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Nissan sets 2017 sales record with help from Rogue, Titan, and Armada
Thu, Jan 4 2018Nissan Group said its U.S. sales climbed 1.9 percent in 2017 to an all-time record of more than 1.59 million vehicles sold. Free pizza in the conference rooms in Nashville, right? But a closer look shows the company mirroring overall industry trends, with plenty of declining-popularity cars but also a few aging trucks and SUVs. Taken together, Nissan's trucks, SUVs and crossovers saved the day, selling an all-time high of 765,624 total units, up 15 percent from 2016. That offset a 10.9-percent drop in sales of Nissan's cars, as volume sellers like the Altima and Versa posted steep drops. Also buoying overall results was the Infiniti division, which gained 10 percent from the previous year on the strength of models like the Q60 and QX30. Nissan's record year owes a lot to the Rogue, its compact crossover, which set an annual sales record with 403,465 vehicles, an increase of 22.3 percent. Sales of the Titan, Nissan's full-size pickup, grew an impressive 141.9 percent to 52,924 units, while the Armada, a full-size three-row SUV that was all-new for 2017, also saw a huge jump in sales (154.1 percent) to 35,667. Infiniti, meanwhile, saw overall sales climb 10.9 percent on the strength of huge gains by the Q60 Coupe, which rose 170.8 percent, and the QX30 crossover, which grew almost 524 percent. That being said, Infiniti volume is relatively low. The Q60 Coupe sold a total of 40,444 units and the QX30 14,093 for 2017, while Nissan shifted 40,172 Rogues in December alone. On the car side, the Maxima did well, gaining 7.9 percent to finish at 67,627. Volume-wise, the Sentra dominated, nudging up 1.7 percent to 218,451. But the rest of the lineup mirrored industry trends for the car segment, with steep drops for the Altima (down 17 percent), battery-electric Leaf (-19.8 percent), Versa (-19.2 percent) and Juke (-48.1 percent). Several truck, crossover and SUV models are also not faring so well. The aging Frontier pickup, last updated in 2005, fell 14.5 percent, the Pathfinder slipped by 0.8 percent, the Quest minivan plummeted 55.5 percent and the upscale Murano crossover fell by 11.8 percent. A Nissan spokesman says the Quest is no longer being built for the U.S. market starting with the 2018 model year. Meanwhile, reinforcements are coming. Nissan has said it's planning a new generation of the Frontier, its entry-level pickup, but hasn't clarified when.
Nissan paint prank involves 'world's cleanest' Leaf
Wed, Dec 3 2014If you want attention, then there's nothing like a good prank to get people looking. Nissan is taking a page from the old Candid Camera playbook to show off a new self-cleaning nano-paint technology called Ultra-Ever Dry. Turns out, when you spill a water-based paint on it, the paint just drips right off. And with enough hidden cameras, you can get the perfect passersby "Oh! Huh?" face on film. Part of the "World's Cleanest Car" campaign that Nissan had at the LA Auto Show, the stunt is meant to highlight the fact that the car is clean (i.e., zero emissions) and also clean (not dirty). Get it? Ha! Yeah, well, that's the joke. It works better on video, which you can see below. While the paint thing is mildly interesting (this isn't a production car, and Ultra-Ever Dry is just an example of what could be coming) we did find it notable that this is the first main Leaf campaign we can think of that promotes the car not as a plug-in vehicle first (remember the polar bear?) but as a car with some wacky cool new tech. Oh, and it happens to plug in. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. NISSAN'S "SELF-CLEANING LEAF" HITS THE STREETS, THEN THE WEB – "World's cleanest car" to be featured in an innovative social media campaign starting today – NASHVILLE, Tenn. (December 2, 2014) –The "world's cleanest car" is daring its fans to get it dirty. Starting today, Nissan will launch a social media campaign that will include a series of online videos to showcase a zero-emissions Nissan LEAF with self-cleaning nano-paint technology. Created to demonstrate its potential use in future production vehicles, this LEAF is armed with Ultra-Ever Dry® paint to help repel almost any liquid that may come its way. Nissan first introduced the one-of-a-kind LEAF this past April. "The LEAF is already one of the cleanest vehicles around even without this incredibly innovative paint technology; that said, we're not afraid to get our hands dirty to take this to the next level," said Pierre Loing, vice president, Product Planning, Nissan North America, Inc. "Getting fans involved via this social media campaign is a fun, creative way to show how the LEAF can stay clean no matter how dirty the world around it may be.
Nissan e-NV200 electric taxi comes to Amsterdam
Fri, Mar 14 2014Amsterdam's Taxi Electric liked its two-plus years with an all-Nissan Leaf electric vehicle fleet so much that it just got bigger, or at least with its vehicle choice. The company, which says it's the first private-taxi outfit to boast an all-electric fleet, is going to start adding Nissan e-NV200 electric compact vans to its stable of vehicles. The company started out with its Leaf fleet in late 2011 and has since put about a million miles on the 25 EVs. Nissan said in January that the new electric van will start being tested by FedEx here in the state and it has already been put through the wringer by FedEx in Singapore, Japan and Germany. Last September, Nissan said it was in the "final development phase" of the electric compact van and would start selling it to the public this year, though it wasn't real specific with details. That month, it was also announced that the vehicle, which uses the same drivetrain as the Leaf, would go into taxi service in Barcelona sometime this year. Nissan representatives didn't immediately respond to a request for more details on when the model would start public sales, how much it would cost and what it's single charge range is. Until we hear back, you can check out the official press release below. This summer Taxi Electric becomes the first taxi company in Amsterdam to adopt the zero-emission Nissan e-NV200 Taxi Electric first 100% Nissan LEAF fleet since November 2011 Pioneering Amsterdam-based company have covered 1.5 million km demonstrating Nissan EVs' quality and reliability AMSTERDAM, Netherlands – Taxi Electric will be the first private taxi company to add the new 100-percent electric Nissan e-NV200 taxi to its green-energy zero-emission fleet. The combination of Nissan's innovative zero-emission technology, in the form of the 100-percent electric Nissan LEAF, and Taxi Electric's ground-breaking city transportation model have been a recipe for success since the start of operation in 2011. Now the two companies have teamed up again to build on this success and take the next step forward by introducing the game-changing all-electric Nissan e-NV200 taxi this summer. Amsterdam-based Taxi Electric operates a fleet of 25 Nissan LEAF vehicles. It was the first private taxi service to switch to a fleet of 100% electric taxis in 2011. The Dutch company's fleet of Nissan LEAFs has now amassed a trouble-free 1.5 million km in taxi operations – proof of the electric vehicle's high quality and reliability.