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Infiniti moves to trademark Eau Rouge

With Formula One taking to Belgium and the famous Spa-Francorchamps circuit this weekend - boasting a reputation as one of the most beautiful courses on the calendar - all eyes will likely be on the tricky Eau Rouge corner, which challenges drivers' high-speed car control over a rolling, tree-lined hill. Infiniti played on the turn's iconic legacy for its ruby red Q50 Eau Rouge concept, and now the brand hopes to trademark the famous racing name so it can keep using it for a potential production version.
In January, the company filed for a trademark on Eau Rouge for "Automobiles and their structural parts; Fuel cell automobiles and their structural parts; Concept cars" with the US Patent and Trademark Office. According to Bloomberg, the application is still under consideration and not yet a guarantee. It's possible that the track could attempt to block the automaker from earning rights to the name. Alternatively, a trademark lawyer tells Bloomberg that the two of them could also strike a deal where Infiniti would pay a small amount for each car sold bearing the title, which could give Spa a bit of extra money in the bank.
Regardless of the name, a vehicle like the Eau Rouge is something enthusiasts have been wanting for years. It combines a modified, 560-horsepower version of the engine from the Nissan GT-R into a four-door sedan covered in aggressive, carbon fiber aerodynamic parts.

Infiniti readies Juke-based ESQ crossover specifically for China

When most luxury automakers started getting into SUVs and crossovers, they started at with the largest models, but have gradually been getting smaller. Think Lexus and the LX, Audi and the Q7, or BMW and the X5, and you'll see what we mean, because each of them has been steadily downsizing its crossovers ever since. But Infiniti is going even smaller. At least, in China, anyway.
That's where the luxury marque from Nissan will soon be offering the new Infiniti ESQ. The smallest of Infiniti crossovers has been developed in China, exclusively for the Chinese market to meet Chinese tastes. It shares its underpinnings with the Nissan Juke, but instead of starting with the base model, Infiniti China has started with the more potent Juke Nismo - complete with 1.6-liter turbo four producing 197 horsepower - and added on premium accoutrements. The exterior that appears to be differentiated by a new grille and wheels, featuring the ESQ logo instead of Infiniti's, but the same quirky styling that sets the Juke apart. Though all we can of the interior is the steering wheel, you can bet that Infiniti gave the ESQ a more luxurious cabin space, too.
Infiniti's global communications manager Stefan Wienmann told Autoblog that the company is "expanding [its] portfolio not only globally but also specifically in China," adding the ESQ to a market-specific lineup that includes long-wheelbase versions of the Q50 sedan and QX50 crossover. "We see specific sales opportunities in this segment," explains Wienmann, adding that a targeted project like the ESQ "also enables us to gain experience in positioning a new premium model to the 'new millennials', a customer group that is very important to us."

Nissan Altima plows under Ram pulling trailer in bizarre accident

If you've ever wondered whether it's possible to wedge a Nissan Altima underneath both a Ram pickup and a camper trailer it was towing, well, here's your confirmation. The improbable accident happened earlier this month in Virginia Beach, Va., on westbound Interstate 264. Virginia State Police tell WAVY-TV the 2011 Ram and its four occupants was pulling a travel trailer when the trailer's brakes locked up, stranding them in the second lane of traffic. That reportedly caused traffic to back up on the freeway, with troopers called to the scene for help. But the call was soon updated to a crash situation, and when police arrived on the scene, they found the white 2013 Altima wedged underneath the truck and trailer, right underneath the hitch. Police say the woman driving the Altima was trying to slow down and merge right to avoid the traffic logjam caused by the trailer when she instead rear-ended it and drove underneath it like a wedge. Which is pretty impressive when you think about it — especially since no one was hurt in the crash. The woman was reportedly using a hands-free device on a cellphone call at the time of the crash, WVEC-TV reports. No charges were filed, and she was reportedly able to free herself from the pinned Altima. Roof strength FTW! Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.