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Porsche slathers Martini livery on 911, Panamera, Macan and Cayenne
Mon, 20 Oct 2014This is how we imagine the conversation went in Porsche's Stuttgart headquarters: "Martini livery. Martini livery all the things." Okay, so maybe not, but that hasn't stopped Porsche from showing off images of its entire lineup bearing the iconic racing livery.
While we aren't sure about the questionably yellow 911 and lime green Macan, the navy blue Cayenne and the white Panamera both look pretty spectacular as they lap about the streets of Sochi, Russia.
As for why the liveried sports cars and crossovers were at the site of the 2014 Winter Olympics, we aren't totally sure. Porsche's Facebook page, where the images first popped up, was really light on details. Whatever the reason, we fully support Porsche doing more with Martini livery. Take a look at the full gallery to see what we mean.
Weekly Recap: Mercedes continues the pseudo-coupe craze with AMG-tuned CUV
Sat, Dec 13 2014But as BMW's X6 has demonstrated, sport sells in in the crossover segment, and Mercedes is giving the people what they want. BMW proved there is a market for crossover utility vehicles designed to look like coupes – as much as a vehicle with four doors and noticeable ground clearance can look like a coupe, anyway. Now comes the reply from Mercedes-Benz: the GLE Coupe. The rakish crossover is a harbinger of things to come from Mercedes, as it begins the company's transition to a new nomenclature and marks the debut of the AMG Sport line. It also continues the recent coupe craze. Designers from many automakers, like Nissan and Volkswagen, have increasingly turned to swoopy, dramatic styling to make utility vehicles and sedans seem more desirable. By revealing the GLE 450 AMG Sport model first, Mercedes is clearly hoping to cast the GLE Coupe as a sportier, lifestyle-oriented alternative in its lineup of beefy crossovers and SUVs. Mercedes used the word "sport," or a variation of it, 53 times in its press release, so uh yeah, it's sporty. It's not an empty promise: Benz means business with the AMG Sport line. This GLE Coupe gets a 3.0-liter biturbo V6 rated at 362 horsepower and 384 pound-feet of torque paired with Mercedes' new nine-speed automatic transmission, and it runs with 4Matic all-wheel drive. Specs on the other GLE Coupe models were not disclosed. But as BMW's X6 has demonstrated, sport sells in in the crossover segment, and Mercedes is giving the people what they want. After all, more than 260,000 people have bought X6s since 2008, and Mercedes wants a piece of that. From certain angles, the GLE Coupe even looks vaguely like an X6. "This is really a vehicle that is all about status," said Dave Sullivan, product analysis manager for research firm AutoPacific. "You can buy a SUV that doesn't have the inherent qualities of a SUV, such as cargo hauling. People will likely be drawn to the looks. Coupes are all the rage." BMW, however, isn't running from the fight, and the updated 2015 X6 is arriving in showrooms this month. It also added a smaller sibling, the X4, to its coupe-crossover stable in July. The GLE Coupe arrives next year, though Mercedes hasn't specified exactly when it will hit showrooms from the factory in Alabama, or specified details on the rest of the non-AMG Sport models. In 2008, it was surprising the X6 was a hit. In 2015, it will be even more surprising if the GLE Coupe isn't.
Porsche launches classic racing program with restored 917k
Sat, Sep 26 2015Porsches is launching a historic racing program to support private owners of its competition classics. The program will offer customers support restoring and repairing their racecars. It'll also help get vintage vehicles up to spec for modern safety equipment. The company is developing a network of trusted specialists, and will continue supplying spare parts and trackside technical assistance at major historic events. Porsche will also offer to store and maintain privately owned classic racers at its facilities – like the new Porsche Experience Center that's soon to open in Los Angeles – putting them on display for visitors to admire and even transporting them to and from the track for racing events. To highlight the newly enhanced program, Porsche is showcasing this restored 917K. This particular example, resplendent in iconic Gulf livery, won the thousand-kilometer race at Spa in 1971, and was entrusted a few years ago to Porsche Motorsport North America for restoration. It'll be participating in the Rennsport Reunion at Laguna Seca this weekend, but whether or not you'll be in Monterey for the event, you can check it out in the image gallery above. Restored Porsche 917K returns to US race track after 40 years Porsche provides new services for historic motorsport Stuttgart. Historic Porsche race cars represent many victories at the 24-hour classics of Le Mans and Daytona. And they also celebrated memorable successes at 1,000-kilometre events on storied circuits such as the Nurburgring and Spa-Francorchamps. To ensure that these vehicles can still be admired at race tracks today, Porsche now also offers customers a comprehensive service for historic motor racing in Germany and the USA. The priorities of the new business field are to restore vintage race cars as true to the original as possible as well as to repair and maintain them. "These vehicles have written motorsport history and have gained in value, at times markedly, in recent years," says Jens Walther, President & CEO of Porsche Motorsport North America in Santa Ana/California. "The historic motor racing scene has an extremely strong following in the USA, but many of these vehicles can also be seen on European race tracks. An increasing number of owners are now recognising how important it is for future gain that such vehicles undergo a true to original restoration." The figurehead for the new business service is the now completed restoration of a Porsche 917K.