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Nissan's autonomous cars could drive in US first, maybe by 2020

Future shock could be just six short years away, and coming first to the US. Nissan says it might start making autonomous versions of its cars available in the US by 2020, before the tech hits the road in other countries. The Japanese automaker is in extensive discussions with regulators from California, the best-selling state for the Leaf battery-electric vehicle, for allowing self-driving vehicles to be on its roads, Hybrid Cars says, citing a conversation with Nissan executive Andy Christensen at the recent Detroit Auto Show. Many decisions need to be made between now and then, given the hurdles related to issues such as regulations, liability, safety and technology - and Christensen said the first wave of self-driving vehicles would be able to do their thing only on the highway. The vehicle of choice is most likely to be the Leaf because it's completely battery operated, making the conversion to autonomy that much easier. Last summer, Nissan chief Carlos Ghosn first promised production autonomous cars by 2020. The automaker has teamed up with MIT, Stanford, Oxford and others to extensively test its "Autonomous Drive" concepts since then. Late last year, Nissan tested a self-driving Leaf on Japanese public roads. Nissan is not alone promoting autonomous driving as a way to increase safety, fuel economy and traffic flow, just some of the reasons why the idea may be the wave of the nearer-than-we-thought-future. For example, the company says 93 percent of accidents are caused by driver error.

Robert Llewellyn fast-charges long-distance Leaf EV drive in UK

A British actor likely best known in his country for his role in the 1980s and 90s comedy series Red Dwarf has just made a pretty good case for driving green automobiles. Last week, Robert Llewellyn has completed an 862-mile round trip between London and Edinburgh in a Nissan Leaf and says he was able to save time by finding enough fast-charging stations the entire way, UK website Excite/Motoring says. Llewellyn, along with co-driver David Peilow, knocked out the London-to-Edinburgh leg in a single day, in part because of the British network of about 150 fast-charging stations. Llewellyn used his Twitter feed to update the general public of the two drivers' progress, noting that the first leg took about 13 hours. The round trip was completed January 26. Nissan can use all the positive publicity in can get, as UK sales of the all-electric vehicle failed to keep pace with the surging rate of demand in the US, where 2013 Leaf sales more than doubled from a year earlier to 22,610 units. In fact, in the UK, Nissan started offering incentives last month, things like free quick charging at Nissan dealerships, the ability to borrow gas-powered Nissans for free and free towing.

Nissan planning 90-second Super Bowl commercial, plus two debut cameos

The Super Bowl is still a few days away, but the big ads from several automakers for the game are already streaming online. Nissan is bucking the trend, though, and the Japanese brand is only releasing the first 10 seconds of its spot before the actual premiere. Much like one of Toyota's ads, Nissan is choosing to focus on fathers this year. The story of the commercial is about a racecar-driving dad balancing work and life with his new child, but despite the motorsports connection, the teaser shows cars for just a few seconds. Hopefully, setting the commercial to Harry Chapin's Cat's in the Cradle doesn't make the whole thing too maudlin. We'll be seeing even more from Nissan during the Super Bowl than originally thought, as well. The automaker will now be taking 90 seconds of ad time during the game, rather than the original plan for 60 seconds. Perhaps the extension will give the company even more time to show off its two surprise product cameos during the spot. One of them is rumored to be the first official glimpse at the GT-R LM Nismo LMP1 racer. Nissan lengthens Super Bowl commercial to 90 seconds, teases "With Dad" spot with release of brief clip Nissan back as Super Bowl advertiser after nearly two decades Releases first 10 seconds of its ad as a teaser Announces the in-game commercial has been lengthened to 90 seconds Story will depict the struggle of work-life balance facing many American families Iconic song "Cats in the Cradle" by the late Harry Chapin featured Two surprise products to make cameo appearances NASHVILLE, Tenn. – Nissan, which has been teasing its Super Bowl plans through a one-of-a-kind social media campaign using YouTube "content creator" videos and the hashtag #withdad, is giving the first hint of its in-game commercial by releasing a short preview of the spot today. Nissan previously announced it would feature a 60-second spot in the Super Bowl. The company has increased its stake in the game to a 90-second ad, which it says will tell a unique family story while maintaining a strong Nissan brand connection.