1983 Porsche 944 Base Coupe 2-door 2.5l on 2040-cars

Auto blog

Super Bowl LVII car commercial roundup: Watch them all here

Fewer automakers than usual spent money advertising during Super Bowl LVII. In total, there were only five traditional ad spots from three big OEMs. A number of car-adjacent ads aired during the Big Game, too, and we’ll bring you those ads in this roundup alongside the more obvious ones. WeÂ’ve compiled all of the automotive-related commercials for you here in this post so you donÂ’t have to go searching for them elsewhere. Read on below to see what aired as the Kansas City Chiefs defeated the Philadelphia Eagles. Ram's Super Bowl spot offers a cure for 'Premature Electrification' This commercial revealed the new electric Ram Rev pickup, and itÂ’s themed like a prescription ad for an antidote to "Premature Electrification.” A concerned narrator in the Ram spot asks if you're afraid that going electric too soon will mean "you might not be able to last as long as you like," and there's a guy on a pier who's going to need some new equipment if he wants to catch fish. We're also told there are "options being designed to extend range in satisfying ways," so if this truck isn't right for you, you have choices. All the commercial's missing is a silly medical marketing name and six seconds of speed-reading gibberish about side effects like intestinal bleeding and death. Which are two more good things. Jeep 4xe Super Bowl commercial highlights modern version of 'Electric Boogie' JeepÂ’s “Electric Boogie” commercial follows the Wrangler 4xe and Grand Cherokee 4xe in a variety of simulated off-road situations. Though fun, the soundtrack is the real star of the show. The songÂ’s original artist, Marcia Griffiths, was joined by Grammy winner Shaggy, Jamila Falak, Amber Lee, and Moyann on the track. The modernized re-recording celebrates 40 years since GriffithsÂ’ original track, and Jeep says the track is available for streaming now. Kia returns to the Super Bowl with the tale of 'Binky Dad' This year, Kia follows the adventure of "Binky Dad" in his quest to fetch his daughter's lost pacifier, which naturally takes him over just about every bit of terrain you might encounter upon leaving the civilized confines of Southern California for the not-so-civilized mountains of ... probably also California. It features the refreshed 2023 Kia Telluride, which probably doesnÂ’t need much advertising to see these days, but Kia went for it with the strong three-row SUV anyway.

Porsche previews new 911 in development

Porsche has taken the rather unorthodox step of releasing a series of photos of a new vehicle before it reveals it in full, sans brightwork and covered in dirt. That model, as you can see, is the new 911, expected to feature a number of upgrades and some big changes over the 991-generation line it will replace. The photos give us an advance look at the update, with more details to follow. Likely to be dubbed (unofficially) as the 991.2 or 991.5, the new 911 will encompass the usual array of visual updates: revised bumpers, headlights, rolling stock, interior equipment... the works, as we saw from the most recent batch of spy shots. But the biggest change will be under the hood, where Porsche is expected to fit a new family of downsized, turbocharged flat-six engines to replace the naturally aspirated units in the current models, likely with more power and improved performance to boot. We expect the launch of the new 911 to kick off a raft of new versions to follow, including coupes, convertibles, and Targas (as you can see from the photos), as well as rear- and all-wheel-drive versions in various states of tune. The current generation, after all, bred a about two dozen versions, and you can bet the new one will lead to just as many, from the base Carrera all the way up to the Turbo. That will (as in the all-turbo Macan range) likely remain the flagship model, even after the forced induction no longer sets it apart. The GT3, GT3 RS and a new purist model are expected to be the only hold-outs for atmospheric pressure, but the widespread adaptation of turbocharged power will put another degree of separation between the new 911 and the naturally aspirated, air-cooled models of old. For more details, we'll have to wait until Porsche reveals the full monte, but for a taste of what's to come, look no further than the 19 high-resolution images in this slideshow. Related Video: Featured Gallery 2017 Porsche 911: Testing View 19 Photos Image Credit: Porsche Porsche Performance porsche 991

'Faster. Farther.' dives into the history of Porsche racing tech

No doubt, Porsche has produced some of the best endurance racecars around, such as the turbocharged, slant-nose 935 of the 1970s and the ground-effects-enhanced 956 and 962 of the 1980s. But the company's most famous racecar, its first overall winner at the 24 Hours of Le Mans, was the 917.
The 917 embodied many of Porsche's technological achievements up to that point, such as the company's first 12- and 16-cylinder engines (the flat-16 was never used in competition), fiberglass bodies that implemented early aerodynamic practices and the use of new, exotic materials, such as magnesium and titanium.
The racecar was commissioned by the head of Porsche Motorsports, Ferdinand Piëch, to win overall at the 24 Hours of Le Mans in 1970, after he realized a loophole in the rules that allowed cars to compete with engines up to five liters in the Sport category if they were also production models. Piëch saw opportunity: the top prototype class was restricted to three liters; the production minimum to compete in Sport was 25 cars. And so, with much effort, Porsche assembled 25 "production" 4.5-liter 917s and had them parked in a neat line for the race inspectors to verify their legitimacy. It didn't take long before people realized the new Porsches were much faster than the prototype racers, with a top speed approaching 250 miles per hour.