2020 Porsche Macan Gts on 2040-cars

Auto blog

Criminal slices through Porsche's roof just to break in

Porsche fans, look away. This footage of a thief in London slicing his way into a classic 911 might be too much for lovers of the sports car to bear. Police released CCTV footage of the September break-in in the hopes of scaring up information that could lead to an arrest, the Daily Mail reported. The man pulled off his brazen daylight crime spree in the posh neighborhood of Mayfair in central London. It started when he tired to steal an older, red Porsche 911. Unable to pick the lock, he sliced through the roof with a large knife and hopped inside through the hole. Several people simply walked past the Porsche, now blaring its alarm in distress with its roof in tatters. The man then jumped out the same way he entered when he couldn't hotwire the car. To add insult to injury, the man used the large rear spoiler as a springboard to the street. It seems this suspect had brand loyalty. Witness told police they saw a man fitting the same description attempting to steal a GBP80,000 Cayenne nearby only 20 minutes later. He also threatened onlookers with a large knife. Unable to nab either Porsche, he robbed a nearby sportswear store, taking running shoes and a tracksuit. When the staff tried to stop the thief he also threatened them with a knife. Despite the multiple witness and video evidence, there are still no leads in the case. Police are asking anyone with information to come forward. Related Video:

Salvage team boards burnt ship Felicity Ace off Azores, towing begins

LISBON — More than a week after a ship packed with around 4,000 vehicles, including Porsches, Audis, Lamborghinis and Bentleys, caught fire in the middle of the Atlantic Ocean, a salvage team managed to board the vessel on Friday and started to tow it to a safe location off the Portuguese Azores archipelago. In a statement, ship manager Mitsui O.S.K. Lines Ltd (MOL) said the Felicity Ace remained stable, and the smoke that for days billowed from the vessel, adrift around 170 km southwest of the Azores, had stopped. The 22 crew members of the Panama-flagged Felicity Ace, which was carrying around 4,000 vehicles including Porsches, Audis and Bentleys from Germany to the United States, were evacuated last Wednesday, the day the fire broke out. Some of the vehicles are electric and their lithium-ion batteries have made the fire very difficult to extinguish, port officials have said. Previous attempts to board the ship to assess its condition and start preparing it for towing had failed due to the fire and rough seas. On Friday, the team was able to board by helicopter and the salvage boat Bear started towing the vessel to a "safe area off Azores," the ship manager said. It was not clear where exactly the vessel was being towed to. It was being escorted by two tug boats and another salvage craft equipped with firefighting gear, MOL said. Related video: Image Credit: Portuguese Navy (Marinha Portuguesa) via Reuters Green Weird Car News Audi Bentley Lamborghini Porsche Electric fire car fire shipping cargo ship

Porsche has doubled US sales to women [w/videos]

Porsche is having a good sales year in the US, with 25,129 vehicles delivered year-to-date coming off the automaker's best July sales ever. That's a 31-percent increase over the same period last year (19,253 deliveries). With year-to-date Panamera sales a surprising 36 percent lower than last year, what possibly could be driving Porsche's sales surge? If you answered Cayman and Boxster sales, you're right. But dealerships are noticing another factor: more women are coming in to buy Porsches, CNBC reports, the bulk of whom picked up new Cayenne SUVs. The German automaker's sales to women in the US have more than doubled in the past two years, increasing from 7 percent to 15 percent. This has helped year-to-date Cayenne sales reach 11,082 - 31 percent higher than the same time last year.
Porsche executives have been trying to tap into the women's market, as evidenced in part by the company's move to pick professional tennis player Maria Sharapova as a brand ambassador. Porsche maintains it has not moved to dramatically change its brand image, but it has shown a number of ads in recent years that uncharacteristically emphasize its vehicles' practicality under the "Engineered for Magic. Everyday" banner - some featuring female drivers.
Be sure to watch CNBC's video report on Porsche's female movement below - you'll also find one of the aforementioned Engineered For Magic ads as well as an interesting case study video on the campaign from ad agency Cramer-Krasselt.