2013 Porsche Cayenne on 2040-cars

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Porsche's high-tech 'mirror' turns every car into a Macan

Porsche calls it the "Magic Mirror," but it's less a reflective device and more 12 high-def screens that track drivers pulling into the valet area at a mall in Los Angeles. As they pass the screens in their cars, they get to see what they'd look like pulling up in a Macan, Porsche's newest and smallest crossover. It could be considered the experiential evolution of a prior campaign that let people imagine how a Porsche would look in their driveways, an idea that was taken even further by a dealer in Toronto a few years later. Check out the video to see how it was done and how it was received.

What's the deal with comedians and their cars?

'Round about the time in his life when it should happen for all of us, Jerry Seinfeld's ship came in with a force that almost split the dock. He'd been doing pretty well with his observational style ("There's a cereal now that's just cookies. Have you seen this? Cookies for breakfast. It's called Cookie Crisp. Cookies for breakfast! They oughta just call it 'To Hell With Everything!'"). But he showed no signs of setting the world on fire until he got cast in a show that was either about – depending on the level of comedy geek you ask – the average New Yorker, the very worst people in the world, or nothing. Suddenly Jerry Seinfeld was pretty much the center of the comedy universe. And while his comedy was at once both brilliantly innovative and rooted in the mundane, his next move was a predictable grab at something exotic – he went out and bought his dream car. A rather nice 911, actually. As almost everyone knows, it didn't stop there, and the man put together one of the most enviable collections of iconic Porsches we're likely to see. So what's the connection, if there is one, between cars and comedy? As far as Jerry Seinfeld (the man) is concerned, he's probably not the same guy as the Jerry on Seinfeld (the show) although it's hard to say for sure; his public persona is almost unnervingly well managed. But cars and comedy were the constants in his life then, and, well, just look at what the guy does now; Comedians in Cars Getting Coffee is a cultural constant, and we're certainly seeing Seinfeld the man in that one, and cars are obviously still central to his life. And it's been that way with a lot of very, very good comedy guys. Cars seem to round out their lives, to become the yin to their comedy yang. Ernie Kovacs might not have invented visual gags or surreal humor, but he got them both to kill on television in the 1950s, so he's a comedy hero. He died behind the wheel of his beloved Corvair wagon, so he's absolutely some kind of car-guy hero as well. Bill Cosby, the hottest name in comedy for a good long while, had Ferraris, one of two fire-breathing supercharged big-block Cobras (pictured below), and a BMW 2002tii – none of which either contributed to or in any way make up for the profoundly sociopathic creature he turned out to be, but it's still a data point. The Smothers Brothers, who defied the networks and the norms by getting blatantly political before that sort of thing was cool, went sports car racing.

Steve McQueen's last Porsche headed for auction

Most people might be happy ordering a new car off a lot, but Steve McQueen was most definitely not "most people." The Hollywood icon was known to custom-order his cars. What you see here is the last car McQueen would ever order, and now it's going up for auction. This is a 1976 Porsche 911 Turbo Carrera (known to aficionados as the 930) that the actor had done up in Slate Gray, with sunroof, dual mirrors, a limited-slip differential, black sports seats, and a switch on the dashboard to kill the taillights in case he was being pursued at night. Chassis number 9306800408 is powered by a 3.0-liter flat six that's turbocharged but (in a rare early configuration) not intercooled. The air-cooled engine features Bosch K-Jetronic fuel injection and drives 234 horsepower through a four-speed to the rear wheels. McQueen ordered the 930 new from Bob Smith Porsche in Hollywood. He died a few years later, never having special-ordered another new car – making this the last of its kind. "This car is rich in history," said his son Chad McQueen. "This is the last of the McQueen cars, really. That's known. That's real." And it can be yours, if you place the right bid. Mecum Auctions has it on consignment for its upcoming event during Monterey Car Week, with a portion of the proceeds to benefit Boys Republic – McQueen's own alma mater. STEVE MCQUEEN'S LAST SPECIAL-ORDER PORSCHE TO BE OFFERED AT MECUM MONTEREY 1976 Porsche Turbo 930 Personalized by The King of Cool to Cross the Block Aug. 15 WALWORTH, Wis. – July 14, 2015 – The very last car special-ordered by The King of Cool—the late mega movie star Steve McQueen—will be offered for sale at the Mecum Daytime Auction in Monterey this Aug. 13-15 at the Hyatt Regency Monterey Hotel and Spa – Del Monte Golf Course. A portion of the proceeds from the sale of the 1976 Porsche 930 Turbo Carrera will be donated to McQueen's alma mater, the reform school Boys Republic. "This car is rich in history," says McQueen's son Chad. "This is the last of the McQueen cars, really. That's known. That's real." McQueen's untimely death in 1980 at age 50 made this 1976 Porsche 930, chassis 9306800408, the very last of his special-order cars. His insatiable and notorious need for speed and his affinity for fine automobiles meant always having the best sets of wheels, and his Porsche 930 is no exception.