2021 Porsche 911 911 Turbo S Loaded Only 2k Miles As New on 2040-cars

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Vintage 911 sacrificed in the name of fashion

People routinely suffer in the name of looking good, whether through a pair of uncomfortable, stylish shoes or a nice shirt that doesn't breathe in the summer heat. Rarely is a vintage sports car the recipient of this sartorial pain, though. In a bizarre, short video from the fashion label Rag & Bone, an old Porsche 911 is the one taking all of the damage in the name of being chic. And it's really painful to watch. Give this video a few seconds to get going because it starts very weird (fashion!). Black smoke billows up through a hole in a harshly lit white room, and a woman keeps switching outfits. If the attempt at being artsy isn't painful enough, things get really traumatic for Porsche fans once the 911 appears on screen. Seeing a classic car get destroyed hasn't been this harrowing since the government publicly destroyed an illegally imported, classic Mini last winter. Thankfully, this 911 was reportedly just a shell, according to Jalopnik. Although even if that's the case, the body looks to be in great shape, and from the tiny glimpse through the windows, the interior even looks largely intact. This coupe might have been a pretty good restoration candidate if not for the massive hunk of concrete crashing through the roof to make a fashion video.

Porsche will sacrifice profit growth to fund EV development

Porsche is so serious about developing electrified vehicles that it's willing to sacrifice big jumps in profits to fund the investment. After a massive upgrade to the Zuffenhausen plant, the company will build the Mission E EV (above) there in 2020. "Therefore it's clear that we can no longer carry out major leaps on results," the CEO Oliver Blume said about the automaker's financial growth, according to Reuters. Porsche will invest 1.1 billion euros ($1.2 billion) through 2020 to make additional electrified vehicles possible. Around 700 million euros ($765 million) will go into the Zuffenhausen factory to build a new paint shop, assembly plant, and upgrade the engine factory to produce electric motors for hybrids and EVs. The expansion will also bring all Cayman and Boxster assembly under one roof. Outside of Zuffenhausen, the money will improve the research and development center in Weissach and update the sales and marketing department in Ludwigsburg. Blume said Porsche has "many new products in the pipeline," according to Reuters, and he wants as many of those as possible available with some level of electrification. In addition to the Mission E, there are rumors the company might build a 911 plug-in hybrid as soon as 2018. While Blume doesn't forecast big jumps in profits, Porsche should still remain financially successful in the coming years. The automaker doesn't report its 2015 earnings until March 11, but Reuters reports the company's global deliveries topped 200,000 vehicles for the first time ever last year, which could push its operating profit well above 2014's 2.72 billion euros ($3 billion at current rates). Related Video:

James May's 1984 Porsche 911 is priced to sell at Goodwood

James May needs money. He's out of work, has payments to make on his Ferrari, and has resorted to doing less than stellar work to make ends meet. He and his colleague Richard Hammond sold their motorcycles to raise some extra scratch, and now Captain Slow is selling his Porsche, too. Of course, with years of paychecks form Top Gear and other TV appearances, several books, and a weekly column in The Daily Telegraph, it's unlikely that May is worried about debtor's prison. Mostly because that doesn't exist in the UK anymore, but also because he's probably loaded. The vehicle in question is a 1984 Porsche 911 Carrera, complete with air-cooled 3.2-liter flat-six. He became acquainted with the car in 2007 when he borrowed it from specialist Paul Devyea to record a Radio 4 documentary, and evidently fell in love, so he bought it. He even had it on air for a couple of specials for Top Gear and James May's Toy Stories. He loaned it to his dad for a while, but with his time on Top Gear now at an end, he's consigned it to Bonhams (the same house that handled his bike sale) to auction off at the upcoming Goodwood Festival of Speed. Its pre-sale estimate is quoted at GBP28,000-34,000 ($44-53k), which would seem a bit low – especially considering its celebrity provenance and low 55,000 miles on the odometer. Bonhams specialist Sholto Gilbertson tells Autoblog that "the estimate placed on the car has been designed to attract interest and ultimately achieve a stronger price for Mr. May."