2006 Porsche 911 on 2040-cars

Auto blog

Porsche production will stay in Germany, says sales chief

At Porsche's recent opening of its new North American headquarters in Atlanta, we had a chance to chat with Bernhard Maier, the brand's head of sales and marketing. In our interview Maier opens up about Porsche's global growth, relationship with other Volkswagen Group products, and some of Porsche's future video. Read on for more. Autoblog: You're on a smooth trajectory of increasing sales in the US. Do you think there's an ultimate cap for Porsche in terms of volume? Bernhard Maier: If you look at the last couple of years, we have really seen a rapid growth in US, as we have seen in many other countries as well. Put that in perspective with our strategy for 2018. When we released that in early 2011, we said there are opportunities to grow for the brand in a number of ways. We are growing by entering new markets where we are not yet in, by taking part in the overall development of individual mobility, and in going in new segments where we are not yet in or that we were not yet in, such as the B SUV segment. And the Macan is, I think, a through-and-through success story. Let's take the US. Out of 1,000 inhabitants compare that with 700 cars on the marketplace. If we go to China, there are only 70 cars out of 1,000 inhabitants. So this is a huge potential, which we still have for the entire automotive industry and, again, we are in China now for 14 years. We started off in 2001, selling 226 cars. Last year, we did more than 27,000 units. With the economic recovery of the United States, we saw a tremendous comeback of the entire economy and also for the car industry. We took advantage of that as well in handling new segments like the Macan and in bringing more varieties in our already existing cars, so it gave us the opportunity to grow in America as well. AB: In terms of the portfolio, and speaking of Macan, are there other segments that Porsche will be expanding? Are any segments off limits? BM: We do have the number of ideas I can tell you, but we are not decided on what level [and] we are not talking about them. Let's look at our current model line-up. I think it's the most interesting one we've ever had in the history of the company. We do have a lot of derivatives in the 911 model lineup, we do have some derivatives in the Boxster and Cayman segment. There are some new ideas, which, as I've mentioned already, have not been decided yet. AB: Right. Is there any potential that we'd see something from the group MQB platform?

Cars selling highest above MSRP and lowest below MSRP

Automakers have returned to offering incentives and promoting new vehicles after a few years of tight inventory and elevated prices. Despite that, prices are still higher than they should be, as a new iSeeCars study found that the average new car is priced above MSRP, though they’re slightly less painful than they were a year ago. iSeeCars found that the average new car price has been marked up to 7.2 percent above MSRP, down from 8.9 percent a year ago. Interestingly, the five most overpriced cars came from two premium brands, while four of the five priced the lowest below MSRP were EVs. New cars selling highest above MSRP Mini Hardtop: 25.5% above MSRP Porsche Taycan Sedan: 23.1% Porsche Cayenne: 21.9% Porsche Macan: 21.3% Porsche Taycan Wagon: 20.9% Cadillac CT5-V: 20% Porsche 718 Boxster: 19.9% Toyota Corolla Cross Hybrid: 19.4% BMW X3 M: 19.4% Cadillac CT4-V: 19.3% Porsche, Mini, and Genesis were the three most overpriced brands overall, with Buick, Acura, and Infiniti landing as the lowest-priced brands. Electric vehicles dominated the list of the 10 most-discounted vehicles: New cars selling lowest below MSRP Hyundai Kona Electric: -4.6% VW ID.4: -3.6% Ford F-150 Hybrid: -3.3% Kia EV6: -2.5% Hyundai Ioniq 6: -2.4% Nissan Maxima: -2.2% Chrysler Pacifica PHEV: -2% Nissan Ariya: -1.9% Hyundai Ioniq 5: -1.9% VW Arteon: -1.8% Those numbers align with what we saw in the market last year, as EV sales grew, but far slower than many had hoped. iSeeCars executive analyst Karl Brauer said. (For a sense of that, you can look back at our coverage of most marked-up cars and most discounted cars from 2023.) “The market appears to have reached a saturation point for electric vehicles," Brauer said, "with both prices and sales struggling compared to a year ago. The high cost of full-size trucks and SUVs, along with the cost of fueling them in the face of inflation and reduced consumer spending power, has dampened demand for these notoriously pricey vehicles.”

Bisimoto's 911 and Honda Odyssey each pack 1,000 hp

There aren't a lot of vehicles on the road that pack a thousand horsepower. The Bugatti Veyron and McLaren P1 are in rare company, but there have been a handful of aftermarket tuners that have managed to extract that much power out of lesser vehicles. Bisimoto is responsible for more than its fair share, so Matt Farah and the team at Drive stopped by the workshop in Southern California to check out the craftsmanship for the latest episode of Tuned. What they found is two vehicles with that astronomical four-figure output that otherwise couldn't be more different from each other. First up is the vintage, stripped-out 911 that company founder Bisi Ezerioha built for himself. It's based on a 1976 Porsche 911 Carrera with a widebody kit and a pair of turbochargers hanging off the back. The result is that thousand-horsepower output and, as Farah found out, one of the scariest, hairiest, and squirliest automobiles ever devised. As if that weren't enough, there's a thousand-horsepower minivan on the docket, too. This one is based on a Honda Odyssey, rebuilt on an air suspension and a six-speed manual gearbox conversion out of an Acura TL. And of course the engine's been tuned to deliver that headline output figure. Honda and Bisimoto showcased the vehicle at the SEMA show a couple of years ago, where Farah says he didn't think it could possibly hold together. But as he discovered in the video above, it actually does, and accelerates with tenacity... and plenty of room for the kids.