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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Xcar tests Cayman GT4, wonders if it's finally knocked off big brother

Should you buy a Porsche Cayman and save a whole butt-load of money, or just get a 911? That question, friends, has never been as difficult to answer as it is today, where you can get a Cayman that not only undercuts its big brother on price, but in many ways, delivers a better driving experience. Of course, we're talking about the Cayman GT4, a car that pilfers the old 911 Carrera S 3.8-liter, flat-six engine and the GT3's adaptive suspension system and carbon-ceramic brakes. Not only does it borrow from big brother, but it's arranged in what some might argue is a more logical manner, parking that naturally aspirated boxer smack-dab in the middle, rather than at the back like the 911. Oh, and the manual-only GT4 is only a tenth slower to 60 than the new, turbocharged Carrera S, but has a starting price that's $18,800 lower. Yes, you read that correctly, the GT4 is a Ford Focus less than the standard-bearing Porsche. Naturally, Xcar keeps all this in mind as it tests the GT4, a vehicle that it comes to a rather interesting conclusion about. Of course, we won't spoil that for you, so head on up and check out the entire test, as Xcar's Alex Goy tests out what may well be a genuine alternative to the 911. Related Video:

Robb Report chooses Porsche 911 as its Car of the Year

Robb Report has picked the seventh-generation Porsche 911 Carrera S as its 2013 Car of the Year, saying the two-door captivated its judges with "agility, driving dynamics and balance." The German coupe bested 12 others who were also in the running - the impressive list of nominees included the BMW M5, Audi S8, Ferrari FF, Mercedes-Benz SL63 AMG and the Bugatti Veyron 16.4 Grand Sport Vitesse.
Judging involved more than just throwing darts at pictures on the wall, as the publication enlisted a panel of automotive experts to test drive each vehicle for close evaluation. The panelists included 100 members of the Robb Report Club (comprised of top corporate executives and influential readers), Editor-in-Chief Brett Anderson and automotive consultant Robert Ross. Full results of the competition will be revealed in the luxury magazine's March issue, hitting newsstands in about a week. For more information, visit Robb Report online or check out the full press release from Porsche below.