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Infiniti is pulling out of Western Europe, cutting models

BEIJING — Nissan's premium brand Infiniti has announced it will exit Western Europe early next year, as it restructures its global operations and focuses on the world's top two auto markets. Infiniti said it will discontinue the Q30 sedan and the QX30 sport-utility vehicle and cease their production by the middle of 2019 at Nissan's manufacturing factory in Sunderland, England. Both models are sold globally but produced only in Britain. The QX30 is sold in the United States. The move comes as Infiniti seeks to divert its resources to markets with bigger opportunities, such as China and the United States, from a region where non-European premium brands are struggling to compete against local players such as Audi, BMW and Mercedes-Benz. Nissan also recently scrapped plans to build its new X-Trail SUV in Britain amid the uncertainty surrounding Brexit, saying it had taken the decision to optimize its investments by building the next generation model in Japan. "Western Europe remains the most challenging and competitive region for premium cars," Infiniti's chief spokesman, Trevor Hale, told Reuters. Infiniti's sales in western Europe almost halved last year to 5,800 vehicles. In addition to the tough competition, the Japanese premium brand, headquartered in Hong Kong since 2012, has struggled to effectively meet emissions and other regulatory requirements in the region, Hale said, referring to stringent Euro 6 emissions requirements and other regulatory challenges. "The commercial reality for Infiniti in Western Europe is that there is simply no visibility of a viable and sustainable business, especially given the regulatory challenges," he said. Infiniti said an exit from Western Europe will allow it to focus on its initiative to electrify a good portion of its product portfolio from 2021 and discontinue diesel offerings. The brand plans to focus more on its SUV lineup in North America, bring five new or significantly-redesigned vehicles to China over the next five years, improve quality of sales and residual value and realize more synergies with Nissan. "This is all part of Infiniti's vision to become a top challenger brand in the premium segment," it said. As it prepares to withdraw from Western Europe, Infiniti said it is working to find alternative opportunities for employees who would be affected, consulting with employee representatives where necessary and identifying opportunities for transition and training support where appropriate.

2024 New York International Auto Show Editors' Top 5 Picks

The New York Auto Show, like many other shows over the past few years, has shrunk. But it's still playing host to some interesting reveals, and we even got a few surprises this year. It was dominated by Nissan and Hyundai Motor Group products, but ones running the gamut from affordable cars to flagship SUVs. It was a strange situation of being both quite diverse in reveals, and not at all, depending on how you looked at it. Our favorites of the show are a clear representation of that. And another interesting observation, only one of the picks was significantly electrified. Scroll down to see the best reveals of the New York Auto Show,. 2025 Nissan Kicks View 10 Photos 5. Nissan Kicks "The Nissan Kicks has gone from a reasonably attractive and small crossover into something way more funky with cool textures, color combinations and some actual presence. Plus, it's more spacious, more powerful and has available all-wheel drive. If Nissan can keep the price nice and low to compete with similarly stylish and well-executed competition like the Chevy Trax, the company's got a real winner on its hands." – News Editor Joel Stocksdale InfinitiQX80-Z63-051 View 39 Photos 4. Infiniti QX80 "The QX80 wasn't technically shown at the New York Auto Show, but it was revealed just a week prior at Hudson Yards – accross the street, in other words. Frankly, I wasn't blown away by the initial photos, but I think it looks great in person. The attention to detail both outside and in seem appropriate for an SUV that Infiniti hopes to sell for six figures loaded up. I'm a believer." – Associate Editor Byron Hurd 2025 Kia K4 Live View 7 Photos 3. Kia K4 Sedan "The Kia K4 interior has way more style than anything in the compact car price range has any business having. Now, if we don't get the green interior option shown in the initial global reveal photos, I'm retracting several of my points here. Otherwise, wowza. I kept looking and looking at that K4 interior photo, and finding new, interesting details to admire. Oh, and the exterior is pretty cool, too, though I do prefer the hatchback in that regard." – Senior Editor, West Coast, James Riswick Genesis GV60 Magma Concept View 10 Photos 2. Genesis GV60 Magma "I am psyched to see Genesis show off a proper performance car. The “Sport” trims on its various models are sort of neat, but the Magma brand looks like the real deal.

When public charging fails you and your EV

Think that owning and driving a plug-in vehicle in green-centric San Francisco is easy? You should probably think again. That's because a lot of other residents already have the same idea, and there aren't enough charging stations to keep up. A classic First World problem, for sure, but a problem nevertheless for at least one EV driver. A Wired reporter shares the experience test-driving a Nissan Leaf for a couple of days. The catch is that, like many of the city's residents, he's an apartment-dweller without a dedicated parking spot, meaning that he's at the mercy of publicly-accessible station availability. And that infrastructure, he writes, is "woefully inadequate" to handle the current crop of plug-in vehicle drivers in the San Francisco Bay Area The crux is that, while Nissan Leaf's navigation systems can direct a driver to the nearest stations, they neither say if the stations are occupied or if they're open to the public. The former issue is a major one because, unlike gas stations, a plug-in vehicle charging station can be occupied for hours instead of minutes. That means plug-in vehicle drivers without overnight charging access will likely constantly be on the hunt for unoccupied charging stations in the area until more stations are deployed. Read the details of Alex Davies' trying times here. Featured Gallery 2013 Nissan Leaf View 55 Photos News Source: WiredImage Credit: mayorgavinnewsom/Flickr Green Nissan Electric San Francisco