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To survive in India, a diminished Nissan bets big on a small SUV

NEW DELHI — By any measure, Nissan has had a dreadful run in India. A push to revive its lower-end Datsun brand flopped, sales have slumped 60% over the past five years, and its sole plant in the country is operating way below capacity. But the amount of money and energy that Nissan — battered by scandal and expecting a record $4.5 billion annual operating loss worldwide — will spend to turn its fortunes around in India will hinge on the sales of one vehicle, its new Magnite compact SUV. The SUV may also determine how much heft Nissan will wield as it and alliance partner Renault thrash out their respective roles in the Indian market. Unveiled this month and due to be launched either late this year or early 2021, the Magnite will be Nissan's first new vehicle in India in two years. It's expected to have a 1.0-liter three-cylinder engine with 72 horsepower, and a turbocharged version of that engine making 100 horsepower. It will have features such as an 8-inch touchscreen, cruise control, and a 360-degree camera. Moreover, it will be just one of three Nissan-branded models in the market after two others were pulled in April when tougher emission rules kicked in. "Magnite will buy Nissan a couple of years to figure out a plan for India and the SUV's success will determine whether it invests more or scales down operations," said one source. A second source called the sport-utility vehicle Nissan's "last hope" to revive the brand in India. Japan's No. 2 automaker has, however, no plans to withdraw from India, where it has invested over $800 million, and discussions about strategy are ongoing, the sources said. They were not authorized to speak to media and declined to be identified. The Datsun brand is likely to be phased out as part of a global overhaul, they added. Nissan's only other models in India are three Datsun cars. Nissan said in a statement to Reuters it is committed to the Indian market and has a well-defined strategy for "a sustainable and profitable business". It declined to comment on sales goals for the Magnite.   Who will lead? Nissan's internal plans call for sales of 1,500 to 2,000 Magnites a month, the first source said — which if realized would exceed the average India monthly sales it achieved last business year with seven models. The SUV will be priced "aggressively," the sources said without elaborating.

Nissan, Mitsubishi team up for $14,000 electric car

Last November, the Renault-Nissan Alliance and Mitsubishi announced a partnership to build some tiny electric vehicles for the Japanese market. Well, the partnership is going to build more than that (like the Nissan Dayz, pictured above in Roox form, and the Mitsubishi eK wagon), but we're most interested in the upcoming plug-in results. Those results are not here yet, but we now know that the 50-50 joint venture is moving forward and that the first "kei car" EV from the project is now due in fiscal 2016, according to the Nikkei Asia Review. The makers of the popular Leaf and i-MiEV electric vehicles say that the new small EV will be the cheapest EV on the market when its released, potentially priced at 1.5 million yen (around $14,700 US). Currently, the i-MiEV is the cheapest EV option in Japan, with a 2.5-million yen starting price (just under $24,500 US) before incentives. Taking a good $10,000 of the purchase price is likely more than enough to counter the smaller size and, perhaps, more limited amenities. Featured Gallery 2014 Nissan Dayz Roox: Tokyo 2013 View 15 Photos News Source: Nikkei Asia Review Green Mitsubishi Nissan Renault Electric kei car

Fast & Furious Nissan 350Z offered for big money

Fans of the Fast & Furious film franchise will want to check out this latest listing. It may be located all the way over the pond in the UK, but it could be worth the trouble for the rare privilege of owning one of the stars of Tokyo Drift. It just won't come cheap. The vehicle in question is a 2002 Nissan 350Z tuned by Veilside for use in the third F&F film. It's got a Version 3 widebody kit and twin APS turbochargers that bring output up to 430 horsepower and 420 pound-feet of torque. All that muscle is handled by a Nismo two-way differential and twin-plate clutch. It's got a roll cage, NOS tank, center-lock modular alloys, racing buckets... the works. It's the car that Takashi drove in the movie, and was imported to the UK by its current owner. With 9,800 miles on the odometer, it's currently listed at Cheshire Classic Cars for a hair under GBP150,000 – or about $235k at current exchange rates. Now if that strikes you as quite a handsome sum, you may be right - especially considering that the Toyota Supra from the first movie just sold a few months ago for $185k. That's a hefty $50,000 difference, which could account for a pretty sweet garage to display it in or a whole lot of extra tires after you smoke these ones bald. True, the pink Supra it may not have aged as well as this sinister-looking black Datsun, but then that Toyota is the one that the late star of the franchise Paul Walker drove himself. So as far as investments go, Walker's Supra is bound to appreciate in value better than the Drift King's Z. Related Video: