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Bret Michaels Poisons Nissan's commercial trucking ops

Mötley Crüe isn't the only 1980s hair-metal band getting into the world of auto promotion. Poison frontman and reality show star Bret Michaels is following their lead and doing some advertising of his own. Where the Crüe have been all over the airwaves in recent years with a Super Bowl ad for Kia and music licensing with Dodge, Michaels has taken a very different route by becoming the pitchman for Nissan Commercial Vehicles.
The videos run the gamut to advertise predominantly the NV line of full-size vans, but the NV200 shows up a few times too. The star of this new campaign is Michaels' full-length music video (above) for the song Tough Love. It's basically a parody of all of those '80s rock ballads where the bands would slow the tempo down a little and reveal their softer side. Michaels rocks out at the Nissan proving grounds in Stanfield, AZ, while showing off the evaluation process and strutting around like a proper rock frontman. There are also a bunch of shorter videos (below) with the singer highlighting each part of the vans' torture testing. Although, the dialogue in these come off a bit more stilted. With these '80s metal bands getting into advertising, can it be long before Warrant is shilling for Fiat or Ratt for Mazda?

Nissan Leaf, Chevy Volt sales both down in June

The best news you can slice out of today's sales reports for June 2015 is that things have to get better at some point. Most likely, sales of the Nissan Leaf and the Chevy Volt will see a big increase once the second-generation models of both vehicles arrive (the Volt later this year and the Leaf, well, at some point after that). For now, though, the best-selling EVs in the US are both suffering compared to where the numbers were at last year. The numbers are also suffering compared to last month, which was the best of the year so far for both vehicles. Looking just at June, though, Leaf sales totaled 2,074 units, down 11.6 percent from a year ago (the EV sold 2,347 units in June 2014). The world's best-selling EV is now down 22.9 percent for the year so far (12,736 in 2014 vs. 9,816 in 2015). Things are a bit worse over at Chevy, where news about the pretty-much-better-in-all-ways second-gen Volt is coming out with great frequency. Nonetheless, people are still buying the outgoing Volt, snapping up 1,225 units in June. That's down 31.1 percent from the 1,777 sold in June 2014. So far in 2015, the Chevy has sold 5,622 Volts, a drop of 34.7 percent from the 8,615 Volts sold in the first six months of 2014. As always, we're working on our full tally of green car sales for June and will bring that to you shortly. For now, discuss the sales of these two plug-in pioneers in our Comments, below. News Source: GM, Nissan Green Chevrolet Nissan Hybrid ev sales

Nissan, Honda and Mitsubishi will share EV components and AI research

TOKYO — Japanese automakers Nissan and Honda say they plan to share components for electric vehicles like batteries and jointly research software for autonomous driving. A third Japanese manufacturer, Mitsubishi Motors Corp., has joined the Nissan-Honda partnership, sharing the view that speed and size are crucial in responding to dramatic changes in the auto industry centered around electrification. A preliminary agreement between Nissan Motor Co. and Honda Motor Co. was announced in March. After 100 days of talks, executives of the companies evinced a sense of urgency. Japanese automakers dominated the era of gasoline engines in recent decades but have fallen behind formidable new players in green cars like Tesla of the U.S. and ChinaÂ’s BYD. “Companies that donÂ’t adapt to the changes cannot survive,” said Honda Chief Executive Toshihiro Mibe. “If we try to do everything on our own, we cannot catch up.” Nissan and Honda will use the same batteries and adopt the same specifications for motors and inverters for EV axles, they said. By coming together in what Mibe and counterpart at Nissan, Makoto Uchida, repeatedly called “making friends” to achieve economies of scale, the companies plan more strategic investments in technology and aim to cut costs by boosting volume. Each company will continue to produce and offer its own model offerings. But they will share resources in areas like components and software development, where “making friends” will be a plus, Mibe and Uchida told reporters. They declined to say whether the friendship will extend to a mutual capital ownership, while noting that wasnÂ’t ruled out. The two companies also agreed to have their model lineups “mutually complement” each other in various global markets, including both internal combustion engine vehicles and EVs. Details on that are being worked out, the companies said. Honda and Nissan will also work together on energy services in Japan. Under ThursdayÂ’s announcements, Mitsubishi will join as a third member. Toyota Motor Corp., JapanÂ’s top automaker, is not part of the three-way collaboration. Although Honda and Nissan have very different corporate cultures, it became clear, as their discussions on working together continued, their engineers and other workers on the ground have a lot in common, Uchida said. “Speed is the most crucial element, considering our size,” he added.