Cpo Cayenne Loaded Pano Roof on 2040-cars

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Ferrari IPO may turn out to be good news for enthusiasts

Sergio Marchionne's strategy to spin off Ferrari from FCA and make the Italian automaker a publicly traded company has been met with ire from a vocal contingent of enthusiasts ever since rumors about the plan began to surface a few years ago. Some of these particularly pessimistic automotive pundits have voiced fears that with stockholders in the mix, it would not only spell the demise of the exclusive Italian supercar maker as we know it, but would in fact "ruin" the company. Call me dense, but I fail to see what the issue is. That isn't to say that I don't understand what's causing the fear. When profitability becomes a higher priority for a brand that's historically relied on exclusivity to keep its products in the highest echelons of desirability, there's a high potential for internal philosophical conflict. And then there are concerns about the sorts of products that Ferrari might develop that aren't the high-performance sports cars that the brand is known for. But individuals with those apprehensions seem to forget that Ferrari has already lent its name to a multitude of things that are not LaFerraris, 488 GTBs, or F12 Berlinettas, including clothing, headphones, and even laptops. But let's assume for a moment that the core anxiety is about future vehicles – including the unspeakable notion that Ferrari might develop an SUV. Why wouldn't Ferrari build an SUV, especially after seeing how incredibly successful that endeavor has been for Porsche? I think it's likely that Ferrari will put engineers to task creating some sort of crossover or high-rolling cruiser with room for the whole family at some point in the near future. And why wouldn't it, after seeing how incredibly successful that endeavor has been for Porsche? After all, the Cayenne accounted for more US sales in 2013 than the Boxster, Cayman, 911, and 918 combined, and it only gave up about a thousand units of sales last year to make room for the Macan crossover, the latter of which Porsche sold nearly as many of as it did Boxsters and Caymans. People want these vehicles, and they're willing to pay quite a bit of money for them. If we use Porsche's recent trajectory as a foreshadowing metric for what's in store for Ferrari, the future actually looks pretty good. After all, those SUV sales keep plenty of cash in Porsche's coffers for the low-volume projects that we enthusiasts love, like the 918 Spyder and the 911 GT3 RS.

Preparing for Le Mans 2014 Porsche remembers 1971 and the 917 [w/video]

Porsche has given us another look back at its successes at the 24 Hours of Le Mans. This time it's 1971, the year that its 917 set records that haven't all been eclipsed. It's 45-kilogram magnesium tube frame was the lightest, Jackie Oliver set the fastest in-race lap with a time that still stands, and winning drivers Helmut Marko - the same Helmut Marko currently with Infiniti Red Bull Racing - and Gilles Lethem did so many laps that their distance wasn't exceeded until the Audi R15 TDI did it in 2010.
1971 was also the year of the "Pink Pig." With bodywork created by a French aerodynamics firm, the wider, rounder 917 earned the porcine moniker so Porsche painted it pink and labeled it with the cuts you'd get from a pig. Sponsor Martini was so miffed they demanded all Martini branding be removed. No one can remove the thousands of photographs taken of the car ever since. Enjoy that and more in the video below.

Porsche 911 Targa Turbo for Geneva debunked, 919 Hybrid and 911 RSR racers coming instead

Porsche has proven adept at making sure there is a version of its venerable 911 for practically any wealthy driver's desires. If you just want a great all-rounder then buy a standard 911; open-air driving, then the Cabriolet is for you, and if you need a compromise between them, there is even the new 911 Targa.
Gossip earlier this week surfaced on various websites that at next week's Geneva Motor Show, Porsche had designs on introducing an even higher-performance Targa variant, a Targa Turbo. The rumored mashup would combine the wide body from the 911 Turbo with the super-complicated power roof from the Targa (see right). Assuming no changes in power, that would mean 520 horsepower or even 560 hp in a Targa Turbo S model. Unfortunately, we're hearing that this tasty bit of scuttlebutt is incorrect. Autoblog asked Nick Twork, Porsche North America Product Communications Manager, about the rumor, and his response couldn't have been clearer: "Totally false."
Twork did elaborate that company will be "debuting the Porsche 919 Hybrid, our new LMP1 race car" at the Swiss show, and Stuttgart has also announced this morning that will show its 911 RSR racecar, too - either of which we reckon is a lot more exciting than another Targa variant.