1966 Pontiac Gto on 2040-cars

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Automakers tussle over owners of 'orphan' makes

When General Motors put down several of its brands in recent years, it also let loose thousands of brand-loyal customers who will eventually need another car.
R.L. Polk Associates estimates there are more than 18 million cars from 16 discontinued makes on the road today. Those "orphan owners" have sales-hungry competitors seeing dollar signs. GM is offering Saturn owners $1,000 cash toward a Chevy Cruze, Cadillac CTS or a GMC Acadia. Ford is giving its Mercury lease customers a chance to get out of their contracts with no early-termination penalty and offering to waive six remaining payments if they drive off in a Ford or Lincoln.
Edmunds.com research shows the efforts are paying off somewhat for GM, with 39 percent of Pontiac owners, 37 percent of Hummer owners and 31 percent of Saturn owners taking delivery of another GM-branded vehicle. But that leaves as much as 69 percent of owners going elsewhere. Ford, Honda and Toyota seem to be attracting many former GM owners.

Junkyard Gem: 1989 Pontiac 6000 STE AWD

During the middle to late 1980s, General Motors made a big push to grab back some of the sales swiped by makers of European luxury machinery during the previous decade. Around the top of the prestige pyramid, there was the Turin/Hamtramck-built Cadillac Allante taking aim at the Mercedes-Benz 560SEC and the super high-tech Buick Reatta trying to seduce away BMW and Jaguar shoppers; even the Riviera offered a futuristic touchscreen computer sorely lacking in anything out of Stuttgart or Bavaria. The General had a plan to take on the smaller German sporty sedans, too, and Pontiac of the "We Build Excitement" era offered a midsize sedan packed with modern hardware at a great price: the 6000 STE. Here's one of the rarest 6000 STEs of them all, an all-wheel-drive-equipped '89 found in a Denver-area yard last week. Any 6000 STE is extremely hard to find today; when I wrote about a front-wheel-drive 1987 6000 STE back in 2018, desperate owners of these cars filled my inbox with requests — sometimes demands —  for parts that continue to this day. Many of them pleaded with me to help them find an all-wheel-drive version, and now I have managed to find one at Colorado Auto & Parts in Englewood, just south of Denver (in fact, the same yard at which I shot the '87). You may recall CAP as the old-school yard whose owners built the amazing airplane-engined 1939 Plymouth pickup a few years back.  The all-wheel-drive system on the 6000 STE was introduced for the 1988 model year, and it became standard equipment on the 1989 STE. At this time, the automotive industry had taken note of the success of the idiot-proof all-wheel-drive systems offered by AMC and Audi/Volkswagen; Toyota began selling Americans all-wheel-drive Camrys, Celicas, and Corollas, while Ford offered the Tempo and Topaz with optional AWD and Subaru was just beginning to make the switch from manually-selected four-wheel-drive to genuine all-wheel-drive around that time (it took a few more years for everyone to standardize on the 4WD/AWD terminology we use today, though). The 6000 STE AWD was intended to compete with such all-wheel-drive-equipped sedans as the Audi 80 ($23,610), Audi 90 ($28,840), and BMW 325iX ($30,750); its $22,599 price tag (about $50,700 in 2021 dollars) certainly made it seem like a bargain compared to those cars. In addition to the all-wheel-drive system, 1989 6000 STE owners got a digital instrument panel and more switches and buttons than the Space Shuttle.

GM Recalls 1.5 Million Cars For Steering Defect

General Motors Co. said Monday it is recalling 1.5 million vehicles worldwide because the electronic power-steering assist can suddenly stop working, making them harder to steer. The new recall brings to 6.3 million the number of vehicles GM has recalled since February. The initial recall - now at 2.6 million small cars for an ignition switch defect - prompted the automaker to name a new safety chief and speed up the review of cases that might lead to recalls. GM said it expects recall-related costs to total $750 million in the first quarter, including $300 million for the ignition switch recall. Included in the new recall are: - Chevrolet Malibu from the 2004-2005 model years, plus some 2006, 2008 and 2009 model-year cars. - Chevrolet Malibu Maxx from the 2004-2005 model years, plus some 2006 model-year cars. - Chevrolet HHR from the 2009-2010 model years (non-turbocharged only). - Some Chevrolet Cobalts from the 2010 model year. - Some Saturn Auras from the 2008-2009 model years. - Saturn Ion from the 2004-2007 model years. - Pontiac G6 from the 2005 model year, plus some cars from the 2006, 2008 and 2009 model years. - Service parts installed into certain vehicles before May 31, 2010, under a previous recall GM says no deaths related to the defect have been reported. It is still investigating whether there have been any accidents or injuries related to the problem. GM dealers will replace the power steering motor and other parts for free. Spokesman Alan Adler said owners will be notified of the recall the week of April 28 and will be told when parts are available after that. The Cobalt and the Ion, which are also involved in the ignition switch recall, share many common parts.GM recalled Cobalts from the 2005-2010 model years for the power steering defect in 2010, but it's unclear why the company didn't recall the Ion at the same time. Federal regulators also opened an investigation into power steering complaints in the Ion in 2010, but didn't order a recall. Related Gallery 2014 Chevrolet Corvette Stingray Test Drive View 9 Photos Recalls GM Pontiac Chevy Cobalt saturn ion pontiac g6 Chevrolet Cobalt Chevrolet HHR