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How did Nissan tweet a response to the Royal Baby announcement so quickly?

A mere seven minutes after the Duke and Duchess of Cambridge announced they were pregnant with their second child, Nissan had the perfect post circulating on the Twittersphere. How did Nissan know to expect Kate and William were expecting? By paying attention to the Internet zeitgeist.
It could be triplets and there would *still* be enough room for the Queen... #XTrail #SevenSeats #RoyalBaby pic.twitter.com/k4HiNAb7lq

- NissanUK (@NissanUK) September 8, 2014

Nissan Altima getting major refresh for 2016?

Nissan hasn't let the latest Altima languish since introducing the midsize sedan. In the last two model years, the company has improved the vehicle's infotainment system and slightly bumped the V6's fuel economy, among other tweaks. But the upcoming mid-cycle refresh may bring the most drastic changes yet, according to the company's product planning exec. Nissan styling boss Shiro Nakamura previously suggested that the refreshed Altima might take some design inspiration from the latest Murano and the Sports Sedan Concept. The move would give the midsize sedan a sportier look and presage an even more aggressive shape for the next-gen model. Nissan North America product planning boss Pierre Loing confirmed to Automotive News that some styling changes are on the way for the Altima for the 2016 refresh, and the sedan is getting updated tech, too. He even hinted that the model's already impressive 38-miles-per-gallon highway fuel economy may see a bump, as well. "We're going to do something significant for the Altima for the midcycle," said Loing to Automotive News. Although, the updates might not go as far as the updated 2015 Toyota Camry's roughly 2,000 new parts, he suggested. The decision to put so much work into the updated Altima comes partially from its position in the midsize market. While the sedan segment is losing ground to crossovers, it's still a big part of the industry, and the Altima is gaining steam. The Nissan's sales were up 4.7 percent to 335,644 units in 2014, according to Automotive News, compared to 388,374 for the Honda Accord and 428,606 for the Toyota Camry. News Source: Automotive News - sub. req.Image Credit: Nissan Design/Style Nissan Sedan refresh

Ghosn: 'We are getting there' on making Nissan Leaf profitable

After 19 months in a row of record sales in the US, the money picture for the Nissan Leaf is steadily improving. To date (well, until the end of September), Nissan has sold 63,944 Leaf EVs in the US and a total of around 140,000 globally. The company produces the electric vehicle in three countries: Japan, the UK and the US and has sold more standard passenger EVs than any other automaker. Add all that up and you get to an EV that is just about to be profitable. "We are getting into positive, which is good for this technology." – Carlos Ghosn At least, it is according to Carlos Ghosn, the CEO of Renault-Nissan, who spoke to reporters at that Paris Motor Show this week. "We are getting there [to Leaf profitability]," Ghosn told Automotive News. "Are we amortizing and depreciating everything we have spent? No. But if you look at margin of profit – the direct cost of the car and the revenue of the car – we are getting into positive, which is good for this technology." Automakers are notoriously closemouthed when it comes to sharing specifics about the higher cost of alternative vehicle technologies compared to standard ICE vehicles. Still, statements like this – as well as a knowledge about how long it took Toyota to make money from the Prius and overall industry amortization – show that Nissan could well be sitting pretty when it comes to keeping EVs around for the long term. Given some of the other news we've heard recently, it's got to be nice to have some stability.