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Auto blog
This Leaf glows in the dark
Fri, Feb 13 2015Pessimists may say that it's weird to have an all-electric vehicle look like it's radioactive. But when it comes to an effort by Nissan Europe to publicize the idea of using solar energy to power one's house or car, that'd be missing the point. Either way, the car looks pretty cool. Nissan is looking to get more people to go solar across the pond, and has given an all-electric Leaf a special glow coating to get the point across. Nissan worked with inventor Hamish Scott to create a special coating that allows the Leaf's paint job to absorb enough sunlight to give off a glow for as long as 10 hours of darkness. Go up to the Nordic countries, and that's still not long enough to get through a winter's night, but for most of the Continent, that'd certainly be sufficient. Better yet, the coating, which catches ultraviolet energy, is fully organic, though it'd take some smart science people to figure out how that's the case. But the coating is said to last a quarter century, which is a little longer than Leaf batteries are expected to last. Check out Nissan's press release below and take a look at the 55-second video from Nissan UK. The manufacturer worked with inventor, Hamish Scott, creator of STARPATH, which is a spray-applied coating that absorbs UV energy during the day so that it glows for between eight and 10 hours when the sun goes down. While glowing car paint is already available, as are glow-in-the-dark car wraps, the bespoke, ultraviolet-energized paint created especially for Nissan is unique thanks to its secret formula made up of entirely organic materials. It contains a very rare natural earth product called Strontium Aluminate, which is solid, odorless and chemically and biologically inert. Feb. 12, 2015 Nissan in Europe is first car maker to apply glow-in-the-dark car paint EV pioneer Nissan is first manufacturer to partner with similarly innovative inventor to create paint that uses UV energy absorbed during daylight to glow at night Increasing numbers of LEAF owners expanding sustainability efforts by installing solar panels to their homes ROLLE, Switzerland – Nissan in Europe has become the first manufacturer to apply glow-in-the-dark car paint to showcase how its market-leading, all-electric LEAF is helping more and more people convert to solar energy at home Various third-party companies have applied non-organic glow-in-the-dark paint to vehicles before, but Nissan is the first car maker to directly apply such technology.
Nissan pokes fun at Tesla's New Jersey woes, then deletes Tweet
Tue, Mar 18 2014Ever have one of those moments when you release something out onto Twitter, only to think better of it a little while later and reach for that garbage can icon? If so, you are not alone. In fact, you're in the company of a certain Japanese automaker, who recently joined the ranks of those who've suffered an embarrassing bout of tweetus deletus. The Nissan Leaf social media team apparently thought it would be amusing to take a light poke at Tesla Motors and its New Jersey dealer fight woes on its Twitter feed and put together the cheeky graphic which you see above. It was originally published on the micro-blogging network accompanied by the text, "It's okay #NewJersey, you can still #GoElectric with the #NissanLEAF #EV." Funny, right? Not to everyone. The image attracted a bit of mild criticism which, to their credit, Nissan responded to saying, "It's all in #EV love." Soon, however, the original image disappeared from the @NissanLEAF feed. Luckily, we saved a copy for your edification. Rob Robinson, senior specialist of social communications for Nissan, told AutoblogGreen that the Leaf Twitter account is run by an agency, and that the tweet in question, "Was not a tweet that was reviewed or approved by Nissan. We saw it and asked them to take it down." As for the reasoning, Robinson said that, "We thought it was a discussion we didn't need to be weighing in on." While we can see the Nissan point of view, we also appreciate the attempt at being irreverent. Anything to break up the monotony of the stale toast the account usually offers up – "What would you nickname your Nissan Leaf if it was Ocean Blue?" which is the last undeleted Tweet available on the feed, as of this writing. We actually applaud the intention of the Tesla post. It all makes us wonder, though, if the social media team over there isn't in need of a little input on how they might improve its outreach. Since we know our readers are not shy in offering suggestions, we ask you to leave your thoughts and ideas for them in the Comments.
Question of the Day: Most heinous act of badge engineering?
Wed, Dec 30 2015Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question
