1979 Pontiac Firebird Esprit/305 V8/auto/all Original/oregon/midwestcar/clean on 2040-cars

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Pontiac could be a phoenix rising from the ashes

Of the deceased American car companies from the past 50 years such as Hummer, Mercury, Oldsmobile, Plymouth and Saturn, I believe the most worthy resurrection would be Pontiac. After all, it's no longer politically correct to drive an ex-military vehicle with single-digit gas mileage, nor do Millennials and Gen-Xers desire AARP-associated nameplates such as Mercury or Oldsmobile. Pontiac was originally founded in 1893 by Albert G. North and Harry G. Hamilton as the Pontiac Buggy Company, due to their location in Pontiac, Michigan. But as the early 1900s automotive revolution took off, they shifted their focus from horse-drawn carriages to motorized transportation. Taking a cue from Oakland County where they were based, they rebranded their organization as the Oakland Motor Company. Within a couple years, sales of Oakland cars were so good that it caught the attention of General Motors and they bought the company. In 1926, GM premiered the first Pontiac and its name drew inspiration from the legendary Native American War Chief, who was famous for the Battle of Bloody Run and opposition of British forces. His likeness was used in early promotional materials as well as the vehicle's emblem which was referred to simply as the "Indian Head". In 1956, the outdated emblem was replaced with a new, sleeker logo that resembled a red arrow head. It was known as "The Dart" and featured a singular star in the center which may have been a nod to Pontiac's successful Star Chief model. The 1960s saw the introduction of several popular models such as the GTO and the Firebird. The GTO was initially offered as an option package on the 1964 Tempest, and the name was the brainchild of John Delorean, who would later go on to form his own eponymous automobile company. The Firebird debuted in 1967 as a pony-car foil to Ford's award-winning Mustang. Although mechanically similar to Chevrolet's Camaro, the Firebird boasted a distinct sheetmetal nose and tail to help visually distinguish it. The 1980s were another adventurous time for Pontiac, and GM took advantage of the sales momentum by running a successful ad campaign. It proclaimed "We Build Excitement" and highlighted an arrangement with musicians Daryl Hall and John Oats. The fiery Fiero was a home-run for Pontiac and it was introduced in 1983 as an '84 model. Not only was it the first U.S. produced mid-engine sports coupe, but it also utilized lightweight, dent-resistant body panels.

Question of the Day: Most degraded car name?

When Ford came up with a not-so-sporty version of the Pinto and slapped Mustang badges on it in 1974, that was a low point for the Mustang name. When Chrysler applied the venerable Town & Country name on perfectly functional but unglamorous minivans, it saddened many of us. But perhaps the biggest demotion for a once-proud model came when, in 1988, General Motors imported a misery-enhancing Daewoo from Korea and called it the Pontiac LeMans. The original Pontiac LeMans was a great-looking midsize car with fairly advanced (for the time) suspension design and engine options including potent V8s and a screaming overhead-cam straight-six. The Daewoo-based Pontiac LeMans was a cramped, shoddy hooptie that served only to ruin the LeMans name forever, while stealing sales from the Suzuki-based Chevrolet Sprint. Sure, using the once-respected Monterey name on the Mercurized Ford Freestar was bad, but Mercury didn't have long to live at that point. I say the downward spiral of the LeMans name was the most agonizing in automotive history. What do you think? Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Auto News Ford Mercury Pontiac Automotive History Classics questions ford pinto names

Win a car while supporting a charity this holiday season

Autoblog may receive a share from purchases made via links on this page. Pricing and availability are subject to change. No donation or payment necessary to enter or win this sweepstakes. See official rules on Omaze.  The leaves have fallen, there is a crispness to the air and there have already been multiple forecasts of snow, which can only mean one thing: We're coming up on Christmas. While you've been busy thinking about what kind of gifts you're going to give your loved ones, we here at Autoblog have been deciding which dream car we'd like to see in our driveway on Christmas morning. A car for Christmas does seem a bit extreme and expensive, but thanks to these Omaze sweepstakes, it doesn't have to break the bank. Here are the current sweepstakes we'd like to win this holiday season. Win a DeLorean DMC-12 - Enter at Omaze James Riswick, West Coast Editor: Let me be clear, the DeLorean is a pretty terrible car. Its speedometer doesn't even go up to the fabled 88 mph. Seriously, look at the pictures: tops out at 85. Also, who services a DeLorean? And how much would it cost to maintain one? $AlloftheMoney or just $MostoftheMoney? So owning it could be a total headache, but at least by winning one through Omaze, you'd be relieved of the financial burden of buying one in the first place. You'd also get the chance to own one of the most iconic cars of all time, one that transcends car enthusiasm and is instantly recognizable by everyone as the "Back to the Future" car. Plus, "everyone" doesn't know that the DeLorean was actually a pretty terrible car. So, I already own James Bond's car from 1995, why not Doc Brown's from 1985? Win a 2021 Bentley Bentayga V8 - Enter at Omaze Eddie Sabatini, Production Manager: Why am I choosing a +$200K Bentley SUV? Because even if I could afford one I'd never be able to wrap my head around spending money on one. So why not try to win one by donating what I can afford to a good cause? I first saw the Bentley Bentayga up close and personal at the Frankfurt Motor Show (I forget which year but I'll never forget this SUV). And although it looks like the Bentayga Omaze is offering up doesn't have the opulent tailgate setup I fell in love with when I saw it in Frankfurt, I'd still enter to win. Win a 1968 Mercedes-Benz 280SL Pagoda - Enter at Omaze Byron Hurd, Editor: Few automotive marketing efforts stick out in my head more than the Mercedes-Benz holiday spots and magazine placements.