2008 Nissan Versa S on 2040-cars

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Nissan 370Z Nismo races man in wingsuit

For its latest ad, Nissan brought together a racecar driver in a 370Z Nismo, a BASE jumper in a wingsuit and a Juke crossover with three computer screens to the Susten Pass in the Swiss Alps. As odd as the combination sounds, the ingredients come together quite nicely for an action-packed display of man versus machine in a race to the end of the pass.
No, the Juke didn't race. Nissan left that to 2012 Nissan GT Academy Champion Peter Pyzera in the 370Z, who diced his way down the windy mountain pass. Pyzera faced renowned BASE jumper Dave Barlia in the wingsuit, who jumped off a cliff and relied merely on gravity and lift to rocket down the side of the mountain.
The Juke we mentioned earlier, known as the JukeRide, played an important role in the event, but you'll have to find out by watching the set of videos we provided below, which includes the commercial and behind-the-scenes footage. If you like what you see, rejoice; Nissan says there will be more short films like this to showcase its Nismo cars and athletes.

Nissan will restore Craigslist Maxima, display at headquarters [w/video]

Nissan showed that it had a great sense of humor when it bought Luke Aker's beat-up 1996 Nissan Maxima GLE for $1,400 back in December based solely on the quality of his tongue-in-cheek sales video.
Aker's Maxima had been thoroughly driven. It needed a strap to keep its hood closed, had front end damage, a missing turn signal and shredded leather seats. Of course, like Aker said in his ad, the car was still "fully loaded with an engine, wheels, tires and an automatic transmission." How could Nissan resist?
After buying the car, Nissan teamed up with MotorAuthority to decide what to do with it. The winning idea was to restore the car to its proper condition and display it at Nissan North America headquarters in Franklin, TN, with Aker's video playing nearby. According to MotorAuthority, the car has finally made it there, and its rebirth will begin soon. Nissan is not sure when the car will go on display.

Nissan's Ultimate Smart BBQ e-NV200 is crowd-funded fun in Japan

When the weather starts warming up, expect the grills to start heating up. A Japanese company is trying to get a jump on the higher temperatures with a crowdfunding campaign for a Nissan e-NV200 with a full kitchenette and many more bizarre features hidden inside. The company calls it the Ultimate Smart BBQ Vehicle. More than just a rather bizarre video, a crowdfunding site is hosting a project to actually hold parties around Japan with this Nissan. The goal is to raise 1 million yen (about $8,500 at current rates), and it has about 180,000 yen ($1,500), as of this writing. A pledge of at least 30,000 yen ($250) gets you and a friend invited to one of these events. However, if you really need the Ultimate Smart BBQ Vehicle, then 25 million yen ($208,500) buys it outright. This van is designed to be an emissions-free party machine. Sliding out of the rear is a 1,500-watt electric grill complete with a rotisserie, and there's even a sink for washing dishes. A full disposal system even helps with cleanup afterwards. Beyond just a place to do some outdoor cooking, this e-NV200 is outfitted with practically everything necessary to host some festivities. An ultrasonic mosquito barrier should keep the bugs away, and a water mister also helps keep guests cool. When it starts getting dark, there's a smartphone-linked screen on the side to display pictures or movies, and the setup even doubles as a karaoke machine. Likely the weirdest feature, though, is a deployable drone that can take pictures of your shindig. Our Japanese language skills are limited to counting from one to ten and asking what time it is in Tokyo right now, so it's hard to really suss out all the details. But from a Q&A at the bottom of the page (translated by our friends at Google Translate), it appears you have to be a Japanese resident to donate. And the site doesn't take American Express. If anyone knows how to read Japanese and wants to tell us more, please comment below. Because now we're hungry and want some yakitori.