1969 Pontiac Lemans on 2040-cars

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Destiny: General Motors should bring back Pontiac

Despite having officially left the market in 2010, the Pontiac badge is still a common sight on roadways throughout the United States. Towards the end of its life, Pontiac models were largely rebadged versions of other General Motors vehicles, like the Pontiac G5 and Chevrolet Cobalt. It's sad, but there's no other way to put it; Pontiac was a mere shadow of its former self at the time of its death. Now it's time to revive the legendary brand. General Motors announced it would be reviving the Redline series, a package that originated with Saturn, another dead brand, earlier this year. Some models, like the Chevrolet Camaro will receive unique cosmetic touches designed to make it look even sportier, something Pontiac excelled at in most cases. Gas prices have fallen dramatically in the past few years and consumers have taken notice. Sales of fuel efficient cars, like hybrids and compact sedans, aren't increasing at the same rate as larger, less efficient vehicles, like trucks and SUVs. Muscle cars, like the Ford Mustang, are seeing increasing sales as well. Perhaps it's time to revive Pontiac and restore the marque to its former glory: a brand that brought performance and style at an affordable price. There are currently few manufacturers that offer a true challenge to high-performance automakers like BMW. The German brand continues to see high sales year after year and performance has a lot to do with it. Brand recognition, namely through the BMW badge, plays a major role as well. Pontiac, arguably one of the most well-known brands to ever grace the industry, can match both factors with ease. Pontiac was once revered as a brand that revolutionized the muscle car segment in the 1970s and 1980s. It still has a lively following throughout enthusiast spheres and amongst drivers of all ages to this day. Reviving the brand with a small line of high-performance vehicles would certainly offer a challenge to dominating German brands. A small lineup of affordable vehicles bearing the Pontiac badge and designed for performance and style would certainly make waves in the current market. Reviving a few older nameplates, such as the GTO and Trans Am, would offer nostalgic appeal. Packing both models with a powerful entry-level engine, say the Camaro's turbocharged four-cylinder or V6 engine, would open up the market considerably.

Junkyard Gem: 1996 Pontiac Grand Am SE Coupe

The Grand Am was the best-selling Pontiac model in the United States for every year of the 1990s, and it outsold most of its N-Body platform-mates (including the Chevrolet Corsica/Beretta) during nearly all of that decade. A sporty-looking compact with two or four doors, the Grand Am offered true 1990s radness—and, in some cases, respectable performance — at a good price. Today's Junkyard Gem is a nicely preserved example of the facelifted 1996 Grand Am, found in a Denver-area car graveyard. This is an SE Coupe with base engine and transmission, the most affordable Grand Am available in 1996. List price was $13,499, or about $26,523 in 2023 dollars. The factory-issued Monroney sheet for this car was still inside, so we can see that the original buyer got the car at Bob Ruwart Motors in Wheatland, Wyoming (about 175 miles up I-25 from this Pontiac's final parking spot), and paid a total of $16,054 ($31,543 in today's money) after the cost of options and the destination charge. The '96 Grand AM SE buyer had to pay extra for cruise control, air conditioning, power windows, rear glass defogger and other features we now take for granted on new cars. The base engine was the 2.4-liter Twin Cam four cylinder, a member of the screaming Oldsmobile Quad 4 family. This one was rated at 150 horsepower and 155 pound-feet. A 3.1-liter V6 with 155 horses and 185 pound-feet was an option. If you got the V6 in your '96 Grand Am, however, you couldn't get a manual transmission. This car has a proper five-speed manual, which made for fun driving with the high-revving Twin Cam engine in a machine weighing just 2,802 pounds (which is quite a bit less than what the current Honda Civic weighs). It traveled just over 160,000 miles during its 27 years on the road. The body and interior were still in fairly good condition when the car arrived here, so we can assume that some expensive mechanical problem doomed this car. Perhaps the original clutch wore out and the owner didn't consider it worth replacing. After all, a mid-1990s Detroit two-door with a transmission most people can't drive isn't worth much these days. Though nobody knew it when this car was new, the Grand Am would be gone in nine years and Pontiac itself would get the axe five years after that. It makes the ordinary extraordinary. Husbands and wives would argue for 12 hours over who got to drive the Grand Am, if we are to believe this ad. Proud sponsor of the 1996 Olympic team.

Burt Reynolds Smokey and the Bandit Trans Am sells for $450k

Apparently, there's still a lot of love out there for by Burt Reynolds and his famous role in Smokey and the Bandit – or at least for his car. As you might remember, Autoblog reported on the auction of the 1977 Pontiac Trans Am a few week ago. At the time, the movie star's car was already well past its $80,000 top estimate, and bidding only shot up from there for a final price of $450,000. That seems like a lot of money for a Trans Am that never actually appears in Smokey and the Bandit. According to the listing, the car was used to promote the film and was given to Reynolds afterward with his name on the title as proof of ownership. The Trans Am looks practically identical to the one in the movie with black paint, the gold firebird on the hood and Bandit name on the driver's door. This one packs a 400-cubic-inch (6.6-liter) V8 with a 4-barrel carburetor under the hood, an automatic transmission and a plaque inside the door that proclaims "1977 Pontiac Trans Am Owned By Burt Reynolds." The wedding stagecoach based on an International Harvester Scout we mentioned in the earlier story also beat its top estimate of $20,000. It went for $34,375, according to the auction house's website, and in total the sale raised about $2.5 million. Scroll down to read the full announcement from Julien's Auctions. LEGENDARY STAR BURT REYNOLDS PROVES TO BE AS ICONIC AS HIS AUCTION RESULTS "Smokey and the Bandit" Trans Am Sells for $450,000 Career Memorabilia including Awards, Personal Items and Film Worn Costumes along with Vast Art Collection from Reynolds Museum Caliber Private Collection Featured at Julien's Auctions This Week Brings in $2.5 million Las Vegas, Nevada – (December 15, 2014) – Julien's Auctions, the auction house to the stars concluded a whirlwind two-day auction of The Collection of Award Winning Actor Burt Reynolds. The exciting auction event featuring personal effects, career memorabilia, and a museum-caliber fine art collection took place at the Palms Casino Resort Thursday and Friday with bidders from around the world bidding high and bidding often. Burt Reynolds, best known as a leading film star, has had a storied career both on the big and small screen. Aside from his award winning portrayals of some of the world's most iconic characters in film and television, Reynolds is also a businessman who has owned a football team, a dinner theatre, a working ranch and even a museum.