2017 Porsche 911 Carrera 2dr Coupe on 2040-cars

Auto blog

Porsche planning Cayman GT4 racer

To say that Porsche is big in racing is like saying that Warren Buffett dabbles in mergers and acquisitions. But while it fields the 919 Hybrid at Le Mans and in the FIA World Endurance Championship, the bulk of its racing activities are undertaken by private teams that buy customer racecars from the factory. Those in turn are largely based on the 911, but the latest intel from the motor racing world indicates that Zuffenhausen is planning a more accessible customer race car.
The new, more affordable competition car is to be based on the Cayman and built to GT4 specifications, slotting in below the 911-based GT3 Cup, GT3 R and RSR. Autosport reports that Porsche has already developed a prototype and will shortly commence testing. Details are scarce at the moment, but the Cayman GT4 would seem to compete against the likes of the Aston Martin Vantage N24, Nissan 370Z Nismo GT4 and Maserati GranTurismo MC. It will also likely help Porsche foster enthusiasm for a potential road version that's already been spotted undergoing testing. Previous GT4 racing conversions of the Cayman, like the one pictured above, were carried out by third-party racing constructors not recognized by the factory.
Porsche may not be the only one showing interest in the category, however. BMW is said to similarly be considering a GT4-spec version of its M235i Racing model to compete in the same class, taking the place of the defunct M3 GT4 as the Bavarian marque's entry-level customer racing car.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Porsche responds to PETA after tiger cub displays at Macan dealership events

Porsche has found itself in the good graces of People for the Ethical Treatment of Animals, which is pretty odd considering it's the only brand we know of that offers leather-lined vents. The activist group is praising the sports car manufacturer's handling of reports that some of its dealerships were set to feature tigers or tiger cubs at the local launch events for the Macan. Apparently, "macan" is the Malay word for tiger, which explains the connection between a highly touted crossover and a jungle cat.
A Tampa, FL dealership already displayed some three-week-old cubs, with PETA saying tigers for display should be at least eight to 12 weeks old. Even then, the group argues that the animals can suffer due to stress, malnourishment, neglect and a lack of veterinary care. The group brings up legal concerns, as well, arguing that if one of the cubs bit a customer, the dealership could be held liable (we're no big cat experts, but it seems unlikely a three-week-old cub could do that much damage).
Porsche's PR department quickly reacted to PETA's claims, with Vice President of Marketing Andre Oosthuizen, telling the group that Porsche is concerned about the "welfare of any animal, large or small, wild or domesticated." Oosthuizen's statements were reported in an official PETA blog.