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Bret Michaels Poisons Nissan's commercial trucking ops

Mötley Crüe isn't the only 1980s hair-metal band getting into the world of auto promotion. Poison frontman and reality show star Bret Michaels is following their lead and doing some advertising of his own. Where the Crüe have been all over the airwaves in recent years with a Super Bowl ad for Kia and music licensing with Dodge, Michaels has taken a very different route by becoming the pitchman for Nissan Commercial Vehicles.
The videos run the gamut to advertise predominantly the NV line of full-size vans, but the NV200 shows up a few times too. The star of this new campaign is Michaels' full-length music video (above) for the song Tough Love. It's basically a parody of all of those '80s rock ballads where the bands would slow the tempo down a little and reveal their softer side. Michaels rocks out at the Nissan proving grounds in Stanfield, AZ, while showing off the evaluation process and strutting around like a proper rock frontman. There are also a bunch of shorter videos (below) with the singer highlighting each part of the vans' torture testing. Although, the dialogue in these come off a bit more stilted. With these '80s metal bands getting into advertising, can it be long before Warrant is shilling for Fiat or Ratt for Mazda?

Nissan details 326k-vehicle Takata recall for US and Canada

Nissan is recalling 326,000 vehicles in the US and Canada as an expansion of its Takata inflator campaign. Of those, 263,692 are in the US. Nissan's broadened campaign in the US covers 250,967 examples of the 2004-2006 Sentra and 12,725 units of the 2004 Pathfinder to replace their passenger side airbag inflators. The 2005-2006 X-Trail is also included in Canada. Customers should receive official notification of this recall by mail in June. Nissan and Toyota announced a 6.5-million vehicle global expansion of their Takata recalls recently. At that time, Nissan was still working with the National Highway Traffic Safety Administration on the details of what models were affected. This latest release outlines those figures. Related Video: Nissan Statement "Nissan Group today notified The National Highway Traffic Safety Administration (NHTSA) and Transport Canada that it will be recalling 2004 to 2006 Sentra, 2004 Pathfinder and 2005 and 2006 X-Trail vehicles throughout the United States and Canada to replace Takata SPI Passenger Air Bag inflators. This recall expansion is intended to address vehicles equipped with SPI inflators that are not already subject to previously announced recalls. More specifically, this includes vehicles located outside the high absolute humidity areas manufactured between early 2004 and end of production. Customer notification will begin in June." Vehicles Affected Approximately 326,000 in U.S. and Canada Market Model Model Year(s) Population Total USA Sentra 2004-2006 250,967 USA Pathfinder 2004 12,725

NA auto output to reach 11-year peak

According to Automotive News, automakers are expected to manufacture 16 million light vehicles in North America in 2013. That's up 500,000 units from last year and marks the largest number since 2002. The prediction comes courtesy of LMC Automotive and IHS Automotive, which point to the improving US economy as a bellwether for total production. LMC Automotive says North America will produce 16 million vehicles while IHS has a slightly more optimistic forecast of 16.1 million units. A total of seven automakers are slated to increase production on the continent this year. Nissan is set to see the largest jump at 20 percent over last year.
Volkswagen, meanwhile, is one of the only manufacturers predicted to scale back production. Analysts expect the German company's output to fall by 23 percent to 170,000 units, thanks in part to slow demand for the Volkswagen Passat and Jetta.