1979 Porsche 911 Turbo on 2040-cars

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Porsche has doubled US sales to women [w/videos]

Porsche is having a good sales year in the US, with 25,129 vehicles delivered year-to-date coming off the automaker's best July sales ever. That's a 31-percent increase over the same period last year (19,253 deliveries). With year-to-date Panamera sales a surprising 36 percent lower than last year, what possibly could be driving Porsche's sales surge? If you answered Cayman and Boxster sales, you're right. But dealerships are noticing another factor: more women are coming in to buy Porsches, CNBC reports, the bulk of whom picked up new Cayenne SUVs. The German automaker's sales to women in the US have more than doubled in the past two years, increasing from 7 percent to 15 percent. This has helped year-to-date Cayenne sales reach 11,082 - 31 percent higher than the same time last year.
Porsche executives have been trying to tap into the women's market, as evidenced in part by the company's move to pick professional tennis player Maria Sharapova as a brand ambassador. Porsche maintains it has not moved to dramatically change its brand image, but it has shown a number of ads in recent years that uncharacteristically emphasize its vehicles' practicality under the "Engineered for Magic. Everyday" banner - some featuring female drivers.
Be sure to watch CNBC's video report on Porsche's female movement below - you'll also find one of the aforementioned Engineered For Magic ads as well as an interesting case study video on the campaign from ad agency Cramer-Krasselt.

Porsche 911 GT1 Evo up for grabs in Monaco valued at $3M

On paper, Porsche didn't do a flagship supercar in between the 959 and the Carrera GT. In reality, it did. Sort of. It was the strassenversion of the 911 GT1, a homologation special based on a spectacularly successful racing car. And RM Sotheby's has a standout example consigned for its upcoming sale in Monaco. What you're looking at is a 911 GT1 Evolution that served as the mid-point in the GT1's development, following the original and followed in turn by the GT1-98 that won the 24 Hours of Le Mans that year. One of just fourteen 911 GT1s held in public hands, chassis number GT1 993-117 won the Canadian GT Championship three years running, and is the only GT1 Evo that was ever registered for use on public roads. RM Sotheby's anticipates that it will fetch between $2.9 and $3.25 million when it crosses the auction block in May, marking the first time that this particular example has come up for auction. That would make it considerably more valuable than the GT1 Evo Gooding & Company sold at Amelia Island in 2012 for $1.26 million, according to Sports Car Market. Of course, the Porsche isn't the only notable item the auction house has lined up for the sale during the Grand Prix de Monaco Historique weekend. There's a pair of 1930s German convertibles – one Mercedes 540 K and one Horch 670 – valued at about the same level as the 911 GT1, a Tucker 48 (~$1.6m), and Niki Lauda's debut March 711 grand prix racer (~$550k). Those are some tempting sets of wheels, and we'll be watching to see how they fare two months from now.

Overnight action from the 24 Hours of Le Mans

We won't go into a recap here, but there are still leading positions being fought for in all classes - it's so close that leads are changing when a car goes into the pits. We'll let the recap wait until the end of the race, so for now enjoy some shots from last night's action at the 24 Hours of Le Mans.