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Nissan Rogue Detour uses Google Maps to go create virtual test drive from your doorstep

The best way to evaluate a new car before you buy it is to test drive it. All of the specs and reviews in the world cannot communicate how a car suits you as well as a few minutes behind the wheel. Interesting, then, that according to Nissan, the average buyer spends twice as much time researching new cars online than they do at dealers.
To market its new 2014 Rogue, Nissan has launched an online marketing experience aimed at bridging that gap. Called The Detour, it combines Google Street View and Google Maps to give you a custom-tailored virtual test drive. The neat, uniquely interactive part about Detour is that it allows you to specify a starting and ending location. Thus, you can use the microsite to 'show' the Rogue on your commute, or your favorite stretch of tarmac. To spice things up, Nissan has added some digital effects and set the experience to a song by British rapper M.I.A.
Detour seems to work better on shorter journeys, because it snips out some portions of the route in order to keep the experience from running too long. If you're going to try it out, we suggest using a crosstown journey rather than going cross country. Scroll down to get all of the details on the Rogue's latest marketing campaign, or click here to try it out for yourself.

Nissan heading to Le Mans with 1,250-hp GT-R LM Nismo [w/videos]

Endurance racing faced a pivotal year in 2012. The FIA and the ACO had just come together to form the new World Endurance Championship when Peugeot announced it was shuttering its team, leaving only one manufacturer to contest the top LMP1 class of the nascent series. Fortunately Toyota was able to advance its program to join Audi in the WEC and at the 24 Hours of Le Mans. Two seasons later Porsche joined the fight, and now Nissan has formally announced its return to Le Mans as well. Revealed in Nissan's With Dad spot during the Super Bowl, the Japanese automaker is set to join the grid with the innovative GT-R LM Nismo you see here. It's a hybrid just like the challengers from Audi, Porsche and Toyota, but instead of a mid-engine/rear-drive setup, Nissan's oddball challenger places its engine in the front, driving the front wheels. The 3.0-liter twin-turbocharged V6 is mated to a five-speed sequential gearbox and produces upwards of 550 horsepower on its own, but is mated to an electric Energy Recovery System that kicks in over 700 additional horses for a combined hybrid output exceeding 1,250 hp. That could make Nissan's the most powerful LMP1 on the grid, while still complying with the fuel flow limits outlined in the rulebook that gives participating constructors the latitude to toy with different configurations. Both powertrain components are mounted under the long nose of the oddly styled prototype, behind the canopy of the rearward cockpit that may give it a similar profile to the DeltaWing prototype and subsequent ZEOD RC. But the unconventional GT-R LM Nismo is also innovative in its own way. The front-drive configuration means that the Nissan prototype actually has wider tires up front than in the back, and also allowed for a drastically different approach to aerodynamics. Instead of testing it out at a handful of events in its first season, with the GT-R LM, Nissan will contest the full 2015 FIA World Endurance Championship, starting with the 6 Hours of Silverstone in April and including the 24 Hours of Le Mans in June.

Nissan GT-R Nismo 'Ring time makes it track's 'fastest volume production car' [w/video]

Performance cars are fun to drive and all, but at the end of the day ,owners drop big bucks on what are often ridiculously unpractical vehicles for the bragging rights. And when it comes to ultimate bragging rights, few get more publicized than lap times for everyone's favorite stretch of German pavement, the Nürburgring. Enter the 2015 Nissan GT-R Nismo.
After rumors about a 7:08 lap time appeared yesterday, Nissan confirmed has confirmed the news today with video footage of the run, which took place on September 30. The official lap time is just seven minutes and 8.679 seconds, putting the GT-R Nismo about 11 seconds off the pace of the Porsche 918 Spyder - some six seconds quicker than the far costlier Lexus LFA. Some admitted - but hard-to-spot - missteps by Nissan driver Michael Krumm would indicate that the car actually left some time on the table.
With this time, Nissan claims that the 595-horsepower GT-R Nismo is the "fastest volume production car" around the track. The definition of "volume" could surely be contested here, though, considering the small numbers in which the GT-R is sold. While we don't have global GT-R sales figures, this year has only seen 1,063 units sold through October, and there were close to 1,300 sold in all of 2011 and about 1,200 in 2012. While this loosely defined claim will only add to the Nürburgring lap time squabbling, it is no less impressive. Check out the record run for yourself in the video below, which is accompanied by an official press release.