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Porsche wants a better 'connected car' [UPDATE]

UPDATE: In an earlier version of this story we mistakenly identified Joe Lawrence as the CEO of Porsche Cars North America; Lawrence is in fact the Chief Operating Officer, COO, of PCNA. The text has been changed to reflect this. Porsche is known for great engineering, but it's usually the type that leads to fantastic engines and sublime handling, rather than cutting-edge infotainment systems. The company wants to alter that balance in the future to put a greater emphasis on connectivity in its models. Porsche Cars North America COO Joe Lawrence outlined the brand's goals during a speech at the Bloomberg Innovation Forum in Atlanta, according to Automotive News. "Recognizing the phone is so ubiquitous in every sector, how do we integrate that into driving experience in a way that is safe and enjoyable?" he said. Lawrence suggested the company might be working with Google and Apple on future solutions. Even if Porsche is working on making more tech savvy models, don't expect the company to forget its roots. Brand boss Matthias Muller also broached connectivity during his recent speech at a conference and said the sports car business' customers didn't want "a smartphone on four wheels." He promised investments in research and development to come up with an answer. In the same speech, Muller strongly suggested fully electric Porsche models were on the way and also announced a seventh model line coming in the future. Lawrence reiterated the company's future, as well, in his address. "We will see further electrification of our product line," he said, according to Automotive News. Rumors of Porsche building a Tesla-fighter have been circulating as of late. The vehicle is possibly in the body of the smaller Panamera called the Pajun, and it could offer a 300-mile range with an electric motor at each axle kicking out a reported total of 600 horsepower. Related Video:

'Latest production version' of Porsche 918 shown off on Twitter

Porsche posted a picture of what it is calling "the latest production version" of the 2015 Porsche 918 Spyder on Twitter. It looks like the gasoline-hybrid supercar is being driven sportively on some California back roads during Monterey Speed Week.
Whatever updates were made to this version aren't visual (except for the paint), as the one Chris Harris drove last spring and another seen hot-weather testing in Nevada both had production bodies. We presume the changes are relatively minor and more than skin deep - perhaps brake calibration, suspension tuning or tweaks to the powertrain - but Porsche didn't release any more information.
The 918 Spyder is Porsche's latest supercar, which will compete with the LaFerrari and the McLaren P1 hybrid supercars. The Porsche may be the underdog of the group when considering horsepower, acceleration, top speed and price, but the 887-horsepower brute has the most advanced hybrid drivetrain of the three.

Porsche 918 Spyder roars electric through London

The Porsche 918 Spyder can be an object of lust for anyone who appreciates the finer things in the automotive world, but for us greenies with penchant for speed, the car is an icon. This gorgeous, all-wheel-drive plug-in hybrid offers 887 horsepower and 940 pound-feet of torque, can do 0-60 in just 2.5 seconds and is capable of 214 miles per hour. It lapped the Nurburgring in a record 6:57. Still, it is capable of near-silent, relaxed cruising through one of Europe's busiest cities. In a new video from Porsche, chief driving instructor Gordon Robertson takes the 918 to London and does just that. While driving in E-Power mode, he describes some of the things that make the car special, as well as how the technology has developed through the 911 GT3 R Hybrid and the 919 LMP1 car to eventually be passed onto the Panamera S E-Hybrid. If you're interested, you can learn more about the car in our own drive review, here. It's great to see, for the first time, the 918 Spyder driving alongside London's black cabs and double-decker buses. The rubbernecking from pedestrians is noticeable and completely understandable. I'm sure we'd all love to see this car come silently sneaking down our own city streets, but until Porsche makes that happen, you'll just have to enjoy the video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.