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Nissan's crowdsourced Project Titan is ready to tackle Alaska [w/videos]

Alaska still offers Americans the chance to really experience the wilderness, and Nissan is challenging its Titan pickup to its offroad extremes with a little help from its fans. After crowdsourcing a heap of mods, the company is handing it over to two Wounded Warrior Project Alumni to do their worst in the backcountry to see what the truck can do.
Nissan last experimented with the crowdsourcing idea on its Project 370Z in 2012 but might have taken things even further this time. For Project Titan, the automaker let fans vote on 10 different areas to customize on a 2014 Titan Crew Cab PRO-4X. To fit the rugged look, the company covered it up with a custom digital-camouflage wrap with a Wounded Warrior Project emblem and even outfitted its all-terrain camping trailer in a similar scheme. An LED lighting rig was also added to the new bull bar and roof rack to brighten the night. For a just little more grunt, the 5.6-liter V8 was outfitted with a Nismo cold-air intake and Borla cat-back exhaust, and to keep from getting stuck, the pickup got an upgraded suspension with more travel and 18-inch wheels with 35-inch Nitto offroad tires. The interior was also slightly revised with big GPS system and custom embroidered seats.
Now, it's time to see if the truck's mods can handle what the Alaskan wilderness can throw at it. The two Wounded Warrior Project Alumni are just starting their expedition and are expecting snow on the way. Scroll down to watch three build videos for the Titan and read Nissan's official announcement. You can also follow their journey on Nissan Trucks' Facebook page.

Recharge Wrap-up: EV taxis in Amsterdam, Montreal's electric carsharing goals

Amsterdam has become the electric taxi capital of the world. Taxi Electric, TCA, and Connexxion each operate electric cabs around the city, including 170 Nissan Leaf and e-NV200 taxis. Taxi Electric started with three Nissan Leafs in 2011, and the idea has caught on. Businesses are saving money on fuel and maintenance, garnering attention and new clients for themselves and doing their part to help reduce emissions and improve local air quality. The city of Amsterdam hopes to be emissions-free by 2025, and is building more and more charging stations to this end. This helps make the city the perfect home for the electric cabs. See the video above and read more from Nissan. Montreal is calling for a large electric carsharing program. Mayor Denis Coderre says that he'd like the city to be seen as a leader in electric transportation. His vision includes a carsharing program of 250 electric vehicles by next spring, growing to 1,000 EVs by 2020. This would help Montreal reach its goal of cutting the city's greenhouse gas emissions by a third over the next five years. The city also wants to build new charging infrastructure to make the carsharing plan, as well as individual EV ownership, easier to achieve. Currently, carsharing group Communauto operates a fleet of 40 EVs in Montreal. Read more at Treehugger. Enterprise Carshare has joined the nonprofit CarSharing Association. The car rental company's carsharing business made the announcement at the 2015 International Car Rental Show, during a session called "The Convergence of Car Sharing and Car Rental." "Enterprise CarShare is a well-established player in the industry and we're glad to have their help in expanding support for sustainable urban mobility in communities around the world," says CarSharing Association Executive Director Alan Woodland. Read more from Enterprise in the press release below. Enterprise CarShare Joining CarSharing Association LAS VEGAS (April 15, 2015) – Enterprise CarShare formally announced yesterday – at the 2015 International Car Rental Show – that it has joined the CarSharing Association, a not-for-profit organization committed to advancing cooperation between urban mobility providers, cities and public transit. The announcement was made during a Car Rental Show session titled, "The Convergence of Car Sharing and Car Rental," which highlighted the important role that the car rental industry plays in the evolution of urban mobility.

Nissan: We lose money on each Leaf replacement battery

Nissan has been playing its cards pretty close to its chest when it comes to the production costs for Leaf battery packs. The company recently put a price on replacement batteries for customers at $5,500 plus the requirement to return the old battery. If the decommissioned battery is worth $1,000 to Nissan, as they have stated, that means the battery costs about $6,500 to make, right? Maybe even less if Nissan wants to turn a profit, as automakers are wont to do? Wrong.
Green Car Reports spoke to Nissan about these battery costs, and found that the automaker actually loses money on selling the replacement battery for the Leaf at the current price. Jeff Kuhlman, Nissan's vice president of global communications said, "Nissan makes zero margin on the replacement program. In fact, we subvent every exchange." All you English majors will know that "subvent" is a fancy way to say "subsidize." Kuhlman added, though, "We have yet to sell one battery as part of the program."
The fact that Nissan offers its replacement batteries for less than it costs to manufacture them is telling of a company both cares about what its customer needs and is dedicated to the success of its product. In this case, both of those things encourage people to give up fossil fuels and adopt electric mobility, which is heartening. As more people switch to battery-powered driving, though, battery technology should become better and cheaper, and the scale of production should cause manufacturing costs to decrease. Eventually, Nissan could easily see itself breaking even selling the Leaf battery replacements.