2003 Porsche Boxster Convertible on 2040-cars

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Porsche production will stay in Germany, says sales chief

At Porsche's recent opening of its new North American headquarters in Atlanta, we had a chance to chat with Bernhard Maier, the brand's head of sales and marketing. In our interview Maier opens up about Porsche's global growth, relationship with other Volkswagen Group products, and some of Porsche's future video. Read on for more. Autoblog: You're on a smooth trajectory of increasing sales in the US. Do you think there's an ultimate cap for Porsche in terms of volume? Bernhard Maier: If you look at the last couple of years, we have really seen a rapid growth in US, as we have seen in many other countries as well. Put that in perspective with our strategy for 2018. When we released that in early 2011, we said there are opportunities to grow for the brand in a number of ways. We are growing by entering new markets where we are not yet in, by taking part in the overall development of individual mobility, and in going in new segments where we are not yet in or that we were not yet in, such as the B SUV segment. And the Macan is, I think, a through-and-through success story. Let's take the US. Out of 1,000 inhabitants compare that with 700 cars on the marketplace. If we go to China, there are only 70 cars out of 1,000 inhabitants. So this is a huge potential, which we still have for the entire automotive industry and, again, we are in China now for 14 years. We started off in 2001, selling 226 cars. Last year, we did more than 27,000 units. With the economic recovery of the United States, we saw a tremendous comeback of the entire economy and also for the car industry. We took advantage of that as well in handling new segments like the Macan and in bringing more varieties in our already existing cars, so it gave us the opportunity to grow in America as well. AB: In terms of the portfolio, and speaking of Macan, are there other segments that Porsche will be expanding? Are any segments off limits? BM: We do have the number of ideas I can tell you, but we are not decided on what level [and] we are not talking about them. Let's look at our current model line-up. I think it's the most interesting one we've ever had in the history of the company. We do have a lot of derivatives in the 911 model lineup, we do have some derivatives in the Boxster and Cayman segment. There are some new ideas, which, as I've mentioned already, have not been decided yet. AB: Right. Is there any potential that we'd see something from the group MQB platform?

Some intriguing showstoppers from Auto China 2024

“Electric” may be the most appropriate word to describe the atmosphere at the recent Beijing motor show, now considered to be one of the worldÂ’s largest automobile exhibitions. ChinaÂ’s vision of the electric mobility future is on full display during the ten-day event, which ends this weekend. Organizers estimated that 117 new global and China-domestic models would debut in Beijing. In fact, about 30 foreign brands had stands, a turnout that hasnÂ’t been seen at auto shows since before the pandemic. The South Koreans and the Japanese came, and from Germany, representatives making the case for their brands included CEO Oliver Blume of Volkswagen Group, Oliver Zipse of BMW Group and Ola Kallenius of Mercedes-Benz Group. A few of the models would be powered by gasoline—by ICE, or internal combustion engines—but the vibe was clear: electrics are it. According to to show officials, Beijing hosted a total of 278 electric and plug-in hybrid models on display. After digesting most of the reveals unveiled during the show, weÂ’ve parsed a list to a select few of the more interesting models. Here it is, in no particular order: BYD Ocean-M concept BYD has launched off-roaders, SUVs and sedans in its global assault on the car market — and added a hot hatch concept at Auto China. The Ocean-M (above) is a Volkswagen Golf-sized five-door hatchback, meaning itÂ’s likely that BYD will pitch it as a rival for the Volkswagen ID.3 GTX. The show car has sporty design, rises sharply towards the rear window, and sharp surfacing at the front and along the flanks. The show car has a huge rear wing, aero diffuser and side blades.   Denza Z9GT BYDÂ’s luxury brand, Denza, a joint venture between BYD and Mercedes-Benz, showed the Z9 GT, a massive wagon carrying three electric motors putting out a stunning 952 horsepower. The EV weighs an extraordinary 6,338 pounds, almost 440 pounds more than a Rolls-Royce Cullinan. BYD's design boss is a German -- Wolfgang Egger, who previously worked for Alfa Romeo and Audi. Lamborghini Urus SE The Volkswagen subsidiary brought a bit of Italian sex appeal to Beijing in the form of “super” luxury SUV that received its first public premiere in China. The plug-in hybrid Uris SE SUV gets nearly 800 horsepower as well as a series of visual and technology updates inside and out.

Porsche celebrates 5M Facebook fans with crowdsourced one-off 911

Porsche's Facebook fan base appears to be accelerating as quickly as the cars it builds. The German automaker has just unveiled a special 911 Carrera 4S designed with crowdsourced input as a way to thank its five million Facebook fans.
The 911 features special Aquablaumetallic paint from Porsche Exclusive, contrasting 20-inch white Carrera S wheels and pinstriping, along with an aero package including a fixed rear wing. Inside, there are unique backlit sill plates and the obligatory dashboard engraving that says "Personally Built by 5 Million Porsche Fans."
As a way to turn at least one virtual thumbs up into its more meaningful physical-world equivalent, Porsche is holding a contest to win the chance to drive the car at Britain's Silverstone racetrack - and bring a friend - and nine lucky runners-up will win 1:43-scale models of the 911. If you want to enter the contest, click here.