vehicle sales in Texas are trucks. One in five trucks sold in the US are sold in Texas. But it's not just sales that make truck builders give attention to Texas. As Sullivan explained, "Pickups are life in Texas." Both he and Hugh Milne, marketing and advertising manager for the Chevy Silverado line, said that trucks are key fixtures in Texas society, as both work trucks and luxury vehicles (or Texas Cadillacs as Milne called them). Milne said Texas is so important in the truck market that if you want to be successful in the rest of the country, "you've got to be successful in Texas." As for the State Fair, it has become a prime location for reveals in part because of the importance of the Texas market and because of how big the fair is. Milne also revealed that the State Fair also hosts its own auto show, so it's an ideal venue for a vehicle introduction. So there you have it. Why do truck builders obsess over Texas? It's because Texas obsesses over trucks. When you have one market that loves your product that much, you give it the attention it deserves. Related Video: Image Credit: Donovan Reese via Getty Images Auto News Marketing/Advertising Chevrolet Ford RAM Truck f-150 texas state fair