2012 Nissan Versa 1.8 on 2040-cars

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Nissan commits to adding 'iconic' design after Cube killed off

The Nissan Cube is on its way out here in the US and Canada. In a way, that's too bad, simply because the Cube's styling was nothing if not distinctive - much like the company's own Juke. However, the flame for uniquely styled models is indeed still burning over at Nissan.
We might never see an exact replacement for the Cube in the brand's lineup, but product planning boss Andy Palmer says that its retirement leaves a spot open in the Nissan lineup for something else. "To be clear, we will morph this space in our portfolio into something iconic," said Palmer to Automotive News. Unfortunately, he wouldn't hint at what that could mean.
However, his lack of suggestions makes it fun to speculate about what oddity could replace the Cube, especially since two of Nissan's more recent quirky concepts might have problems hitting the road. The Bladeglider is mired in Nissan and Deltawing Technologies' ongoing patent lawsuit. Alternatively, the retro-inspired IDx might be too expensive to build profitably. Still, this is the company that created both the (nearly dead) Murano CrossCabriolet and the very successful Juke; it can probably come up with something else delightfully weird.

Nissan shows self-cleaning car coated in nano paint

Washing the car is an activity like mowing the lawn that some people love and others find to be an absolute chore. For the latter group, Nissan may have an answer. Nissan is testing a nano-paint coating that could make the car wash a very infrequent place to visit.
Shown on a European Note hatchback, the key is a special layer of super-hydrophobic and oleophobic material called Ultra-Ever Dry that is sprayed over the paint. It creates a protective layer between the body and environment, and it means that when dirt or water come into contact with the car, the gunk just sheets away.
Nissan admits that the coating is still early in testing. The key will be if the stuff can actually last for the long term, and the company will be analyzing it over the coming months to see how it will react in different conditions. At the moment, the automaker has no plans to offer Ultra-Ever Dry as a standard feature, but it may make it available as an aftermarket addition in the future. Scroll down to watch the video of Nissan testing the stuff in some very dirty conditions.

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.